7 Sources
[1]
Apple might use Google servers to store data for its upgraded AI Siri
Apple has asked Google to look into "setting up servers" for a new version of Siri that's Gemini-powered and meets Apple's privacy requirements, The Information reports. Apple had already announced in January that Google's Gemini AI models would help power the upgraded version of Siri it delayed
[2]
Some Apple AI servers are reportedly sitting unused on warehouse shelves, due to low Apple Intelligence usage - 9to5Mac
Earlier this year, Bloomberg reported that Apple was looking to host the much-delayed new Siri models on Google servers, rather than Apple's Private Cloud Compute. The Information is reporting a similar story this morning, saying that Google has been tasked with running Siri servers inside its data
[3]
Report: Apple Asks Google to Run Siri on Its Servers
Currently, Apple sends its more complex AI queries to Private Cloud Compute, a system that runs on Apple servers using Apple silicon chips. Today, only 10% of Apple's Private Cloud Compute capacity is said to be in use on average. The usage is low enough that some servers intended for Apple's AI
[4]
AppleInsider.com
Years of under-investment in data centers may mean that Apple will increase its reliance on Google when the revamped Siri launches. Or it may not, it's hard to tell from the inconsistent report. Even back in 2021, Apple was Google's largest corporate cloud customer , as the company preferred
[5]
Apple in Talks to Run Siri on Google AI Infrastructure, Report Says
The tech giant may deploy Google servers in its own data centres Apple is said to be exploring the possibility of partnering with Google to help power the next generation of Siri. Amidst the challenges faced in scaling its artificial intelligence (AI) infrastructure, the Cupertino-based tech giant
[6]
Apple's Baltra ASIC Can't Come Soon Enough As The Vast Majority Of Its Current AI Servers Are Reportedly Rotting On The Shelves
With the hardware side of Apple's AI strategy reportedly in an equal, if not greater, disarray than the software side, it is hardly a surprise that the Cupertino giant has been forced to rely on Google's servers along with its very capable Gemini model to ship the revamped Siri and the AI features
[7]
Apple asks Google to host new AI-powered Siri on its servers: Report
Apple first unveiled its vision for a smarter Siri at its developer conference in June 2024. Apple has reportedly asked Google to explore setting up servers that would run the new Siri while still following Apple's privacy rules. Apple had already revealed in January that the future version of
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Apple is in advanced talks with Google to run the next-generation Siri on Google's infrastructure, as its own Private Cloud Compute system operates at just 10% capacity. Some already-manufactured Apple AI servers remain unused on warehouse shelves due to lower-than-expected Apple Intelligence adoption and technical limitations.
Apple has asked Google to investigate setting up servers for a new version of Siri powered by Google Gemini, marking a significant shift in Apple's AI cloud strategy
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. The move comes as Apple's own Private Cloud Compute infrastructure operates at only 10% capacity on average, with some already-manufactured AI servers sitting dormant on warehouse shelves2
. This underutilized cloud infrastructure highlights deeper challenges within Apple's approach to scaling its artificial intelligence capabilities.
Source: Digit
The discussions between Apple and Google center on the possibility of deploying servers inside Apple's own data centers or having Google run Siri directly on its infrastructure
5
. While Apple had already announced in January that Google's Gemini AI models would help power the upgraded Siri, this latest development suggests Apple may lean even more heavily on Google to catch up in the AI race1
.Private Cloud Compute faces multiple technical hurdles that make it unsuitable for hosting advanced generative AI capabilities. The system is described as underpowered, with chips believed to comprise mostly M2 Ultra processors that are not powerful enough to run frontier models like Gemini
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. These chips were designed for consumer devices and are not optimized for AI workloads, leaving them ill-equipped to handle the demands of large language models3
.
Source: Wccftech
Updating the software on Private Cloud Compute is reportedly trickier and takes more time compared to other server systems
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. The initial crop of Apple Intelligence features hasn't been used as much as Apple expected, casting the entire Private Cloud Compute buildout in a negative light internally2
.Apple's cloud infrastructure is highly fragmented, with different teams running technologies independently rather than drawing from one centralized pool
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. This siloed approach leads to inefficiencies where parts of the company's technology stack sit idling while other departments would use the available server capacity if they could access it. The Apple finance team has reportedly been frustrated about the costs of this duplicate infrastructure2
.
Source: 9to5Mac
According to Igor Naverniouk, a former Apple engineer who worked on the new Siri, "Apple and Google have two very different engineering cultures. At Google, most things are centralized. Everybody is using the same supercomputer. At Apple, technology choices are siloed"
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. Apple has reportedly attempted to unify everything several times since at least 2013, but those projects have stalled repeatedly over the last decade2
.Despite the shift to host Siri on Google servers, Tim Cook has emphasized that Apple will not relax its privacy systems. "We're not changing our privacy rules," Cook stated. "We still have the same architecture that we announced before, which is on device plus Private Cloud Compute"
4
. For years, Apple banned its AI engineers from using Google's cloud technology because of privacy concerns, with software chief Craig Federighi repeatedly vetoing Google Cloud as an option3
. In 2023, Google made changes to its security systems that satisfied Apple privacy standards, allowing Apple to adopt Google's cloud infrastructure for artificial intelligence3
.Apple currently uses Private Cloud Compute for stateless data processing with encryption, where user data remains on the server only until the response is returned to the device, with no retention via logging or debugging
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. Apple continues to offer security experts the opportunity to test its privacy systems4
.Related Stories
Apple has suffered from a cultural reluctance to bolster its cloud infrastructure for years, leading to the departure of key cloud experts like Patrick Gates, who pioneered bringing Apple chips to data centers
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. The company still strongly focuses on hardware devices and consumer features rather than their supporting cloud technology, despite the growth of services3
.When Apple realized it needed to use the cloud to support its AI efforts, its internal AI infrastructure was "beginning to decay," with the company in the process of decommissioning old Nvidia-powered servers
3
. Combined with financial pressure, this led Apple to increasingly turn to third-party providers like Amazon. Even back in 2021, Apple was Google's largest corporate cloud customer4
.Apple wants to be prepared for a potential surge in AI use on its devices when the more powerful, Gemini-based version of Siri debuts later this year
3
. While current Apple Intelligence usage remains low, Apple expects much higher demand for the new Siri chatbot features whenever they finally land2
. Google already has extensive experience with mass LLM server buildouts thanks to Gemini, making it a natural partner for scalability2
. The company already relies on Google's cloud for some iCloud features, including cloud storage2
. The ever-changing landscape of AI may force Apple leadership to invest more heavily in-house going forward, but implementing those changes represents a much longer-term trajectory2
.Summarized by
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