Alibaba Unveils Advanced AI Assistant 'Quark' to Compete in Growing AI Market

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Alibaba has launched a new version of its AI assistant app 'Quark', powered by its flagship Qwen reasoning model, integrating advanced features like chatbot, deep thinking, and task execution to compete with rivals in the AI space.

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Alibaba Launches Advanced AI Assistant 'Quark'

Alibaba Group Holding Ltd. has unveiled a new version of its artificial intelligence (AI) assistant mobile app, Quark, incorporating its latest in-house model. This move is part of Alibaba's strategy to keep pace with Chinese and global AI rivals in an increasingly competitive market 12.

Enhanced Features and Capabilities

The revamped Quark app now integrates Alibaba's flagship Qwen reasoning model, offering a range of advanced functions:

  1. AI chatbot
  2. Deep thinking and research capabilities
  3. Task execution
  4. Image generation
  5. Travel planning

These features are consolidated into a one-stop app, similar to offerings from competitors like ByteDance's Doubao 1. The app can handle complex tasks such as writing articles from pictures and generating meeting minutes 2.

Technical Advancements

Quark represents Alibaba's first general user-facing platform to integrate its proprietary Qwen-based advanced reasoning models 3. Previously, Quark used its own AI models (QuarkLLM), but the updated version leverages the more advanced Qwen model 2.

Market Position and Competition

The launch of the new Quark app comes amid intensifying competition in the AI sector:

  1. DeepSeek's blockbuster R1 model emerged earlier this year 2.
  2. Chinese companies are engaged in a price war to win market share 3.
  3. Alibaba recently unveiled QwQ-32B, claiming it "rivals cutting-edge reasoning models" 2.

Strategic Investments and Partnerships

Alibaba is making significant moves to strengthen its position in the AI market:

  1. A $52.5 billion investment plan in cloud computing and AI infrastructure over the next three years 2.
  2. Strategic partnership with Manus AI, created by Chinese startup Butterfly Effect 2.
  3. Secured a major partnership with Apple Inc. for AI on iPhones 2.

User Base and Future Plans

Quark, originally launched in 2016 as a web browser, has grown into a leading AI-powered information services platform with over 200 million users in China 4. Alibaba aims to transform Quark into an intuitive AI super assistant, gradually making the upgraded version available to all users 4.

Industry Impact and Outlook

The launch of the new Quark app signifies Alibaba's commitment to advancing its AI capabilities and competing in the global AI market. As stated by Wu Jia, CEO of Quark and Vice President of Alibaba Group, "This upgraded version of Quark is just the beginning. As our model capabilities continue to evolve, we envision Quark as a gateway to endless possibilities where users can explore everything with AI" 4.

With Alibaba's significant investments and strategic focus on AI, the company is positioning itself as a major player in the evolving landscape of artificial intelligence applications and services.

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