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EXL Strengthens Data and AI Positioning with New 'Go Beyond.' Brand Identity
more than 60% of the company's revenues are data and AI-led, and EXL continues to achieve market-leading growth. EXL marked its 20th year as a publicly listed company with the launch of its new brand: 'Go Beyond,' reflecting the differentiated position EXL has built at the intersection of data,
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EXL unveils 'Go Beyond.' brand launch reflecting a 27-year track record of breakthrough transformation for clients
New brand captures EXL's innovation and differentiated approach, combining data and AI, industry context and trusted execution to drive measurable outcomes EXL marked its 20th year as a publicly listed company with the launch of its new brand: 'Go Beyond,' reflecting the differentiated position
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EXL launches new brand, rings Nasdaq opening bell By Investing.com
NEW YORK - EXL (NASDAQ:EXLS) launched a new brand called "Go Beyond" on Wednesday as the data and AI company marked its 20th year as a publicly listed company, according to a press release statement. EXL leadership rang the opening bell at Nasdaq to mark the occasion. The company said the brand
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Exl Unveils Go Beyond Brand Launch
EXL marked its 20th year as a publicly listed company with the launch of its new brand: ?Go Beyond,? reflecting the differentiated position EXL has built at the intersection of data, AI, industry context and enterprise execution. EXL's brand refresh reflects the company's purpose ?we find a better
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EXL marked its 20th anniversary as a publicly listed company by unveiling its Go Beyond brand identity at Nasdaq. The data and AI leader now generates over 60% of revenues from data and AI-led services, reinforced by its iMerit acquisition that expanded AI model training capabilities across enterprise clients.
EXL celebrated its 20th year as a publicly listed company by launching its Go Beyond brand at Nasdaq
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. EXL leadership rang the opening bell to mark the milestone, signaling a strategic shift that positions the company at the intersection of data and AI, industry context, and enterprise execution3
. The EXL brand launch reflects 27 years of operational history and underscores the company's evolution into a data and AI leader serving clients across insurance, healthcare, banking, and other sectors3
.More than 60% of EXL's revenues are now data and AI-led, marking a significant transformation in the company's business model
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. This shift demonstrates EXL's commitment to enterprise transformation through AI and positions the company to capture growing demand for AI-driven solutions. The company continues to achieve market-leading growth as organizations seek partners with both domain expertise and technical capabilities to reimagine enterprise operations1
. Rohit Kapoor, chairman and chief executive officer of EXL, stated that clients approach the company to fundamentally reimagine how their enterprises operate, emphasizing the rare combination of domain depth and data and AI capabilities at scale2
.EXL's August 2026 acquisition of iMerit expanded its capabilities in advanced AI model training and frontier AI development
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. This acquisition strengthens the company's position in delivering AI solutions that require sophisticated model training and development expertise. The move builds on EXL's early entry into data and analytics in 2006, demonstrating a consistent pattern of anticipating market shifts and leading industry transformation1
. The integration of iMerit's capabilities allows EXL to address the growing complexity of AI implementations across its client base.Related Stories

Source: CXOToday
The Go Beyond brand captures EXL's 27-year commitment to finding better ways to solve client challenges
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. Shirley Macbeth, chief marketing officer of EXL, described the EXL brand identity as an invitation to clients and employees to push boundaries and a reflection of the company's evolution into a global data and AI leader combining deep domain and context expertise with trusted execution1
. The brand refresh aligns with the company's purpose of continuous reinvention and growth while maintaining focus on delivering measurable outcomes4
.EXL operates with approximately 68,000 employees spanning six continents, delivering services across insurance, healthcare, banking and capital markets, retail, communications and media, and energy sectors
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. The company's approach combines industry context with enterprise execution to address the specific challenges facing each sector. Founded in 1999 and headquartered in New York, EXL has built a track record of pushing beyond traditional industry boundaries to create new sources of value for clients4
. Watch for EXL to leverage its expanded AI model training capabilities and data and AI-led revenue momentum to capture additional market share as enterprises accelerate their AI adoption strategies.Summarized by
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