Wealth Management Firms Set to Double AI Budgets, Wipro Survey Reveals

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A new Wipro survey highlights the growing importance of AI in wealth management, with firms planning to more than double their AI budgets. However, challenges in regulatory compliance and talent skilling may slow adoption.

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AI Investments in Wealth Management Set to Surge

A recent survey conducted by Wipro Limited reveals that wealth management firms are poised to significantly increase their investments in artificial intelligence (AI) technologies. The report, titled "AI in Wealth Management: Navigating an Evolving Data-Driven Landscape," indicates that IT budget allocations for AI are expected to more than double from 16% to 37% within the next 3-5 years

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Current Adoption and Benefits

The survey, which included 100 executives in the U.S., found that all participating firms have begun adopting AI in various aspects of their operations. However, only 44% report using AI extensively. Those who are extensive users are reaping significant benefits:

  • 73% experience a substantial competitive advantage due to AI adoption
  • 65% anticipate significant AI-driven changes in client relationship management within the next 1-2 years
  • 77% report improved decision-making with AI-driven predictive analytics
  • 76% note overall operational efficiency improvements

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Key Areas of AI Impact

The survey highlights several areas where AI is making a significant impact in wealth management:

  1. Risk management (53% of firms)
  2. Research and analysis (45% of firms)
  3. Client engagement and relationship management
  4. Operational efficiency
  5. Personalization of wealth management services

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Challenges in AI Adoption

Despite the promising outlook, the report also identifies several challenges that may slow down AI adoption:

  1. Regulatory environment: 62% of firms cite the absence of clear regulatory guidelines as a top challenge
  2. Compliance: 55% highlight regulatory and compliance challenges as significant barriers
  3. Bias concerns: 54% worry about biased and discriminatory outputs from AI systems
  4. Skills gap: Many organizations are prioritizing training and recruitment of AI-skilled employees to address this issue

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The Role of Advisors and Talent

The report emphasizes the crucial role of human advisors in effectively integrating AI into financial advice. To address the skills gap, 68% of organizations are prioritizing training and recruitment of employees in AI

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Future Outlook and Recommendations

Ritesh Talapatra, Vice President and Sector Head for Capital Markets and Insurance at Wipro Limited, states, "AI is rapidly moving from a peripheral technology to a core component of wealth management operations"

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. The report recommends that firms:

  1. Leverage AI to reimagine wealth management service delivery
  2. Cultivate a culture that embraces change and innovation
  3. Ensure AI implementations are both innovative and compliant with regulatory standards
  4. Focus on making AI systems explainable and trustworthy to maintain client confidence

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As the wealth management industry faces challenges such as pressures on Assets Under Management (AUM), fluctuating revenues, and rising client expectations, AI emerges as a powerful tool to deliver customized guidance, optimize client satisfaction, and maximize financial returns

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