OpenAI's Sora App: Facial Data Security and Account Deletion Concerns

Reviewed byNidhi Govil

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OpenAI's new Sora app raises questions about facial data security and introduces a strict account deletion policy that affects both Sora and ChatGPT users.

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OpenAI's Sora App: A New Frontier in AI-Generated Videos

OpenAI's recently launched Sora app has taken the internet by storm, allowing users to create AI-generated videos featuring their own likeness. The app's Cameo feature, which can produce remarkably realistic 'deepfakes' of users, including their voice, has sparked both excitement and concern among the public

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Data Security and Storage Policies

As users flock to try out Sora's capabilities, questions about data security have come to the forefront. OpenAI has confirmed that it needs to store users' facial and audio data for the Cameo feature to function. However, the company has committed to implementing strict data protection measures:

  1. Uploaded cameos are encrypted both at rest and in transit.
  2. User data is automatically deleted within 30 days after users remove their uploads.
  3. OpenAI emphasizes that only the user can decide who can use their cameo, with the ability to revoke access at any time

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Account Deletion: A Point of No Return

Perhaps the most controversial aspect of Sora's rollout is its account deletion policy. Users have discovered that deleting a Sora account comes with significant consequences:

  1. Deletion of the Sora account also results in the removal of the associated ChatGPT account.
  2. All user data, including profile information, conversations, and API usage across both Sora and ChatGPT, is permanently erased.
  3. Users cannot reuse the same email or phone number to create a new account

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This policy has raised concerns among users who may want to try Sora without jeopardizing their existing ChatGPT accounts. OpenAI has acknowledged this issue and stated that they are working on a solution: 'We're also working on a way to delete your Sora account separately, and we'll let people know as soon as that's available'

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Potential Risks and Safeguards

While many users have found creative and amusing ways to use Sora's Cameo feature, OpenAI acknowledges that there are potential risks. Despite implemented safeguards, there remains a small chance that Sora could create rule-breaking videos, including sexual deepfakes featuring a user's likeness

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The Future of Sora and OpenAI's Direction

The launch of Sora 2 as a standalone app marks a significant step in OpenAI's product diversification. However, some critics argue that this move, along with other recent developments like the AI agent shopping feature with Shopify, indicates a shift in the company's focus. There are concerns that OpenAI may be drifting from its original mission of creating safe, broadly beneficial AI towards more commercially-driven, viral entertainment products

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