LG Electronics unveils AI Cabin Platform with generative AI for vehicles at CES 2026

LG to debut Generative AI Cabin Platform at CES 2026

LG has announced plans to unveil its new "AI Cabin Platform" at CES 2026, scheduled for January 6-9 in Las Vegas. The new automotive solution integrates generative artificial intelligence into vehicle infotainment systems and is powered by Qualcomm Technologies' Snapdragon® Cockpit™ Elite. According to the company, the platform will be displayed at a private showcase during the event, demonstrating a move toward what LG terms the "AI-defined vehicle" (AIDV). The AI Cabin Platform utilizes various generative AI models, including Vision Language Models (VLMs), Large Language Models (LLMs), and image generation technologies. These are designed to run directly on the vehicle's high-performance computing (HPC) system. By leveraging the processing power of the Snapdragon Cockpit Elite, all AI calculations occur locally within the vehicle rather than communicating with external servers. LG states that this on-device approach is intended to ensure stable, real-time operation while minimizing data privacy and security risks associated with cloud connectivity. The platform is designed to analyze data from both internal and external cameras to assess the driving environment and the driver's condition. This allows for real-time assistance and interface customization. LG provided specific examples of the system's capabilities: This announcement marks a continuation of the partnership between LG and Qualcomm. At CES 2025, the companies presented a joint high-performance computing solution based on the Snapdragon Ride™ Flex System-on-Chip (SoC). That platform focused on consolidating in-vehicle infotainment (IVI) and advanced driver assistance systems (ADAS) into a single control unit. The new AI Cabin Platform builds on this foundation, utilizing Qualcomm's latest automotive hardware to support more advanced generative AI functions. Commenting on this, Eun Seok-hyun, president of the LG Vehicle Solution Company, said:

LG Electronics, Qualcomm to unveil AI computing solution for automobiles - The Korea Times

This image shows the concept of the AI Cabin Platform developed with Qualcomm Technologies, Thursday. Courtesy of LG Electronics LG Electronics plans to unveil a new artificial intelligence (AI)-based high-performance computing (HPC) solution for automobiles developed jointly with Qualcomm Technologies Inc. at a major consumer electronics trade show in the United States next month, the company said Thursday. The Korean tech giant said it will showcase the AI Cabin Platform for automakers, which will be applied to digital cockpits of advanced vehicles, at the Consumer Electronics Show (CES) in Las Vegas in January. LG Electronics said the platform applies various generative AI tools, including vision and image generation models, to automobiles' infotainment systems to enhance drivers' experiences. The company added that the collaboration will help LG Electronics lead the AI-defined vehicles (AIDV) industry beyond the existing software-defined vehicle (SDV) segment. "Based on the verified technology and credibility in the global market, we will expand our strong business collaboration to lead the transition to AIDV from SDV," Eun Seok-hyun, executive vice president of LG Electronics, said in a release.

LG Electronics to Showcase Next-Generative AI Technology Powered by Generative AI at CES 2026

LG Electronics is set to unveil its new AI Cabin Platform at CES 2026 in Las Vegas (January 6-9). Designed to run on automotive high-performance computing (HPC) systems, this innovative in-vehicle solution leverages generative artificial intelligence (AI) and is powered by Qualcomm Technologies Inc.'s Snapdragon®? Cockpit?? Elite. LG will showcase the AI Cabin Platform for the first time at its private showcase during the upcoming CES, where guests can experience a digital cockpit featuring the AI Cabin Platform and preview the AI-defined vehicle (AIDV). The AI Cabin Platform applies generative AI models - such as vision language models (VLMs), large language models (LLMs) and image generation models - to LG's in-vehicle infotainment (IVI) system, opening the door to a new era of intelligent, context-aware driving experiences. Leveraging the high-performance compute capabilities provided by Snapdragon Cockpit Elite, all AI calculations are processed on-device and within the vehicle, eliminating the need to communicate with external servers. This enables real-time, more stable operation while enhancing privacy and data security by removing cloud-related vulnerabilities. The AI Cabin Platform analyzes the driving environment and the driver's condition using data from internal and external vehicle cameras, enabling real-time personalised assistance. For example, if a nearby vehicle begins merging and the system detects that the driver has not yet noticed it, the platform can proactively issue a tailored alert: "A car is merging ahead. Additionally, the platform supports generation of customized infotainment user interfaces that adapt to external conditions. If the driver is listening to music on a snowy evening, the system can generate a matching background for the music playback screen - such as snow falling between streetlights or a festively-decorated village - and offer context-aware suggestions like: "It's a beautiful snowy night. Shall I recommend some winter-themed songs?" Earlier this year at CES 2025, LG and Qualcomm Technologies highlighted their ongoing collaboration by unveiling the HPC platform - a high-performance computing solution that integrates IVI and advanced driver assistance systems (ADAS) into a single control unit. Based on Qualcomm Technologies' Snapdragon Ride?? Flex System-on-Chip (SoC), the platform consolidates various vehicle functions into one controller, earning praise for achieving both cost efficiency and superior performance.