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Snap gets closer to releasing new AI glasses after years-long hiatus | TechCrunch
Snap has announced a new partnership between its AR-glasses focused subsidiary, Specs, and chipmaker Qualcomm, as the company revs up for the release of its wearable later this year. The Snapchat creator has been teasing the release of the glasses -- dubbed Spectacles, or merely Specs -- for a long time and, earlier this year, it spun off a new company to specifically focus on the business venture. In February, the company abruptly parted ways with Scott Myers, its SVP of Specs, over a reported "blow-up" between himself and Snap CEO Evan Spiegel. The newly announced partnership with Qualcomm shows signs of life for the project. Specs will be powered by Qualcomm's Snapdragon XR platforms, which are its systems-on-a-chip designed to power augmented and virtual reality devices, a press release states. The two companies will develop "on-device AI, cutting-edge graphics, and advanced multiuser digital experiences" as part of a multi-year strategic agreement, a press release claims. "Our work with Qualcomm provides a strong foundation for the future of Specs, bringing developers and consumers advanced technology and performance that pushes the boundaries of what's possible," Spiegel said. The saga of Specs has been a long one. Snap originally began developing the product over a decade ago. The last consumer-facing version of the glasses was released in 2019. Since 2024, the glasses have been a developer-only product -- giving Snap the opportunity to work on seeding new kinds of programs that the company hopes will draw users to it upon launch.
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Snap unit to use Qualcomm chips for upcoming AI smart glasses
April 10 (Reuters) - Specs, the Snap smart glasses unit formed early this year, will use Qualcomm chips for its upcoming devices under a multi-year deal announced on Friday, marking its first major move. The Specs smart glasses launching later this year will use the Snapdragon XR processor platform, the two companies said on Friday. Financial details of the deal were not disclosed. The deal builds on a years-long tie-up that has seen Qualcomm (QCOM.O), opens new tab chips power multiple previous generations of Snap's developer-focused smart glasses called Spectacles. Snap established its Specs unit in January to compete with Meta (META.O), opens new tab, whose Ray-Ban AI smart glasses developed with EssilorLuxottica (ESLX.PA), opens new tab have become one of the few breakthrough successes in the race for AI-powered gadgets. The Specs unit aims to provide more independence to the team that is working on smart glasses and also opens room for external investment, the Snapchat-parent has said. Friday's announcement comes after activist investor Irenic Capital Management, which disclosed an economic interest of about 2.5% in Snap's Class A shares, last week pushed the company to either spin off or shutter its Specs unit and cut costs. Reporting by Jaspreet Singh in Bengaluru; Editing by Maju Samuel Our Standards: The Thomson Reuters Trust Principles., opens new tab
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Snap's AR glasses inch closer to reality with Qualcomm Snapdragon chips
Snap's AR glasses ambitions might be starting to look a lot more real. In an official announcement, Snap has said it has expanded its partnership with Qualcomm through a multi-year strategic agreement that will bring Qualcomm's Snapdragon silicon to future generations of Specs. The company describes this as the first flagship engagement for Specs Inc, which will be launching Specs wearable later this year. What was revealed in the announcement According to Snap, future Specs devices will run on Qualcomm's Snapdragon XR platforms, while the company says it will provide the foundation for edge AI, on-device processing, advanced graphics, and lower-power performance. Snap is framing this mix as essential for building AR glasses. Recommended Videos Snap is clearly trying to position Specs like an always-on computer instead of the tethered demos. Why this actually matters for Snap Sony has been working on AR eyewear for years through Spectacles, but this latset announcement seems more serious because it is tied to a long-term hardware roadmap. The company says its collaboration with Qualcomm already stretches back more than five years, with Snapdragon platforms having powered multiple earlier generation of Spectacles. So the new agreement is meant to provide a more predictable foundations for developers and partners building apps for the platform. Snap also added that the collaboration will focus on things like on-device AI, improved graphics, and advanced multiuser digital experiences. In simplers terms, Snap is saying it wants its glasses to handle AR interactions without feeling slow, power-hungry, or dependent on a phone. There is still a lot that Snap isn't saying yet. The company hasn't shared detailed consumer hardware specs, pricing, or launch timing beyond later in 2026. Though, Snap clearly wants developers and buyers to see Specs as a long-term computing platform, and Qualcomm is now being positioned as the chip partner that could help make it possible.
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Snap, Qualcomm Ink Multi-Year Deal To Power Future AR 'Specs' - Qualcomm (NASDAQ:QCOM), Snap (NYSE:SNAP)
The deal focuses on powering future generations of "Specs" with Snapdragon system-on-a-chip (SoC) solutions. Scaling The AR Ecosystem The collaboration aims to bring advanced intelligent computing to wearable hardware. This marks the first flagship engagement for Specs. The subsidiary plans to launch its standalone AR eyewear to consumers later this year. These see-through glasses integrate digital content directly into physical spaces. Snapdragon XR Integration Specs will utilize Snapdragon XR platforms to handle complex tasks. The technology combines edge AI with high-performance, low-power compute. This foundation allows context-aware experiences to run directly on-device. Both companies aim to make computing feel more human and seamless. A Foundation Of Innovation The agreement builds on a five-year history between the two firms. Snapdragon platforms previously powered several generations of Snap's Spectacles. "Our work with Qualcomm provides a strong foundation for the future of Specs," said Evan Spiegel, co-founder and CEO of Snap. Qualcomm CEO Cristiano Amon noted that the next era of computing involves devices that understand sight and sound. "Our work on future generations of Specs will enable power-efficient interactive AR devices," Amon stated. The partnership supports a predictable product cadence for developers and partners. Competitive Landscape Intensifies SNAP Price Action: Snap shares were up 0.61% at $4.98 during premarket trading on Friday, according to Benzinga Pro data. Image via Shutterstock This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors. Market News and Data brought to you by Benzinga APIs To add Benzinga News as your preferred source on Google, click here.
