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TCS and Salesforce Partner to Bring AI-Powered Solutions to Manufacturing & Semiconductor Sectors
Tata Consultancy Services (TCS) announced a new collaboration with Salesforce (NYSE: CRM), the global leader in CRM, to help customers in the manufacturing and semiconductor industries drive value from artificial intelligence. As part of this collaboration, TCS launched three initiatives: Semiconductor Sales Accelerator for increasing sales with data-driven insights, Seller for the Future for providing near real-time insights, predictive analytics, and personalized recommendations and Digital Field Service to equip technicians on field with real-time information, predictive maintenance insights, and optimized scheduling.
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TCS and Salesforce Partner to Boost AI in Manufacturing, Semiconductors
The collaboration aims to help companies better use their data, which is often scattered and unstructured, making AI adoption challenging. Tata Consultancy Services (TCS) on Thursday announced a collaboration with Salesforce to enhance the use of artificial intelligence in the manufacturing and semiconductor sectors. As part of this partnership, TCS has launched three key initiatives to improve sales and service efficiency. The Semiconductor Sales Accelerator will help businesses increase sales by providing data-driven insights. The Seller for the Future initiative will offer real-time updates, predictive analytics, and personalised recommendations to enhance sales strategies. Meanwhile, Digital Field Service will assist field technicians with real-time data, predictive maintenance tools, and better scheduling. TCS and Salesforce aim to help companies make better use of their data, which is often scattered and unstructured, making AI adoption challenging. By combining their expertise in AI and cloud computing, the two companies seek to transform how manufacturers and semiconductor firms sell and service their products. Prashant Shirgur, global head of enterprise solutions at TCS, highlighted the need for accurate, real-time data in the fast-moving semiconductor industry. He emphasised that TCS is committed to providing businesses with the insights necessary for growth. The company's TCS Crystallus on the Salesforce platform is designed to give sales teams the tools to engage customers confidently, reduce sales cycles, and boost revenue. Meanwhile, in its latest Q3 FY25 earnings call, TCS reported that its clients were actively investing in generative AI and agentic AI while building robust data foundations. According to the statement issued by the company,TCS is actively engaged with clients on AI/GenAI-led software engineering, legacy modernisation and AIOps. This has resulted in an increase in successful production deployment of AI/GenAI engagements leading to greater business certainty and confidence for clients. TCS has also launched its TCS 5A Framework for Responsible AI in partnership with AWS to address and mitigate AI risks holistically. TCS claims that it is the first of its kind in the industry.
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TCS partners with Salesforce to drive power of AI for manufacturers, semiconductor suppliers
Prashant Shirgur, Global Head of Enterprise Solutions for Technology, Software and Services at TCS, said, in today's fast-paced semiconductor market, access to accurate, real-time information is essential for sales success and added that the company is committed to equipping clients with the insights they need to efficiently grow their business.
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TCS shares in focus on partnership with Salesforce for manufacturers, semiconductor chip makers
Tcs share price: As part of this partnership, TCS has introduced three initiatives designed to improve sales efficiency, optimize field operations, and enhance the customer experience.The shares of Tata Group company Tata Consultancy Services (TCS) may remain in focus on Friday, February 21 after announcing its partnership with the global CRM leader Salesforce to help customers in the manufacturing and semiconductor industries drive value from artificial intelligence. Under this collaboration, TCS launched three initiatives that will help customers enhance sales efficiency, optimize field operations and elevate customer experience "Tata Consultancy Services(TCS) (BSE: 532540, NSE: TCS), a global leader in IT services, consulting, and business solutions, announced a new collaboration with Salesforce (NYSE: CRM), the global leader in CRM, to help customers in the manufacturing and semiconductor industries drive value from artificial intelligence. As part of this collaboration, TCS launched three initiatives: Semiconductor Sales Accelerator for increasing sales with data-driven insights, Seller for the Future for providing near real-time insights, predictive analytics, and personalized recommendations and Digital Field Service to equip technicians on field with real-time information, predictive maintenance insights, and optimized scheduling," the company said in an exchange filing. One of the key challenges for organizations in their AI adoption journeys is to unlock the true value of their data. For large organizations, data is often stored in unstructured silos. Recognizing the unique challenges and opportunities within the manufacturing and semiconductor industries, this collaboration aims to leverage the combined strengths of both companies to digitally transform how customers in these industries sell and service their products. "In today's fast-paced semiconductor market, access to accurate, real-time information is essential for sales success, and TCS is committed to equipping clients with the insights they need to efficiently grow their business," said " TCS CrystallusTM on Salesforce, equips sales teams with the intelligent tools they need to engage customers with confidence, shorten sales cycles, and drive revenue growth," said Prashant Shirgur, Global Head of Enterprise Solutions for Technology, Software and Services at TCS said. In another development, TCS also informed that it has been ranked number one in customer satisfaction in Europe, according to an independent survey by Whitelane Research. On Thursday, the shares of TCS closed flat at Rs 3,777.95 on the BSE. Also read: Is silver ready to play catch-up? (Disclaimer: Recommendations, suggestions, views and opinions given by the experts are their own. These do not represent the views of The Economic Times)
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Tata Consultancy Services (TCS) and Salesforce collaborate to bring AI-powered solutions to manufacturing and semiconductor sectors, launching three key initiatives to improve sales efficiency and field operations.
Tata Consultancy Services (TCS) has announced a groundbreaking collaboration with Salesforce, the global leader in Customer Relationship Management (CRM), to harness the power of artificial intelligence (AI) in the manufacturing and semiconductor industries
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. This partnership aims to address the challenges faced by companies in these sectors, particularly in leveraging their often scattered and unstructured data for AI adoption2
.As part of this collaboration, TCS has introduced three pivotal initiatives:
Semiconductor Sales Accelerator: This tool is designed to boost sales by providing data-driven insights, enabling businesses to make informed decisions and increase their revenue
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.Seller for the Future: This initiative offers near real-time updates, predictive analytics, and personalized recommendations to enhance sales strategies and improve customer engagement
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.Digital Field Service: This solution equips field technicians with real-time information, predictive maintenance insights, and optimized scheduling, thereby improving service efficiency and customer satisfaction
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.The partnership between TCS and Salesforce is particularly significant given the unique challenges faced by the manufacturing and semiconductor industries. Prashant Shirgur, Global Head of Enterprise Solutions at TCS, emphasized the critical need for accurate, real-time data in the fast-paced semiconductor market
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.To address these challenges, TCS has developed TCS Crystallus on the Salesforce platform. This tool provides sales teams with intelligent resources to engage customers confidently, shorten sales cycles, and drive revenue growth
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.Related Stories
TCS reported in its latest Q3 FY25 earnings call that its clients are actively investing in generative AI and agentic AI while building robust data foundations
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. The company is engaged with clients on AI/GenAI-led software engineering, legacy modernization, and AIOps, resulting in an increase in successful production deployment of AI/GenAI engagements2
.Furthermore, TCS has launched its TCS 5A Framework for Responsible AI in partnership with AWS to address and mitigate AI risks holistically, claiming it to be the first of its kind in the industry
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.The announcement of this partnership has drawn attention to TCS shares, which may remain in focus as investors assess the potential impact of this collaboration on the company's performance
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. This partnership underscores the growing importance of AI in transforming traditional industries and highlights the potential for significant advancements in how manufacturers and semiconductor firms operate and compete in the global market.Summarized by
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