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Google Cloud, Liberty Global strike five-year AI partnership
LONDON, Feb 3 (Reuters) - Google Cloud, one of Alphabet's (GOOGL.O), opens new tab fastest-growing businesses, and Liberty Global (LBTYA.O), opens new tab have agreed a five-year strategic partnership to deploy Google's Gemini AI models and other cloud tools across the cable group's European operations. Liberty Global, which has about 80 million fixed and mobile connections across Europe, said the deal - reported by Reuters for the first time on Tuesday - would support new consumer services, including AI-powered search and discovery on its Horizon TV platform, as well as customer-service automation. "Our expanded partnership with Google Cloud represents a significant milestone for Liberty Global," Mike Fries, CEO of Liberty Global, said in a statement. The companies will also offer more Google products such as Pixel phones and watches as well as smart-home devices through Liberty's operating units, which include Britain's Virgin Media O2, Belgium's Telenet, the Netherlands' VodafoneZiggo and Switzerland's Sunrise. The agreement expands existing collaborations between the two firms. Liberty Global said the new programme aimed to improve network reliability and security, pursue autonomous network operations, and potentially allow Google Cloud to use spare capacity in Liberty's data centres, including via its AtlasEdge joint venture. The companies said the partnership would also target small-business customers with cloud, cybersecurity and AI services, and look at ways to monetise Liberty's telecoms data while maintaining privacy requirements. "Our goal is simple: to use technology to cut through complexity and bring value to our customers and partners," Tara Brady, Google Cloud president for the EMEA region, said. AI partnerships have increased across the telecoms sector as operators seek to reduce network costs and develop new revenue streams while continuing to invest heavily in fibre and 5G. Reporting by Sam Tabahriti; Editing by Jan Harvey Our Standards: The Thomson Reuters Trust Principles., opens new tab * Suggested Topics: * Artificial Intelligence Sam Tabahriti Thomson Reuters Sam Tabahriti is a UK breaking news correspondent covering general and political news for Reuters. He has over five years of experience covering general news and three years covering business and legal news. He is also a keen cyclist and photography enthusiast.
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Google Cloud, Liberty Global strike five-year AI partnership
Liberty Global, which has about 80 million fixed and mobile connections across Europe, said the deal - reported by Reuters for the first time on Tuesday - would support new consumer services, including AI-powered search and discovery on its Horizon TV platform, as well as customer-service automation. Google Cloud, one of Alphabet's fastest-growing businesses, and Liberty Global have agreed a five-year strategic partnership to deploy Google's Gemini AI models and other cloud tools across the cable group's European operations. Budget 2026 Critics' choice rather than crowd-pleaser, Aiyar saysSitharaman's Paisa Vasool Budget banks on what money can do for you bestBudget's clear signal to global investors: India means business Liberty Global, which has about 80 million fixed and mobile connections across Europe, said the deal - reported by Reuters for the first time on Tuesday - would support new consumer services, including AI-powered search and discovery on its Horizon TV platform, as well as customer-service automation. "Our expanded partnership with Google Cloud represents a significant milestone for Liberty Global," Mike Fries, CEO of Liberty Global, said in a statement. The companies will also offer more Google products such as Pixel phones and watches as well as smart-home devices through Liberty's operating units, which include Britain's Virgin Media O2, Belgium's Telenet, the Netherlands' VodafoneZiggo and Switzerland's Sunrise. The agreement expands existing collaborations between the two firms. Liberty Global said the new programme aimed to improve network reliability and security, pursue autonomous network operations, and potentially allow Google Cloud to use spare capacity in Liberty's data centres, including via its AtlasEdge joint venture. The companies said the partnership would also target small-business customers with cloud, cybersecurity and AI services, and look at ways to monetise Liberty's telecoms data while maintaining privacy requirements. "Our goal is simple: to use technology to cut through complexity and bring value to our customers and partners," Tara Brady, Google Cloud president for the EMEA region, said. AI partnerships have increased across the telecoms sector as operators seek to reduce network costs and develop new revenue streams while continuing to invest heavily in fibre and 5G.
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Google Cloud and Liberty Global have announced a five-year strategic partnership to deploy Gemini AI models across the cable group's 80 million fixed and mobile connections in Europe. The deal will support AI-powered search on Liberty's Horizon TV platform, customer-service automation, and autonomous network operations while targeting new revenue streams for both companies.
Google Cloud, one of Alphabet's fastest-growing businesses, and Liberty Global have struck a five-year strategic partnership that will deploy Gemini AI models and cloud tools across the cable group's European operations
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. The AI partnership marks a significant expansion of existing collaborations between the two firms, with Liberty Global commanding approximately 80 million fixed and mobile connections across Europe2
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Source: Reuters
The deal will support new consumer services, including AI-powered search and discovery capabilities on Liberty's Horizon TV platform, alongside customer-service automation
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. Mike Fries, CEO of Liberty Global, described the agreement as "a significant milestone for Liberty Global" in a statement. The partnership will extend across Liberty's operating units, which include Virgin Media O2 in Britain, Telenet in Belgium, VodafoneZiggo in the Netherlands, and Sunrise in Switzerland2
. These units will also offer more Google products such as Pixel phones, watches, and smart-home devices to their customer base.Liberty Global said the new programme aims to improve network reliability and security while pursuing autonomous network operations
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. The partnership potentially allows Google Cloud to use spare capacity in Liberty's data centres, including via its AtlasEdge joint venture. This infrastructure-sharing component could optimize resource utilization and reduce network costs for both parties. The companies will also target small-business customers with cloud, cybersecurity, and AI services, opening new revenue streams beyond traditional consumer offerings2
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Source: ET
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The partnership will explore ways to monetise Liberty's telecoms data while maintaining privacy requirements, a critical consideration as AI partnerships increase across the telecoms sector
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. Tara Brady, Google Cloud president for the EMEA region, stated: "Our goal is simple: to use technology to cut through complexity and bring value to our customers and partners." This data monetization strategy could set a template for how telecom operators balance commercial opportunities with privacy obligations in the AI era.The agreement reflects broader trends as operators seek to reduce expenses and develop new income sources while continuing to invest heavily in fibre and 5G infrastructure
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. For Liberty Global's 80 million customers, the partnership signals improved service experiences through AI-driven personalization and faster problem resolution. The collaboration between Google Cloud and Liberty Global could accelerate AI adoption across European telecommunications, particularly as competitors watch how successfully the companies integrate Gemini AI models into operational workflows and customer-facing applications.Summarized by
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