Samsung Unveils Vision AI: Revolutionizing Smart TVs with Advanced AI Features

Samsung 2025 TVs will change how you feel about AI in the living room

CES 2025 has its fair share of AI, but nestled within the Samsung 2025 TV lineup is a host of fascinating new ways of utilizing and experiencing the technology. These new AI advancements fall in line with Samsung's Vision AI for 2025, which takes shape beyond advanced screens in the form of open partnerships with the likes of Google and Microsoft. The new 8K QN900F and QN990F QLED TVs are prime examples of what to expect. Powering these ultra-premium displays is Samsung's 8K NQ8 processor, which aims to double the speed of its predecessor -- and its most ingenious trick is upscaling 4K content into its native 8K resolution, which is no mean feat. With both Microsoft in its corner, providing Copilot for its screens, as well as Google by way of its collaborating on a Dolby Atmos rival in Eclipsa Audio, Samsung's looking to make the AI ecosystem on its TVs the most feature-rich and advanced yet. If you ever wondered just how far a TV can truly go in streamlining your everyday life, Samsung's got the answer. Last year I got the chance to experience several of Samsung's new TV AI features for myself at a private event held in Seoul, South Korea. While I didn't have any real hands-on time, I did get to witness several of the company's new AI picture enhancements in action, and you really have to experience them for yourself to believe them. One such feature was called AI Gamma, which aims to make darker scenes in HDR content feel more immersive by drawing out richer details and highlights. As an example, playing on the new Samsung S95F OLED TV, a super dark scene from "House of the Dragon" was lifted with more depth as the dragon's scales saw far richer details against its pitch black surroundings. While AI plays a part, the TV actually uses an internal light source to measure your room's ambient situation. For our demo, Samsung played the clip both with the lights turned on and off, showing us just how far AI Gamma can go in delivering (quite literally) the best picture for your particular entertainment setup. Of course, to reiterate, AI Gamma is strictly intended for HDR content, so if you're not watching in Dolby Vision or HDR10+, you probably won't care. But that's just one small feature baked within a whole ecosystem that aims to enhance picture performance and 4K/8K upscaling to the next level. AI also finds it way into Samsung's TV speakers, through Adaptive Sound Pro. This feature optimizes the audio coming out of your TV to suit particular scenarios, like improving sound effects and lowering background sounds. A common complaint for most when watching shows or movies is exceptionally low dialogue, which Samsung TVs can now expertly attune for more clarity and balance. Those are just two minuscule ways AI is improving our content-viewing experiences on Samsung TVs, but the technology extends well past that. While AI upscaling and picture enhancements are all the rage, there are several alternative methods AI will benefit users on Samsung's new displays and it's most prominently found in advanced accessibility functionalities. These new features include live translations, home insights, pet care, and even an AI companion. That's right, you'll soon be able to talk to Samsung's TVs thanks to a new and improved Bixby voice assistant, which can search for content, adjust volume, change channels, and much more. An AI button on 2025 Samsung TVs will be able to pull up everything from similar content recommendations to scene recognition for actor names, settings, and summaries. In regard to the latter, say you're watching your favorite cooking show but aren't quite sure what ingredient is being used. You can now ask Bixby not just what the ingredient is but to give you the entire recipe so you might be able to follow along more easily. You'll also see AI integrated into the SmartThings ecosystem, Samsung's place for all things smart home. AI will now be capable of alerting you whenever something's amiss at home and give you consistent updates whenever you're away. You'll also be able to sync several features with compatible devices, like setting the TV to "automatically recognize situations and adjust the room settings, such as dimming the lights when you fall asleep." Though somewhat creepy, it's clear that Samsung is taking every step to bridge AI into our lived experience, and it's setting a whole new bar for what you might expect in a conventional TV. The future is bright for Samsung displays. It's partnering up with heavy-hitters in the tech world, like Microsoft and Google, to deliver unrivaled experiences through AI. Microsoft Copilot is set to launch on Samsung's 2025 TVs later this year, but the company did stay rather quiet on the nature of its Google AI partnership. Samsung and Google announced last week a new collaboration in Eclipsa, an open-source 3D audio format that takes several shots at Dolby Atmos. Now it's in the limelight, ready to eclipse its rival -- but it doesn't have any real connections to AI. So what exactly is Google and Samsung working on in the TV AI sphere? It's unclear, but it could be huge for Samsung's ecosystem. And the buck doesn't stop at Microsoft or Google, as Samsung does specify in its blog post that it "plans to work closely with leading AI partners such as Google and others to expand what Samsung Vision AI can do." We'll see how that officially takes shape in the future, but for now it's hard to see how AI on Samsung's TVs could get any better.

