Samsung's Dual Smart Glasses Strategy: Display-Free and AR Models Set to Launch by 2026

Samsung still working on display-less smart glasses, reportedly launching near Android XR pair

A report has appeared that Samsung plans to launch another pair of smart glasses before the end of next year. These are set to be completely separate from Samsung's Android XR headset and Google's glasses, which may launch earlier. According to Korean media outlet SEDaily, Samsung is planning to announce and launch a pair of smart glasses that have something in common with the existing Meta Ray-Ban smart glasses. The glasses would likely have a speaker, microphone, and camera equipped, but no screen. The glasses were first spotted last year in a report that noted the company would produce smart glasses that shared specs with Meta's option. The glasses were then slated for late 2025, though that's come and gone. Google and Samsung are known to be developing a pair of smart glasses that run on Android XR, which Samsung will launch. The glasses have a display installed that allows the wearer to see clearly during interaction. This makes the glasses more similar to a smartwatch than a GoPro, which is what existing smart glasses options sometimes feel like. Samsung is also working with Google on Android XR to produce a headset, dubbed "Project Moohan." That headset offers a more enclosed VR-style experience, similar to Apple's Vision Pro headset, with Android XR being the main running force and Gemini offering assistance as an AI model. The report indicates that industry sources are setting a timeframe for the end of next year, well off from when we expect Samsung's Android XR headset to launch, though we've seen a number of delays already. It's unclear how these glasses will operate, but it'd be reasonable to assume that they'll run a version of Android XR that offers access to Gemini and may incorporate Live View using an installed camera. Without a screen, they could offer an experience similar to Google's Pixel Buds with Gemini. With Samsung, Google, Apple, and even Xiaomi looking to develop smart glasses as the technology becomes more realistic, Samsung is likely looking to take up a portion of that market share, and two individual products for users would put them in a unique spot to offer the majority of options. Other than vague timing, there is no additional information on price or other aspects of the smart glasses. We'll likely know more early next year as Samsung gets closer to its supposed launch.

Samsung tipped to be making its own Meta Ray-Ban-style smart glasses -- here's when they launch

Samsung is reportedly developing a pair of Meta Ray-Ban-esque smart glasses that it hopes to reveal before the end of 2026. These would be separate from the full AR glasses, dubbed Project Haean, in development in a partnership with Google. According to the Korean publication Seoul Economic Daily (via Jukanlosreve), the display-free Samsung glasses will feature speakers, a microphone and a camera, similar to the Meta Ray-Ban glasses. SE Daily claims that Samsung is developing its smart glasses as a way to take a "leading position" in the burgeoning market. An unnamed industry insider in the machine-translated article stated that Samsung "must also develop its own brand" separate from Google. It's not clear from the report if Samsung will develop an in-house version of Android XR that connects to the glasses like it does with its Android-based One UI operating system. Or if the AI features will be in a separate app connected to your Galaxy phone or smart watch. With the rise of AI, Samsung apparently believes that smart glasses will supplant smartphones as the "next generation of devices." The simple goal is to create an affordable pair of smart glasses with AI-powered features that don't require a large mixed-reality headset. No pricing was shared, but Meta sells the Ray-Bans between $249 and $299, depending on the frames, so that is a baseline for display-free smart glasses. Samsung's Project Moohan XR headset is slated to arrive later this year alongside a set of Android-powered smart glasses around the same time. Samsung is reportedly still finalizing features and specifications of the glasses, but they are supposed to run on the same Android XR operating system as Moohan. These glasses would be more akin to the Xreal One Pro AR glasses. Samsung is supposedly going to emphasize comfort with Project Haean by offering options to adjust the glasses based on your face shape. As of this writing, we don't know when exactly Project Moohan or Haean will be released beyond vague "this year" claims. For now, we have to sit tight and wait to see what Samsung has in store for us this year and next.

