Harte Hanks Partners with Reddy to Enhance Customer Care Using AI-Driven Solutions

Harte Hanks and Reddy Join Forces to Transform Customer Care

Harte Hanks, Inc. (NASDAQ:HHS), a 101-year-old global customer experience company based in Massachusetts, has announced a groundbreaking collaboration with Reddy, an AI-powered contact center coaching and training platform. This partnership aims to revolutionize customer care operations by leveraging artificial intelligence to enhance agent performance and customer satisfaction 1

1

2

The Power of AI in Customer Service

Reddy's platform offers a comprehensive suite of AI-driven tools designed to optimize contact center operations. The system provides:

1. Simulation training
2. Copilot technology for real-time agent assistance
3. Call monitoring and metrics

Harte Hanks plans to implement Reddy's technology to improve agent onboarding, automate training processes, and provide timely feedback to its global call center operations 1

1

2

Empowering Agents, Not Replacing Them

Varsha Tomar, VP Partnerships at Harte Hanks, emphasized that the collaboration represents a significant step in harnessing AI technology to enhance agent capabilities rather than replace human workers. She stated, "Rather than using AI to replace agents, we will use it to empower agents to ensure more personalized customer interactions that lead to improved results for our clients" 1

1

2

Early Positive Results

Although the partnership is still in its initial stages, Ben Chacko, Managing Director of Customer Care at Harte Hanks, reported that both agent and customer satisfaction rates are already showing positive momentum. The integration of Reddy's technology into Harte Hanks' operations is being carried out through close collaboration between the two companies 1

1

2

A Synergistic Partnership

Adam Levin, CEO & Founder of Reddy, expressed enthusiasm about the collaboration, highlighting the potential to optimize sales and support processes while delivering impactful customer experiences. The partnership brings together Harte Hanks' expertise in customer data and marketing solutions with Reddy's innovative AI-powered coaching platform 1

1

2

Related Stories

Global Contact Centers Embrace AI and Automation to Enhance Customer Experience

Deloitte and HPE Collaborate to Deliver Generative AI Solutions Through Private Cloud AI

HCLTech and Microsoft Expand Partnership to Transform Contact Centers with Generative AI

U.S. Firms Embrace Cloud and AI to Enhance Customer Experience in Contact Centers

About the Companies

Reddy is an all-in-one AI-powered coaching platform that enables contact centers to automate and optimize their operations. Their tools include Pre-Call Training, Live-Call Assistance, and Post-Call Coaching, aimed at increasing efficiency and personalizing communication 1

1

2

Harte Hanks (NASDAQ:HHS) is a leading global customer experience company with over 2,500 employees across the Americas, Europe, and Asia Pacific. They provide CX strategy, data-driven analytics, and actionable insights to major brands such as GlaxoSmithKline, Unilever, Pfizer, Ford, and IBM 1

1

2

The Future of Customer Care

This collaboration between Harte Hanks and Reddy represents a significant step forward in the application of AI technology in customer service. By focusing on enhancing human capabilities rather than replacing them, the partnership aims to create a more efficient, personalized, and satisfying experience for both agents and customers alike.