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Backbase deepens commitment to Vietnam with launch of first global AI Center of Excellence in Ho Chi Minh City
Veteran banking leader Chris Shayan appointed as Head of AI to enhance AI capabilities across customer lifetime value in the Engagement Banking Platform HO CHI MINH CITY, VIETNAM - Media OutReach Newswire - 31 July 2024 - Backbase, the global leader in Engagement Banking, announces the
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Backbase deepens commitment to Vietnam with launch of first global AI Center of Excellence in Ho Chi Minh City | Taiwan News | Jul. 31, 2024 14:40
Veteran banking leader Chris Shayan appointed as Head of AI to enhance AI capabilities across customer lifetime value in the Engagement Banking Platform HO CHI MINH CITY, VIETNAM - Media OutReach Newswire - 31 July 2024 - Backbase, the global leader in Engagement Banking, announces the
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Backbase, a fintech company, establishes its first Global AI Center of Excellence in Ho Chi Minh City, Vietnam, showcasing the country's growing importance in the global tech landscape.
Backbase, a leading fintech company specializing in digital banking solutions, has announced the launch of its first Global AI Center of Excellence in Ho Chi Minh City, Vietnam
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. This strategic move underscores Vietnam's growing importance in the global technology landscape and Backbase's commitment to leveraging the country's talent pool.The new AI Center of Excellence is set to play a crucial role in Backbase's global operations. It will focus on developing cutting-edge AI technologies to enhance the company's digital banking platform
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. This initiative aims to accelerate innovation in areas such as natural language processing, computer vision, and machine learning, all of which are essential for creating more personalized and efficient banking experiences.Vietnam has been gaining recognition as a hub for technology and innovation. The country's strong emphasis on STEM education and its young, tech-savvy workforce have attracted numerous international companies
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. Backbase's decision to establish its AI center in Ho Chi Minh City further validates Vietnam's potential in the global tech arena.The establishment of the AI Center is expected to create numerous high-skilled job opportunities for local talent. Backbase plans to hire over 400 IT professionals in Vietnam by the end of 2023, with a significant portion dedicated to AI and machine learning roles
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. This move not only benefits the company but also contributes to the development of Vietnam's tech workforce.Related Stories
This latest development is part of Backbase's broader expansion strategy in the Asia-Pacific region. The company has been steadily increasing its presence in Vietnam since 2019, with the AI Center marking a significant milestone in this journey
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. By tapping into Vietnam's talent pool, Backbase aims to strengthen its position as a leader in digital banking solutions.The focus on AI development in banking solutions reflects the growing trend of digital transformation in the financial sector. As banks and financial institutions increasingly adopt AI-powered technologies, innovations from centers like Backbase's are likely to shape the future of banking services, offering more personalized, efficient, and secure experiences for customers worldwide.
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