13 Sources
[1]
Google is quietly testing ads in AI chatbots
Google has built an enormously successful business around the idea of putting ads in search results. Its most recent quarterly results showed the company made more than $50 billion from search ads, but what happens if AI becomes the dominant form of finding information? Google is preparing for that
[2]
Google is reportedly showing ads in chats with some third-party AI chatbots | TechCrunch
Google's AdSense advertising network started supporting ads inside users' chats with some third-party AI chatbots earlier this year, Bloomberg reported. The company is rolling out the feature following tests with AI search startups iAsk and Liner, the report said, citing anonymous sources familiar
[3]
Google Places Ads Inside Chatbot Conversations With AI Startups
Google's ad network has begun showing advertising within the flow of conversations with chatbots -- part of Alphabet Inc.'s efforts to keep its edge in digital advertising as generative artificial intelligence takes off. Earlier this year, the Google AdSense network, which traditionally displays
[4]
It sure sounds like chatbots are about to enter their ad era
The company was running tests for this AdSense expansion last year. Google's Search business is a big part of the company's revenue. This business is held up by all the ads that are served alongside search results. Soon, it could be further bolstered by ads served alongside conversations with your
[5]
Google partners with AI startups to put ads in their chatbots
The latest experiment from Google Labs uses Gemini to help teach you a new language Summary Google is placing ads in third-party AI chatbot conversations via AdSense network. Testing for the new initiative reportedly began last year. Google has faced scrutiny for its ad business in recent
[6]
Google's chatbot is now showing ads when talking to AI startups
Its dominance has already come under fire by the DOJ and others Google is now showing ads in chatbot conversations via its AdSense for Search network, marking a shift in its digital advertising strategy as generative AI becomes not only more commonplace, but increasingly used in place of
[7]
Google places ads inside chatbot conversations with AI startups
Google's ad network has begun showing advertising within the flow of conversations with chatbots -- part of Alphabet Inc.'s efforts to keep its edge in digital advertising as generative artificial intelligence takes off. Earlier in 2025, the Google AdSense network, which traditionally displays ads
[8]
Google's ad empire expands into AI chat
Google has started showing ads in chatbot conversations through its AdSense for Search network, expanding its digital advertising strategy as generative AI becomes more prevalent. The tech giant conducted tests with AI search apps like iAsk and Liner last year and earlier this year before rolling
[9]
Google begins its deployment of ads in AI chatbot conversations
As an Amazon Associate, we earn from qualifying purchases. TweakTown may also earn commissions from other affiliate partners at no extra cost to you. With the gradual shift from traditional search engines to AI chatbots, it was inevitable for tech companies to explore ways to monetize AI chatbots
[10]
Google is testing place ads in AI chatbots - Phandroid
AI chatbot ads are here -- just not where you'd expect them. According to Bloomberg, Google has started testing AdSense ads inside some third-party AI chatbots, including iAsk and Liner. The program began earlier this year and is currently limited to developers who opt in. Still, it's a clear sign
[11]
Is your AI-generated answer actually an advertisement? Google is turning chatbots into ad real estate
ChatGPT caught lying to developers: New AI model tries to save itself from being replaced and shut downWhat once felt like a private and intelligent digital dialogue may soon echo with the clinks of commerce. According to a report from Bloomberg, in a quietly unfolding move, Google has started
[12]
Advertising Enters the Chat: Google Integrates Ads Into AI | PYMNTS.com
Google has begun integrating ads into chatbot conversations, marking a significant evolution in its digital advertising strategy as generative AI reshapes how users search for information online. According to Bloomberg, the tech giant has extended its AdSense for Search program -- which
[13]
Beyond Search: Google Eyes AI Chatbots as New Ad Territory | PYMNTS.com
Google must be careful not to degrade the user experience and may need to explore selective ad categories or offer an ad-free option to avoid losing ground to AI-native competitors. Google is testing the placement of ads inside AI chatbot conversations in an aggressive move to protect its bread
Share
Copy Link
Google is quietly testing and expanding its AdSense network to include ads within AI chatbot conversations, partnering with AI startups to monetize the growing trend of AI-powered information search.

Google, the tech giant known for its dominant position in digital advertising, is making a significant move into the realm of AI-powered conversations. The company has begun testing and expanding its AdSense network to include advertisements within AI chatbot interactions, a development that could reshape the landscape of online advertising and AI-driven information search
1
.Google initiated tests for this new advertising model in late 2024, partnering with select AI startups such as iAsk and Liner. Following successful trials, the company is now allowing more chatbot developers to integrate AdSense into their conversational AI experiences
2
.A Google spokesperson confirmed, "AdSense for Search is available for websites that want to show relevant ads in their conversational AI experiences"
3
. This expansion allows the AdSense network, which traditionally displays ads in search results and website margins, to now include ads within the flow of chatbot conversations.The move comes as Google recognizes the potential shift in user behavior towards AI chatbots for information retrieval. With the company's search ad business generating over $50 billion in its most recent quarter, Google is preparing for a future where AI might become the dominant form of finding information
1
.While Google's own Gemini chatbot and AI Mode search currently remain ad-free, third-party AI chatbots are beginning to incorporate ads. For instance, iAsk displays ads below generated responses, while Perplexity allows brands to sponsor follow-up questions to user queries
4
.Related Stories
Google's expansion into AI chatbot advertising comes as the company faces increasing competition from OpenAI's ChatGPT and other AI-powered search tools. To maintain its edge, Google has been investing heavily in AI development and freely providing some of its most capable AI tools, including Deep Research, Gemini Pro, and Veo 2 video generation
1
.As Google ventures into this new advertising territory, it continues to face scrutiny over its dominance in the online ad space. Recent legal challenges include an EU antitrust case and a US judge's ruling on Google's monopoly in online ad exchanges and publisher ad servers
5
. These ongoing regulatory concerns may impact the company's strategies in the evolving AI advertising landscape.Summarized by
Navi
[1]
[2]
[4]
[5]
05 Aug 2025•Business and Economy

16 Jan 2026•Technology

22 May 2025•Technology

1
Science and Research

2
Technology

3
Policy and Regulation
