CEOs Embrace AI Avatars for Earnings Calls: Zoom and Klarna Lead the Way

Reviewed byNidhi Govil

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Zoom CEO Eric Yuan and Klarna CEO Sebastian Siemiatkowski use AI-generated avatars in quarterly earnings calls, signaling a new trend in corporate communication and raising questions about the future of AI in business presentations.

AI Avatars Make Their Debut in Corporate Earnings Calls

In a groundbreaking move that signals the increasing integration of artificial intelligence in corporate communications, the CEOs of Zoom and Klarna have recently used AI-generated avatars to present their quarterly earnings calls. This development marks a significant shift in how executives interact with investors and stakeholders, potentially setting a new trend in the business world.

Zoom's Eric Yuan Leads with AI Innovation

Zoom CEO Eric Yuan made headlines by using an AI avatar of himself during the company's Q1 2026 earnings call

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. The avatar, created using Zoom Clips, the company's asynchronous video creation tool, delivered Yuan's initial comments. "I am proud to be among the first CEOs to use an avatar in an earnings call," the AI-generated Yuan stated, emphasizing Zoom's commitment to pushing the boundaries of communication and collaboration

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Source: TechCrunch

Source: TechCrunch

The use of AI avatars aligns with Yuan's long-standing vision of creating digital twins for users in meetings. Zoom's custom AI feature, which allows users to create photorealistic doppelgangers, was launched in April 2025 as part of the paid Custom AI Companion add-on

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. This feature is now being rolled out to all Zoom Workplace customers and is available as a standalone product.

Klarna Pioneers AI-Driven Earnings Presentation

Prior to Yuan's avatar appearance, Sebastian Siemiatkowski, CEO of buy now, pay later firm Klarna, had already set the stage by presenting an earnings report using an AI-generated avatar

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. Klarna's use of AI extends beyond presentations, with the company leveraging artificial intelligence to cut costs in various aspects of its operations.

Source: The Verge

Source: The Verge

Technical Aspects and User Experience

While the AI avatars represent a significant technological advancement, they are not without their quirks. Observers noted that Yuan's avatar, while realistic when paused, showed some unnatural movements during speech. The mouth movements appeared slightly off, and the eyes remained eerily static with an almost mechanical blinking pattern

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Implications and Future Prospects

The adoption of AI avatars by high-profile CEOs raises important questions about the future of corporate communications and workplace interactions:

  1. Authenticity and Trust: As AI-generated content becomes more prevalent, ensuring the authenticity of communications and maintaining trust with stakeholders will be crucial

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  2. Efficiency vs. Personal Touch: While AI avatars may offer convenience and consistency, they may also reduce the personal connection between executives and their audience.

  3. Deepfake Concerns: The technology's advancement brings to the forefront concerns about the potential misuse of deepfake technology in corporate settings

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  4. AI-to-AI Interactions: This trend could be a step towards a future where AI agents interact on behalf of humans in various professional contexts

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Broader AI Integration in Business

The use of AI avatars in earnings calls is part of a larger trend of AI integration in business operations. Companies like Klarna have reported using AI to reduce workforce costs, although with the caveat that AI customer service agents currently offer "lower quality" output compared to humans

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As this technology continues to evolve, it will likely spark debates about the balance between innovation and maintaining human elements in business interactions. The coming months will reveal whether other companies follow suit, potentially reshaping the landscape of corporate communications in the AI era.

Source: Wccftech

Source: Wccftech

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