Samsung Unveils Festive Deals on AI-Powered TVs in India

Samsung Launches Festive Campaign for AI-Powered TVs

Samsung, India's leading consumer electronics brand, has announced an exclusive festive campaign offering substantial deals on its premium AI-powered big-screen TVs. The campaign, running from March 5 to March 31, 2025, celebrates the festivals of Gudi Padwa, Ugadi, and Holi, providing consumers with an opportunity to upgrade their home entertainment systems 1

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Attractive Offers and Discounts

The festive campaign includes a range of enticing offers:

1. Free TV worth up to ₹2,04,990 or a free soundbar worth up to ₹90,990 on select purchases
2. Up to 20% cashback
3. Zero down payment
4. Easy EMI options starting at ₹2,990 for up to 30 months
5. Up to 45% off on Samsung Soundbars with the purchase of any Samsung TV 1

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These offers will be available on Samsung.com, leading online portals, and select Samsung retail outlets across India 2

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AI-Powered TV Range

The campaign focuses on Samsung's premium AI-powered TV lineup, including:

1. Neo QLED 8K
2. Neo QLED 4K
3. OLED
4. Crystal 4K UHD TV models

These TVs offer advanced features such as AI-powered picture quality, immersive sound, and sleek designs 1

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Technological Advancements

Samsung's TV range incorporates several cutting-edge technologies:

1. Neo QLED 8K: Features the NQ8 AI Gen2 Processor with 256 AI neural networks for optimized picture and sound quality
2. Neo QLED 4K: Powered by the NQ4 AI Gen2 Processor, enhancing content to 4K resolution
3. QLED TVs: Utilize Quantum Dot technology for 100% color volume
4. OLED TV: Offers glare-free viewing with deep blacks and crisp images in all lighting conditions 1

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Enhanced Viewing Experience

The AI-powered TVs provide several features to enhance the viewing experience:

1. Advanced AI upscaling for improved picture quality
2. Dolby Atmos and Q-Symphony for multidimensional audio
3. Samsung Knox security for a secure smart TV experience
4. Motion Xcelerator Turbo Pro for smooth gaming visuals 1

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Industry Perspective

Viplesh Dang, Senior Director of Visual Display Business at Samsung India, emphasized the company's commitment to enhancing consumer viewing experiences through cutting-edge technology and attractive deals. He stated, "As we celebrate the month of festivals with Awesome India, we are excited to offer exclusive deals on Samsung's range of AI-powered TVs. Through these exciting festive offers, we aim to make premium home entertainment more accessible, allowing consumers to elevate their viewing experience and celebrate with their loved ones in the most immersive way possible" 1

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