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Spotify founder Daniel Ek pivots from music to European tech ventures
STOCKHOLM, Oct 1 (Reuters) - When Daniel Ek founded Spotify (SPOT.N), opens new tab in 2006, a viable music product was a "moon shot." The global music industry was struggling with years of declining sales, online music piracy was rampant, and services like Apple's (AAPL.O), opens new tab iTunes
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Spotify founder Daniel Ek's next act: long bets in European defence, health
STOCKHOLM (Reuters) -When Daniel Ek founded Spotify in 2006, a viable music product was a "moon shot." The global music industry was struggling with years of declining sales, online music piracy was rampant, and services like Apple's iTunes were pricey. Ek believed if access to music was as easy
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Daniel Ek, Spotify's founder, announces his transition from CEO to executive chair, planning to invest in European 'moonshot' projects. His new focus includes ventures in AI, defense, and health technology.

Daniel Ek, the visionary behind Spotify, is set to embark on a new journey, shifting his focus from revolutionizing the music industry to investing in cutting-edge European technology ventures. Ek, who founded Spotify in 2006 and transformed it into a $140 billion music powerhouse, announced his decision to step down as CEO next year
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.Ek's next act involves a significant pivot towards what he calls 'moonshot' projects - early-stage startups in deep technology, AI, and climate and health tech. Through his venture capital firm Prima Materia, Ek has pledged to invest 1 billion euros ($1.18 billion) of his personal wealth in these European ventures
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.In 2018, Ek co-founded Neko Health, a company focused on preventive healthcare and early disease detection. The startup has already secured $325 million in total funding
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. Additionally, Ek has invested in Helsing, a German defense startup valued at $12 billion that specializes in AI-controlled combat drones1
.Ek's investment in defense technology has not been without controversy. Several music groups, including Massive Attack and King Gizzard & the Lizard Wizard, have removed their music from Spotify in protest. Simon Dyson, an analyst at Omdia, noted that "Music and weapons are not a good mix," highlighting the growing distraction caused by these protests
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As Ek prepares to transition to the role of executive chair, he leaves behind a transformative legacy in the music industry. Under his leadership, Spotify introduced three key innovations: price-disciplined subscriptions, algorithmic playlists, and an expanded content range including podcasts and audiobooks
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.While focusing on building other companies, Ek plans to remain involved with Spotify. He described his new role as "moving from a player to a coach," indicating a continued influence on the company's direction
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. Ek's broader vision is to create more "supercompanies" in Europe, addressing significant societal challenges through technology2
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