Watch Samsung's ad for its new Vision AI technology

The next big thing in television - Samsung Vision AI is here CES 2025 Read and watch our complete CES coverage here Updated less than 5 minutes ago At CES 2025 on Sunday, Samsung unveiled its latest innovations in AI-powered display technologies. Vision AI, as it's called, is aimed at transforming TVs and other smart devices into interactive, intelligent companions. Recommended Videos The Korean tech giant has just released a short video ad imagining how Vision AI could help to improve a family's viewing experience on a TV at home. You can watch it at the top of this page. Please enable Javascript to view this content At the heart of Samsung Vision AI are a bunch of personalized features that are designed to redefine how users interact with their screens. Here's a brief summary of some of the Vision AI features: Click to Search offers instant information about what's on screen -- whether identifying an actor or exploring displayed content -- all without disrupting the viewing experience. Live Translate, powered by on-device AI translation model, eliminates language barriers with real-time subtitle translations, allowing viewers to enjoy global content seamlessly. Generative Wallpaper transforms screens into dynamic, personalized art canvases, allowing users to make images that perfectly match their taste or occasion. Samsung Food can identify food that's in the movies and shows that you're watching. It can even deliver recipes for the dishes to your screen. The feature will link to Samsung's smart refrigerators, helping to identify the missing ingredients from the recipes, and even offering to order them for you. Samsung Vision AI also promises advancements in picture and sound quality, with on-device AI picture and sound technologies analyzing content and environmental factors in real time, dynamically adjusting visuals and audio for an optimized home theater experience. With Vision AI, "TV gets to know you," Samsung's ad says. "Who you are, what you love, so you can explore so much more. Understand things in new ways, let your imagination go wild, made just for you. This isn't just a new television. It's a whole new vision. Because the TV of tomorrow isn't about what's on. It's about who's watching." Curiously, the ad appears to suggest that Vision AI will even be able to work out what the family dog likes to watch. Hopefully we'll be able to try that out when we get our first proper chance to test the new AI-powered technology in the coming months.

Samsung unveils Vision AI at CES 2025, bringing smartphone-like AI features to smart TVs

Vision AI brings Generative Wallpapers, Live Translation, Click to Search, and more to Samsung's full TV lineup, including Neo QLED, OLED, QLED, and The Frame. CES 2025 is officially underway in Las Vegas, Nevada, and at its First Look event, Samsung has made a whole host of announcements, including new flagship smart TVs, a smart mirror, and an ultra-short-throw projector. However, the star of the show is Samsung's Vision AI -- a new suite of integrated AI features for Samsung's comprehensive range of smart TVs. With Vision AI, Samsung is bringing smartphone-like AI features to its TVs, promising users a more personalized and intuitive viewing experience. Vision AI will be integrated across Samsung's full lineup, including Neo QLED, OLED, QLED, and The Frame. Its standout features allow Samsung TV users to understand what they are watching and customize their experience according to their preferences. For example, Click to Search is a feature similar to Google and Samsung's Circle to Search feature on phones. It instantly provides information about what's on the screen, like identifying an actor or offering content details, without interrupting the viewing experience. Live Translate uses on-device AI to provide real-time subtitle translations on Samsung TVs, much like Live Translate Galaxy on smartphones. This could be useful for content that doesn't natively have subtitles. Samsung's Vision AI also enhances personalization with features like Generative Wallpaper, allowing users to create custom wallpapers for their TVs using AI. Meanwhile, Home Insights and Pet and Family Care make Samsung TVs a central hub for home monitoring, with features that track the activities of family members and pets, provide real-time security alerts, and adjust home settings such as dimming lights and more. Additionally, Vision AI promises to enhance the picture and sound quality on supported Samsung TVs by analyzing content and the user's environment in real time.

