8 Sources
[1]
MKBHD is committed to fixing his wallpaper app, but not its $50 price tag
MKBHD has promised to improve the app but will likely not drop its price. In this day and age, finding a free wallpaper for your Android phone has become exceptionally easy. Besides us supplying you with a fresh batch every Wednesday, numerous apps, websites, and AI image generators offer infinite
[2]
YouTuber Marques Brownlee's new wallpaper app draws criticism for steep price
YouTuber Marques Brownlee, also known as MKBHD, has been criticised for a phone wallpaper app he launched, called Panels, on iOS and Android. Available at $11.99 per month or about $49.99 per year, Brownlee has personally curated digital wallpapers from artists on the app. Immediately after the
[3]
Marques Brownlee responds to backlash against $50 per year wallpaper app: 'First thing we're doing...'
Marques Brownlee, often known as MKBHD, is a popular American tech YouTuber. He is best known for his in-depth technology reviews, particularly on consumer electronics like smartphones, laptops, and gadgets. With 20 million YouTube subscribers, Brownlee holds significant sway in influencing
[4]
A $50 App That Sells Free Wallpaper? YouTuber MKBHD Is Making Bank -- And Angry Fans - Decrypt
One entertaining thing about social media is it's become way easier for critics to get criticized in public. Marques Brownlee, the YouTube influencer and tech reviewer known as MKBHD, is learning this the hard way after launching his new mobile wallpaper app, called Panels. People are hating it.
[5]
MKBHD released a wallpaper app, and it's getting destroyed | Digital Trends
Marques Brownlee, better known as MKBHD, is a popular tech YouTuber who focuses heavily on mobile content. He just released a new wallpaper app called Panels for iOS and Android that features real artists, not AI. But there's a problem: the app is getting demolished on social media. Brownlee first
[6]
Tech YouTuber MKBHD Responds After Facing Massive Backlash Over His New $12 A Month Wallpaper App
Popular tech YouTuber Marques Brownlee, also known as MKBHD, has responded to the criticism surrounding his newly launched wallpaper app, Panels. What Happened: On Tuesday, Brownlee addressed the backlash, assuring users that he would address their concerns about the app's pricing and "excessive
[7]
Tech YouTuber MKBHD's Panels app is a bit underwhelming
Tech YouTuber Marques Brownlee, or MKBHD, is stepping out of the reviewer role and into the mindset of a builder. This week, he launched a wallpaper app called Panels on iOS and Android, where he's personally curating high-quality digital wallpapers from artists -- but of course, there's a catch.
[8]
MKBHD's Panels Is a Masterclass in How Not to Make a Wallpaper App
Ever since Marques Brownlee, aka MKBHD, dropped his review of the new iPhone 16 and iPhone 16 Pro, Panels has been the talk of the town. For those unaware, MKBHD kicked off the video by talking about how he has been working on a new wallpaper app for the past year, and that it's finally up for
Share
Copy Link
Popular tech YouTuber Marques Brownlee (MKBHD) launched a wallpaper app called Panels, which faced criticism for its steep pricing. Brownlee has since addressed the backlash and promised to make changes to the app.

Popular tech YouTuber Marques Brownlee, known as MKBHD, recently launched a wallpaper app called Panels. The app, available on both iOS and Android platforms, offers users access to a curated collection of wallpapers created by Brownlee and his team
1
. However, the initial reception was far from positive, with many users expressing disappointment and frustration over the app's pricing model.The primary source of contention was the app's subscription model, which charged users $1.99 per month or $19.99 per year for access to the wallpaper collection
2
. This pricing strategy was met with significant backlash from Brownlee's fanbase and the wider tech community. Many argued that the cost was excessive for a wallpaper app, especially considering that numerous free alternatives are available in the market.Critics pointed out that the app's features did not justify its price point. Some users expressed disappointment that the app lacked basic functionalities such as the ability to set wallpapers directly from within the app on iOS devices
4
. The controversy quickly gained traction on social media platforms, with many of Brownlee's followers expressing their dissatisfaction.In response to the overwhelming negative feedback, Marques Brownlee took to social media to address the concerns. He acknowledged the criticism and announced that changes would be made to the app
3
. Brownlee stated, "We're already working on updates. First thing we're doing is adding a one-time purchase option."Related Stories
The MKBHD team is now focusing on implementing several changes to address user concerns:
5
This incident highlights the challenges content creators face when venturing into product development. It underscores the importance of aligning product offerings with audience expectations, especially for influencers with large, engaged followings. The backlash also demonstrates the power of community feedback in shaping product development and pricing strategies in the digital age.
As the situation continues to evolve, many are watching to see how Brownlee and his team will implement the promised changes and whether these adjustments will be sufficient to satisfy users and rebuild trust within his community.
Summarized by
Navi
[1]
[3]
[4]
27 Mar 2025•Technology

08 Apr 2025•Technology

23 Dec 2024•Business and Economy

1
Technology

2
Policy and Regulation

3
Technology
