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Samsung Digital Appliances Earns Its First TÜV Nord IoT Security Certification
Certification affirms Samsung's strength in device security and data protection, meeting Europe's IoT security standard Samsung Electronics today announced that two series of robot vacuum cleaners, the Bespoke AI Jet Bot Steam and the Bespoke Jet Bot Combo, and Bespoke AI Refrigerators have received IoT security certification from TÜV Nord, a global certification organization based in Germany. This marks the first time Samsung's digital appliances have received TÜV Nord security certification, further underscoring the company's leadership in both home appliance technology and data security. "As the global focus on smart home security intensifies, Samsung continues to deliver robust protection through our Knox security platform," said Jeong Seung Moon, Executive Vice President and Head of the R&D Team for Digital Appliances Business at Samsung Electronics. "This certification validates the strength of our security technologies, and we will continue to enhance differentiated protection to safeguard customer data." TÜV Nord is a globally renowned institution, acknowledged as an IECEE-accredited National Certification Body. The certification is based on the ETSI EN 303 645 standard, established by the European Telecommunications Standards Institute (ETSI), which defines security and privacy requirements across the lifecycle of consumer IoT devices -- from design and development to distribution and operation. Key criteria include data encryption, authentication and access control, secure software updates, personal data protection and vulnerability management. The European market is already tightening security requirements with updates to the Radio Equipment Directive (RED) and upcoming implementation of the Cyber Resilience Act (CRA). Against this backdrop, TÜV Nord certification demonstrates Samsung's readiness to meet evolving international standards and its commitment to protecting users in connected environments. Samsung has strengthened its home appliances with a wide range of Knox security technologies that safeguard user data through multiple layers of protection. These include the verification of unauthorized firmware modifications when the device is turned on. Additionally, all monitoring video footage and user commands from the robot cleaner are encrypted and only decrypted at their intended destination. The certified 2025 Bespoke AI Refrigerators and the Bespoke AI Jet Bot Steam further enhance security capabilities by integrating Knox Matrix and Knox Vault. Knox Matrix enables mutual security checks between devices, ensuring users are promptly alerted in the event of data theft risks. Knox Vault secures sensitive personal information, such as passwords, by processing and storing it on a dedicated hardware subsystem. The Bespoke AI Jet Bot Steam will be unveiled at IFA 2025 in September. The Bespoke Jet Bot Combo and Bespoke AI Refrigerators already being rolled out in select markets globally.
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TÜV Nord Gives IoT Security Certification to Samsung Electronics' Bespoke AI Appliances
Samsung Electronics Co Ltd is Korea-based company principally engaged in the manufacture and distribution of electronic products. The Company operates its business through four segments. The Information Technology & Mobile Communications (IM) segment manufactures computers, handhold phones (HHPs), network systems, digital cameras and others. The Device Solutions (DS) segment provides semiconductor and display parts, including dynamic random access memories (DRAMs), flashes, thin film transistor-liquid crystal displays (TFT-LCDs) and others. The Consumer Electronics (CE) segment manufactures color televisions (CTVs), monitors, printers, air conditioners, refrigerators, laundry machines and others. The Harman segment manufactures headunits, infotainment, telematics, speaker, among others. The Company distributes its products within domestic market and to overseas markets.
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Samsung Electronics' Bespoke AI appliances, including robot vacuum cleaners and refrigerators, have received IoT security certification from TÜV Nord, highlighting the company's commitment to data protection and smart home security.
Samsung Electronics has marked a significant achievement in the realm of smart home technology and data security. The company's Bespoke AI Jet Bot Steam and Bespoke Jet Bot Combo robot vacuum cleaners, along with Bespoke AI Refrigerators, have received IoT security certification from TÜV Nord, a renowned German-based global certification organization 1.
Source: Samsung Newsroom
This certification is based on the ETSI EN 303 645 standard, established by the European Telecommunications Standards Institute (ETSI). It evaluates security and privacy requirements throughout the lifecycle of consumer IoT devices, from design and development to distribution and operation 1. Key criteria include:
The certification is particularly significant as it aligns with the evolving European market requirements, including updates to the Radio Equipment Directive (RED) and the upcoming Cyber Resilience Act (CRA) 1.
Samsung has integrated a range of Knox security technologies into its home appliances to ensure robust protection of user data:
This certification marks the first time Samsung's digital appliances have received TÜV Nord security certification, reinforcing the company's leadership in both home appliance technology and data security 1. It demonstrates Samsung's readiness to meet evolving international standards and its commitment to protecting users in connected environments.
The certified 2025 Bespoke AI Refrigerators and the Bespoke AI Jet Bot Steam are set to enhance Samsung's product lineup. The Bespoke AI Jet Bot Steam will be unveiled at IFA 2025 in September, while the Bespoke Jet Bot Combo and Bespoke AI Refrigerators are already being rolled out in select markets globally 1.
As the global focus on smart home security intensifies, Samsung's achievement in securing this certification positions the company favorably in the competitive IoT and AI-powered appliance market. It also sets a benchmark for other manufacturers in the industry, potentially driving further innovations in IoT security across the smart home sector.
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