Samsung Boasts a New AI Approach to Home Entertainment at CES 2025 - Phandroid

The trend of tech brands and manufacturers injecting AI into every device possible is something that we're probably going to see more and more of in the coming years, and this is very apparent with Samsung's new smart TVs. Unveiled at CES 2025, Samsung announced the arrival of new models under its TV lineup, alongside a new AI-based home entertainment platform. Dubbed "Samsung Vision AI," Samsung claims that its new system allows its TV models to deliver more personalized entertainment experiences for users, with features such as "Click to Search", "Live Translate", and "Generative Wallpaper" designed to give users better personalization. Vision AI also doubles as a smart home hub, with features including "Home Insights" for live updates from home, and "Pet and Family Care" for real-time monitoring. Samsung adds that it's partnered with several other companies including Google and Microsoft for further AI integration. As for hardware, Samsung introduced new models under its Neo QLED line with the 8K-capable QN990F. In terms of features, it comes with Samsung's NQ8 AI Gen3 Processor, 8K AI Upscaling Pro for enhancing low-res content, Auto HDR Remastering Pro for tweaking around with contrast and vibrancy, and Adaptive Sound Pro for enhanced audio clarity There's also Color Booster Pro and AI Mode that can instantly improve picture settings. Samsung also launched the new Frame Pro, which according to the company packs Neo QLED picture quality for better-looking colors and contrast. The Frame Pro runs on the NQ4 Gen3 AI Processor, and continues the Frame series' combination of modern display technology with classic indoor aesthetics. The company also partnered with Art Basel, as well continuing to expand the Samsung art store which now features over 3,000 curated works, all of which can be displayed via the Frame series displays.

Better picture, sound, and features: Samsung's Vision AI promises to make its Smart TVs even smarter

In a nutshell: Do you want AI shoehorned into every part of your life? Probably not, but that hasn't stopped Samsung from announcing updated artificial intelligence features for its new TVs. However, it sounds as if some elements of this technology could actually be useful. Unveiled at its CES 2025 First Look event, Samsung Vision AI will upgrade current features that improve a TV's picture, optimize its sound, and fine tune settings. There's also a slew of other, more generative AI-like features that come as part of the package. Picture-wise, Vision AI will offer the likes of AI Upscaling, Auto HDR Remastering, and AI Motion Enhancer Pro. There's also a new Color Booster Pro, which uses AI smarts to offer richer and more vibrant colors. For those who hate straining to hear dialogue in shows and movies, Samsung Active Voice Amplifier distinguishes between voices and background noise, allowing the actors' words to be heard clearly even in loud surroundings. There's also Object Tracking Sound (OTS) Pro, which claims to put viewers in the scene so they can hear what characters hear. As the name suggests, the fine tuning feature automatically adjusts a myriad of TV settings to create the optimal viewing experience. It does the same for games via the AI Auto Game Mode. It wouldn't be modern times if the TVs didn't come with at least some generative AI features. By clicking on the new AI button on the SolarCell remote, users can see who the actors are in a scene and where it is taking place. They can even identify what the actors are wearing. Think a meal on TV looks nice? The AI can identify the ingredients and show how to make it via Samsung Food, which can also analyze the contents of your fridge and order whatever's missing. You can purchase these items via TV apps, of course. That all sounds a bit concerning, but Samsung says its Knox Matrix provides end-to-end encryption for all users' personal data. Another feature is Generative Wallpaper, which promises to create custom artwork for a TV screen using AI. Elsewhere, there's Live Translate for instantly translating closed captions on live broadcasts in up to seven languages, improved AI Voice Removal with Audio Subtitles, and the ability to use the screen as central hubs through integration with the SmartThings ecosystem. Samsung writes that its flagship Neo QLED 8K QN990F features an 8K NQ8 AI Gen3 Processor. The chip has a neural processing unit (NPU) that runs twice as fast as its predecessor, featuring eight times as many neural networks - 512 instead of 64. Samsung is bringing Vision AI to its Neo QLED, OLED, QLED and The Frame 2025 lineups. More details about the company's latest TVs, including availability and price, will be revealed at CES.