Samsung's smart glasses could arrive next year, but a surprising rival has beaten it to market

Samsung's much-rumored smart glasses will enter the market in 2026 according to a new report, but the South Korean giant has just been beaten to market by a Taiwanese rival, HTC. Yes, HTC. The company which for several years brought us beautiful phones including the HTC One, One M8 and One M9, before withdrawing from the market to focus on its Vive VR headset, is now making a splash in the AI smart glasses arena. Recommended Videos With Meta and Snapchat having somewhat popularized the smart glasses form factor with products like the Ray-Ban Meta and Snapchat Specs, serious competition is beginning to come to the fore. Samsung isn't alone According to a report from Korean publication SE Daily (via GSMArena), Samsung will announce its first set of smart glasses in late 2026, meaning we're likely still a year off an eyewear launch from the brand. The report claims Samsung's glasses will be similar in design to the Ray-Ban Meta specs, and will feature speakers, a microphone and a camera. It also notes that these glasses are separate to the AR specs (with a display) which Samsung is said to be working on in partnership with Google. And Samsung isn't the only brand tipped to make a smart glasses splash in 2026, after Google demoed its own Android XR glasses during the IO 2025 keynote earlier this year - the first of which, made by partner Warby Parker, could arrive next year. But here comes a new set of smart glasses from an established (if not slightly forgotten) brand in 2025. Meet the HTC Vive Eagle Billed as 'AI smart glasses', HTC Vive Eagle feature a 12MP ultra-wide camera with LED indicator, 235mAh battery and magnetic fast charging in a 49g frame. There are speakers too, but the open-ear design means you won't have anything in or covering you ears. You also get HTC's Vive AI voice assistant, which supports LLM platforms including ChatGPT and Google's Gemini, allowing you to control features such as the camera and music playback with spoken commands, as well as ask more complex questions. There's also support for real-time translation in 13 different languages; Arabic, Traditional Chinese, English, French, German, Greek, Italian, Japanese, Portuguese, Spanish, Korean, Thai and Turkish. HTC says the Vive Eagle glasses can deliver 4.5 hours of continuous music playback on a single charge, and last up to 36 hours on standby. There is a catch though, the HTC Vive Eagle are only available in Taiwan, where pre-orders are now open, with a release date set for September 1. There are four colors to choose from - Berry, Coffee, Grey, and Black - and they're priced at NT$15,600 (around $500). There's currently no word on whether we'll see the smart glasses launched in more countries, but watch this space as the market starts to hot up. Oakley dipped its toe in the smart glasses water only a couple of months ago.

Samsung's Ray-Ban Meta-Like AI Smartglasses Could Arrive Next Year

Samsung is rumoured to launch the Project Moohan XR headset this year Samsung is rumoured to be working on several smartglasses currently. While the headline maker device is its Project Moohan, an extended reality (XR) headset that was first unveiled in December 2024, the company is also working on Project Haean, a smartglass with an augmented reality (AR) display. The latter was showcased by the South Korean tech giant at Google I/O 2025. Now, a report suggests that the company is working on another "display-less" smartglasses that will be powered by multimodal artificial intelligence (AI), similar to the Ray-Ban Meta smartglasses. Samsung's Display-Less AI Smartglasses Could Be Launched Next Year While some rumours have previously mentioned that the display-less smartglasses could be launched this year alongside Project Moohan, a new report suggests there is a possible delay in Samsung's plans. According to the South Korean media outlet SEDaily, these smartglasses are planned to launch at the end of next year. The unnamed device is said to feature speakers, a camera, and a microphone, but no display. The description of this device is similar to the Ray-Ban Meta smartglasses, which also do not feature any displays. The report claims that the popularity of this device has given Samsung the confidence to introduce its own product. As per the publication, this device is not the same as Project Haean, which Samsung is jointly developing with Google, features an AR display, and could run on the Android XR operating system. While Project Haean will reportedly be released under Google's name, the display-less smartglasses are said to be launched as part of Samsung's brand. No other details about the wearable were shared by the publication. However, looking at the Ray-Ban Meta, Samsung's wearable could feature an AI assistant that can be activated and interacted with via voice. It is likely to feature multimodal capability and should be able to detect objects around the users. Since the device features cameras, it is possible that users will be able to record videos and capture images via voice prompts as well. Notably, these are merely speculations, and Samsung's vision will only be clear when the company officially launches the device.

