Samsung to Unveil 'Project Moohan' Android XR Headset at MWC 2025

7 Sources

Samsung is set to reveal its first Android XR headset, codenamed Project Moohan, at Mobile World Congress 2025. The device promises advanced AI-powered extended reality capabilities and marks Samsung's entry into the competitive XR market.

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Samsung's Project Moohan: A New Contender in the XR Market

Samsung is poised to make a significant splash in the extended reality (XR) market with the unveiling of its first Android XR headset, codenamed Project Moohan, at the Mobile World Congress (MWC) 2025 in Barcelona. This highly anticipated device, developed in collaboration with Google, marks Samsung's official entry into the competitive XR space 12.

Advanced Features and Technology

Project Moohan is built on the new Android XR platform and boasts cutting-edge technology. At its core is the Qualcomm Snapdragon XR2+ Gen 2 processor, currently Qualcomm's most powerful VR chip. This processor enables ultra-low latency of down to 12ms, promising more natural and responsive user interactions 23.

The headset integrates multimodal AI with advanced XR capabilities, aiming to deliver context-aware and personalized experiences. It will support Gemini Live AI capabilities, Circle to Search functionality, and spatial computing controls similar to those found in Apple's Vision Pro 45.

Design and Hardware

While the final design is yet to be revealed, early reports suggest that Project Moohan features a "ski goggles" design, reminiscent of Apple's Vision Pro but with elements from Google's older Daydream View VR accessory. Unlike the Vision Pro, there are no indications of an exterior EyeSight display 23.

The device is reported to be lightweight with polished hardware. It features an external battery, with the option to connect larger power packs via USB-C for extended use 14.

Software and Ecosystem

Samsung is expected to leverage its partnership with Google to create a more open software ecosystem compared to its competitors. The headset will have access to the entire Google Play app catalogue and is set to integrate Google's Gemini AI assistant 35.

Market Positioning and Pricing

While official pricing has not been announced, speculative estimates place Project Moohan in the $1,500 to $3,000 range. This positioning could make it a strong competitor to Apple's Vision Pro, which retails for $3,500 4.

Launch Timeline and Availability

The unveiling at MWC 2025 is a surprise move, as many industry watchers weren't expecting this announcement until later in the year. While attendees at MWC will have the opportunity to experience the headset firsthand, it remains unclear whether Samsung will announce a specific release date or pricing details at the event 12.

There are indications that the headset may first launch for developers in 2025, with broader consumer availability following later in the year 4.

Potential Impact and Competition

Project Moohan enters a market currently dominated by Apple's Vision Pro and Meta's Quest. Samsung's entry, backed by its partnership with Google and Qualcomm, could potentially shake up the XR landscape. If the headset can offer a user interface and display quality comparable to the Vision Pro while maintaining a lighter design and more competitive pricing, it could appeal to a broader consumer base 34.

As the XR market continues to evolve, Project Moohan represents a significant step forward in AI-powered extended reality experiences. The tech community eagerly awaits further details and hands-on experiences with this innovative device at MWC 2025 5.

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