Western Digital sold out through 2026 as AI data centers consume entire storage capacity

Reviewed byNidhi Govil

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Western Digital CEO Irving Tan revealed the company has sold out its entire hard drive manufacturing capacity for 2026, with enterprise customers securing firm purchase orders and long-term agreements extending into 2028. Cloud-based AI companies now account for 89% of WD's revenue while consumer sales have dropped to just 5%, signaling a dramatic shift in the storage market driven by massive data center buildouts for AI infrastructure.

Western Digital Announces Sold Out Production Capacity Through 2026

Western Digital has exhausted its entire hard drive manufacturing capacity for 2026, marking an unprecedented shift in the storage industry driven by AI demand. CEO Irving Tan disclosed during the company's Q2 earnings call that the manufacturer has secured firm purchase orders (POs) with its top seven customers, effectively locking up production more than 10 months before year-end

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. "We're pretty much sold out for calendar 2026," Tan told investors, adding that the company has established long-term agreements with two customers for 2027 and one extending into 2028

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Source: Wccftech

Source: Wccftech

This development highlights how enterprise-driven demand has fundamentally reshaped the storage market. Cloud revenue now accounts for 89% of Western Digital's total revenue, while consumer hard drives represent a mere 5%

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. The dramatic imbalance makes it clear why the company is prioritizing high-capacity drives for enterprise customers over average consumers.

Soaring Demand from AI Companies Drives Storage Shortage

The demand for storage from AI data centers has created what industry observers are calling an AI supercycle, disrupting supply chains across multiple hardware categories. AI infrastructure requires massive amounts of data storage, with requirements scaling to exabytes in facilities worldwide

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. Hard disk drives remain the most cost-effective storage medium for AI companies that need to archive scraped web data, processed data backups, inference logs, and training datasets.

Massive data center buildouts for AI have accelerated the consumption of available storage capacity. The hyperscaler buildout occurring globally shows no signs of slowing, with US-based facilities leading the charge in HDD requirements

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. Western Digital's VP of Investor Relations confirmed that enterprise customers, particularly AI data centers, have been gobbling up available capacity at an unprecedented rate

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Supply Chain Disruptions Trigger Shortages and Price Increases

Consumers should brace for significant hard drive prices increases as supply chain disruptions intensify. Hard drive prices have already reached their highest levels in two years, and industry analysts warn that the shortage will push costs even higher

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. Irving Tan's confirmation that Western Digital's capacity cannot meet the sheer scale of AI demand signals tighter supply for consumer drives ahead

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Source: AppleInsider

Source: AppleInsider

The storage shortage mirrors ongoing issues with DRAM and NAND memory, which have forced PC makers to raise RAM prices regularly

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. AI companies have been consuming computer hardware across multiple categories, with prices for products ranging from processors to video game consoles skyrocketing. Sony has reportedly considered delaying the next PlayStation launch beyond its planned 2027 release, hoping AI-related hardware shortages would resolve by then

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What This Means for Consumers and the Tech Industry

The incentive for hardware manufacturers to prioritize average consumers continues to diminish as enterprise customers offer more lucrative contracts. With consumer sales accounting for just 5% of Western Digital's revenue, the company's strategic pivot toward enterprise customers makes business sense

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. However, this leaves everyday buyers vulnerable to whatever retailers choose to charge in an increasingly constrained market.

Experts recommend that consumers seeking additional storage capacity should purchase drives sooner rather than later, before prices climb further

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. The long-term agreements Western Digital has secured suggest this supply crunch will persist well into 2027 and 2028, with no immediate relief in sight unless investor sentiment toward AI shifts dramatically

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. For now, the AI supercycle shows no signs of slowing, and supply chain pressures will continue affecting both availability and pricing across the storage market.

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AppleInsider

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AppleInsider.com

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