CES 2025: Samsung Brings Smartphone-like AI Features to Its TVs

The new AI features are coming to Samsung's smart TVs including OLED, QLED, Neo QLED, and The Frame. At the ongoing CES 2025, Samsung announced a suite of Vision AI features for its smart TV lineup. Samsung's Vision AI features for smart TVs include Live Translate, Circle to Search, Generative Wallpaper, Home Insights, and Pet and Family Care. These Vision AI features are coming to Samsung's smart TVs including OLED, QLED, Neo QLED, and The Frame. The AI-powered Live Translate feature on Samsung TVs uses on-device AI to generate translated subtitles in real-time. Basically, it can generate subtitles in your native language which is a fantastic use-case of AI on TVs. Next, Vision AI brings Google's Circle to Search tool to smart TVs. As we already know, Circle to Search lets you find information on anything that is displayed on the screen. Basically, when you are watching a movie or show, and you want to find out the actor's name for example, you can use Circle to Search to instantly get the information. Generative Wallpapers, as the name suggests, lets you generate personalized wallpapers for your Samsung smart TV using AI. Following that, Home Insights, and Pet and Family Care transform your Samsung TV into a one-stop hub for home monitoring. You can receive security alerts, track pets, and manage lights, etc. Finally, Samsung says Vision AI will improve the video and audio quality on compatible smart TVs by leveraging the power of AI. The new AI mode can upscale content in real-time, enhance HDR, deliver clear sound, and perform enhanced image processing for each frame.

5 Samsung AI features coming to 2025 TVs - and why you should be excited

These new AI-powered features offer much more than just a boost to picture quality. Artificial intelligence (AI)-powered features can be found in most TVs these days, usually in the form of processors that upscale lower-resolution content. Samsung, though, is rolling out an entire suite of AI features for its upcoming TV lineup that takes things a step further. Collectively called "Vision AI," Samsung says these features don't just boost image quality, but offer insight as to what's on screen and even improve security. Also: Hisense's new laser projector is so sharp and color-accurate, it may just replace your 4K TV Here's a look at what Vision AI will bring to 2025 Samsung TVs. Like many TV makers these days, Samsung is taking advantage of AI upscaling to make older content look better. The company says this feature is even better for this year's TV lineup, along with HDR Remastering, which uses AI to enhance standard dynamic range content to high dynamic range levels. New to 2025 sets is Color Booster Pro, which Samsung says uses AI to offer richer, more vibrant colors. Wondering where you've seen an actor before? This feature will give you more information about people, places or products on your screen. Click the new AI button on your remote, and you'll see who the actors are in a given scene, where that scene is taking place or even the clothing the characters are wearing (which sounds a lot like the Encore AI shopping search). Several food-related features are on the way this year, including one that recognizes the food on your screen and provides recipes for making it -- useful, maybe if you're watching a cooking show and want to replicate what you see. The other lets you track your takeout or grocery delivery order straight from your screen. Similar to the feature Roku just rolled out, you'll soon be able to tie your home's security cameras to your television. Samsung AI Home Security will analyze video feeds from your connected cameras and audio from your TV's microphone to help monitor your home. Also: 7 rules to follow when setting up a home security camera - and where you should never install one If the system detects unusual sounds and movements, like falls or break-ins, you'll receive alerts directly on your TV screen (or your phone if you're away). Samsung's new TV lineup will have several features focused on accessibility. Live Translation will instantly translate closed captions on live broadcasts in up to seven languages, and Voice Removal with Audio Subtitles will use AI to analyze subtitles, isolate voices, and adjust reading speed. The latter feature isn't new this year, but Samsung says it's been improved to make it easier for people with visual impairments to follow what's happening. Also: Is your live TV streaming service still worth it? I reassessed the options for us both

New Samsung TVs are getting 5 major AI upgrades - including a smart home favorite

These new AI-powered features offer much more than just a boost to picture quality. Artificial intelligence (AI)-powered features can be found in most TVs these days, usually in the form of processors that upscale lower-resolution content. Also: Every Samsung TV announced at CES 2025: Best features coming to OLED, QLED, 8K models Samsung, though, is rolling out an entire suite of AI features for its upcoming TV lineup that takes things a step further. Collectively called "Vision AI," Samsung says these features don't just boost image quality, but offer insight as to what's on screen and even improve security. Here's a look at what Vision AI will bring to 2025 Samsung TVs. Like many TV makers these days, Samsung is taking advantage of AI upscaling to make older content look better. The company says this feature is even better for this year's TV lineup, along with HDR Remastering, which uses AI to enhance standard dynamic range content to high dynamic range levels. New to 2025 sets is Color Booster Pro, which Samsung says uses AI to offer richer, more vibrant colors. Wondering where you've seen an actor before? This feature will give you more information about people, places, or products on your screen. Click the new AI button on your remote, and you'll see who the actors are in a given scene, where that scene is taking place, or even the clothing the characters are wearing (which sounds a lot like the Encore AI shopping search). Several food-related features are on the way this year, including one that recognizes the food on your screen and provides recipes for making it -- useful, maybe if you're watching a cooking show and want to replicate what you see. The other lets you track your takeout or grocery delivery order straight from your screen. Similar to the feature Roku just rolled out, you'll soon be able to tie your home's security cameras to your television. Samsung AI Home Security will analyze video feeds from your connected cameras and audio from your TV's microphone to help monitor your home. Also: 7 rules to follow when setting up a home security camera - and where you should never install one If the system detects unusual sounds and movements, like falls or break-ins, you'll receive alerts directly on your TV screen (or your phone if you're away). Samsung's new TV lineup will have several features focused on accessibility. Live Translation will instantly translate closed captions on live broadcasts in up to seven languages, and Voice Removal with Audio Subtitles will use AI to analyze subtitles, isolate voices, and adjust reading speed. Also: I saw Samsung's 8K TV at CES 2025 - and these 3 new features stole the show The latter feature isn't new this year, but Samsung says it's been improved to make it easier for people with visual impairments to follow what's happening.

