Square's AI agent is live for US sellers, and the company is letting other AI tools in too

The agent leaves beta

Square's AI business agent, Squaremates, is now generally available to US sellers 1

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. It gives small-business owners a helper that can act on their operations instead of only answering questions about them.

Willem Avé, Square's global head of intelligence, said owners face "an endless string of judgment calls that are all on the owner" 1

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. The agent, he said, was built "to help share that load." Each seller's agent runs in its own secure workspace with cloud compute, which Square says lets it handle longer, multistep jobs rather than quick back-and-forth 1

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The tasks Square points to are operational ones: finding lapsed customers and drafting win-back discounts, bulk catalog updates, and graphical sales reports 1

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. It can also build staffing schedules from labor costs and sales trends 1

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. The agent went into open beta as Managerbot in April 2026, so general availability is the second public stage rather than a new launch 1

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The launch lands weeks after Block's chief executive used the company's November earnings call to talk up AI across the business 2

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. Among the plans he named: procurement agents that would manage inventory and order from suppliers 2

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Square's own tools, and everyone else's

Alongside the agent, Square shipped an updated Model Context Protocol server and a new command-line interface, which give third-party AI assistants and seller-built scripts access to Square accounts 1

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. Avé said many sellers already use an AI assistant they prefer, so Square is meeting them there rather than asking them to switch 1

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Squaremates Apps extends that: sellers build custom applications with an AI coding tool plus the command-line interface, and Square hosts them with a live connection to the business. Suggested uses include splitting cash tips by hours worked and staffing views across locations 1

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. Donnie McClanahan, who runs four cafes in the Knoxville, Tennessee area, built a labor board app that gathers schedules and timecards from all his locations on one screen. Before that, he said, it was "playing catch-up just figuring out who's where" 1

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What is still missing

Two advertised abilities are not generally available yet 1

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. A beta feature builds restocking orders on a supplier's website for the seller to place, and daily email briefings are planned but not live 1

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. Sellers on Square's Multi-Account Suite cannot use Squaremates yet, though everything else announced on November 12 is free for US sellers 1

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The launch's customer example comes from Fraser Thompson, who says his Los Angeles burger restaurant Burgers Never Say Die used the agent to analyze its house-made cheese sauce. "our OGs, the regulars who've been with us since day one, love it," he said, so the restaurant promoted the sauce with social posts. Sales of the sauce grew 12 times over within a few months of the promotion, by his own account; Square has not verified the number 1

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Square is also taking the tools to sellers in person, with a run of Squaremates Tour events that kicked off recently 1

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