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Snap unit to use Qualcomm chips for upcoming AI smart glasses
April 10 (Reuters) - Specs, the Snap smart glasses unit formed early this year, will use Qualcomm chips for its upcoming devices under a multi-year deal announced on Friday, marking its first major move. The Specs smart glasses launching later this year will use the Snapdragon XR processor platform, the two companies said on Friday. Financial details of the deal were not disclosed. The deal builds on a years-long tie-up that has seen Qualcomm chips power multiple previous generations of Snap's developer-focused smart glasses called Spectacles. Snap established its Specs unit in January to compete with Meta, whose Ray-Ban AI smart glasses developed with EssilorLuxottica have become one of the few breakthrough successes in the race for AI-powered gadgets. The Specs unit aims to provide more independence to the team that is working on smart glasses and also opens room for external investment, the Snapchat-parent has said. Friday's announcement comes after activist investor Irenic Capital Management, which disclosed an economic interest of about 2.5% in Snap's Class A shares, last week pushed the company to either spin off or shutter its Specs unit and cut costs. (Reporting by Jaspreet Singh in Bengaluru; Editing by Maju Samuel)
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Snap's newly formed Specs subsidiary has announced a multi-year strategic agreement with Qualcomm to power its upcoming AI glasses using Snapdragon XR platforms. The partnership marks the first major move for the spin-off unit, which plans to launch consumer-facing AR eyewear later in 2026 after years of developer-only releases. The collaboration comes amid pressure from activist investors and intensifying competition from Meta's successful Ray-Ban AI smart glasses.
Snap has secured a critical partnership with chipmaker Qualcomm as it prepares to launch consumer AI glasses later this year through its newly established Specs subsidiary
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. The multi-year strategic agreement announced on Friday represents the first flagship engagement for Snap's Specs unit, which was formed in January 2026 to provide greater independence to the team developing smart glasses and create opportunities for external investment2
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Source: Reuters
The upcoming Spectacles will be powered by Qualcomm's Snapdragon XR platforms, which are specialized system-on-a-chip (SoC) solutions designed to handle augmented and virtual reality devices
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. This technology will enable on-device AI, advanced graphics, and on-device processing capabilities essential for creating seamless AR experiences without relying heavily on tethered connections to smartphones3
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Source: TechCrunch
The partnership between Snap and Qualcomm extends a relationship that already stretches back more than five years, with Snapdragon platforms having powered multiple previous generations of developer-focused Spectacles
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. Evan Spiegel, co-founder and CEO of Snap, emphasized the importance of this foundation: "Our work with Qualcomm provides a strong foundation for the future of Specs, bringing developers and consumers advanced technology and performance that pushes the boundaries of what's possible"1
.Qualcomm CEO Cristiano Amon highlighted how future generations of Spectacles will align with the next era of computing, noting that "devices that understand sight and sound" represent the future, and that their collaboration will "enable power-efficient interactive AR devices"
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. The agreement aims to provide a predictable product roadmap for developers and partners building applications for the AR ecosystem3
.Snap established its Specs unit specifically to compete with Meta, whose Ray-Ban AI smart glasses developed with EssilorLuxottica have emerged as one of the few breakthrough successes in the race for AI-powered gadgets
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. The saga of Snap's wearable hardware has been lengthy—the company originally began developing the product over a decade ago, with the last consumer-facing version released in 2019. Since 2024, the glasses have been available only to developers, allowing Snap to seed new applications it hopes will attract users upon the consumer launch1
.The planned AI smart glasses will feature see-through lenses that integrate digital content directly into physical spaces, creating context-aware experiences that run directly on the wearable hardware
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. Snap is positioning Specs as an always-on computer rather than a tethered demonstration device, emphasizing edge AI capabilities and low-power performance as critical differentiators3
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Source: Benzinga
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Friday's announcement arrives amid significant external pressure on Snap. Activist investor Irenic Capital Management, which disclosed an economic interest of approximately 2.5% in Snap's Class A shares, recently pushed the company to either spin off or shutter its Specs unit and reduce costs
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. The Qualcomm partnership signals Snap's commitment to advancing the project despite these challenges.Internal turbulence has also marked the journey. In February, Snap abruptly parted ways with Scott Myers, its SVP of Specs, following a reported confrontation between Myers and Evan Spiegel
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. Despite this setback, the company has continued to move forward with its vision for advanced AR experiences.While Snap has confirmed a launch window of later this year for its consumer hardware, critical details remain undisclosed. The company has not yet shared specific pricing, detailed technical specifications, or exact launch timing
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. Financial terms of the deal with Qualcomm were also not revealed2
.The success of Snap's AI glasses will likely depend on whether the company can deliver on its promise of making computing feel more human and seamless while competing against Meta's established presence in the market. The focus on advanced multiuser digital experiences and the ability to handle complex AR interactions without draining battery life will be crucial factors in determining whether Specs can attract mainstream adoption beyond the developer community that has been testing earlier versions since 2024.
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