Samsung's Display-Free Smart Glasses And AR Headset Launching In 2026 Could Spark The Next Big Tech Battle Against Apple's Wearables Ambitions

Samsung is reportedly stepping into the next wave of wearable technology with two new smart glasses projects in the pipeline, one display-free and the other offering full augmented reality capabilities. According to industry sources, the display-free model will feature microphones, speakers, and cameras, which will enable features like audio interaction, video capture, and a real-time voice assistant. These smart glasses will hit the market as soon as by the end of 2026, and the design of the device along with the feature set tells us that the company is working to target mass-market appeal. Apart from the cheaper smart glasses, Samsung is also developing a display-equipped AR model in collaboration with Google, according to Seoul Economic Daily. The wearable will house micro-LED displays, the same panels that Apple uses in the Vision Pro for richer visuals. It can safely be presumed that Samsung is planning to rival the likes of the Vision Pro and Meta's high-end Quest headsets in the market with help from Google. The search engine giant will potentially be responsible for developing the software experience in collaboration with Samsung to beat the Cupertino giant. Samsung's display-free glasses will also compete with Apple's own smart glasses, and both of these will compete against Meta's smart Ray-Bans, which are expected to see daylight later this year. Samsung's rendition will include built-in mics for audio recording and detection, voice commands, and cameras to capture video and object recognition features powered by AI. Without a power-hungry display, the glasses will deliver a longer battery life, offer a lightweight experience, and a sleeker form factor compared to the current iterations in the market. The goal of the display-free glasses from Samsung is simple - to create an affordable and socially acceptable entry point for smart wearables that integrate seamlessly into everyday life. By keeping the design minimal yet functional, Samsung could appeal to users who want smart features without the cost and complexity of larger mixed-reality headsets. The project is internally codenamed "Haean," which runs alongside the company's advanced AR headset. Industry insiders forecast that the smart glasses market will expand from $25.35 billion in 2025 to more than $1.6 trillion in 2032, driven by AI advancements, component miniaturization, and broader acceptance by consumers. Samsung is aiming to capture multiple markets with its display-free and AR wearables, allowing it to rake in as much market share as it can before the competition catches on. Apple, on the flip side, is taking a more methodical approach, as it works on custom silicon optimized for ultra-low power operation, camera processing, and seamless integration with the iPhone. Apple's rendition is also expected to arrive alongside Samsung in late 2026, but since the final word rests with the company, we would advise you to take the news with a grain of salt.

Samsung reportedly developing display-less AI smartglasses, launch pushed to late 2026

Separate from Samsung's AR-based Project Haean, which is being co-developed with Google. Samsung has been making headlines for its plans to expand its wearable segment with the upcoming XR headset. According to the most recent reports, the South Korean tech giant is planning to enter a new category of smartglasses. This comes after a SEDaily report claimed that the company is developing a display-free wearable device powered by multimodal AI, similar to Ray-Ban Meta smartglasses. According to the report, unlike Samsung's Project Haean, which is said to have an augmented reality display and is being developed in collaboration with Google, this unnamed model will reportedly focus on AI-driven interactions rather than visual interfaces. It could include speakers, a camera, and a microphone for hands-free photography, video recording, and voice-activated access to AI assistants. Also read: Google Pixel 10 Pro XL, 10 Pro and 10 release date, specifications, price and all other latest leaks As per the report, Samsung had originally planned to launch the device in 2025, possibly alongside the Project Moohan XR headset. However, the launch has been reportedly postponed until late 2026. The report, further citing sources, claims that the strong market response to Meta's wearable has encouraged Samsung to pursue its own AI-first strategy. It should be noted that details about the software, design, and pricing remain unknown. However, the report claims that the device will rely heavily on contextual AI, with capabilities such as object recognition, understanding of the surroundings, and providing real-time information without the distraction of a screen. If the report is accurate, we could soon see a potential Meta Ray Ban glasses rival, which was recently introduced in India for Rs 29,900. Note that Samsung has not confirmed the device's development, so we may have to wait for official details for the time being.