CES 2025: Samsung Unveils 2025 TV Lineup with Vision AI and Upgraded Displays

There's also going to be on-device AI capabilities baked into these devices. When it comes to TVs, you cannot go wrong with Samsung and if you are in the market for a new 0ne, then you'd want to learn all the new models that the Korean tech giant is showcasing currently at CES 2025 in Las Vegas. These include their new Vision AI-powered TVs, as well as a 2025 Frame Pro TV that Samsung has launched today. Samsung The Frame Pro Samsung's The Frame series TVs are of their best products, that offer a superior viewing experience, while also elevating the decor of your living room. It's one of the best premium TVs and many other brands have come out with their similar offering inspired by Samsung. 2025 marks the addition of the new Frame Pro to Samsung's TV lineup. It features Samsung's Neo QLED panel which offers better, brightness and contrasting visuals, with improved blacks on the screen. However, the resolution of the panel, along with the rest of the details, have been kept under wraps. We can expect it to be a 4K display as it comes with the NQ4 Gen 3 AI processor. Given the AI tag, we can also say that it will likely power the Vision AI. Samsung Neo QLED 8K QN990F Next, let's focus on the flagship Samsung Neo QLED 8K QN990F TV. This 85-inch system features an 8K display, an ultraslim design, and the company's Glare-free technology to avoid reflections. The TV itself has a bunch of advanced features to enhance your viewing experience. The QN990F can upscale low-resolution content to 8K using Upscaling Pro. It improves the visuals of the content frame-by-frame with the help of Auto HDR Remastering Pro technology. Then there's the Color Booster Pro, which AI-driven scene analysis to improve the colors in the scene. Samsung has even included an AI Mode which adapts the picture and sound quality utilizing AI-content recognition and the surroundings of the TV for an optimal experience. For sound, the Q990F includes Adaptive Sound Pro, which leverages AI to optimize the sound quality for a better audio output. It also features their new Vision AI, which opens up a whole other set of possibilities for their smart TVs. Such as live translating captions, recognizing food items, and creating a recipe for them. The latest NQ8 AI Gen 3 chip powers all of these AI tricks. This chipset allows you to perform on-device AI computations. Samsung also includes a Wireless One Connect box, which eliminates the need for cords. The box can be connected to your consoles, satellite boxes, or PC without cluttering up your space with cables. It works from a distance of 10m, even with obstacles in the way. Other Samsung TVs for 2025 Apart from the above two, Samsung also introduced their new 2025 S95F flagship TV during the event. This has a bright quantum dot OLED display that can reach a peak of 4,000 nits of brightness and a 165Hz refresh rate for those who enjoy gaming. It also features a matte glare-free display technology that we talked about above. Then there's the micro LED models which received a bump in size. The 4K Q90F now tops at 115 inches diagonally, and the Q80F goes up to 100 inches. The latter doesn't have a matte finish. The Korean giant will be utilizing the Supersize Picture Enhancer technology to keep the content on such massive screens crisp and attractive. The new 2025 TV lineup sure looks exciting, and we can see that Samsung is going all into the AI hype train. Only time will tell how these new features age up, but the TVs themselves look pretty bold, and mighty to say the least. What are your own thoughts on the topic? Will you buy any of these when they finally come out? Let us know in the comment section.

Samsung Unveils Vision AI and New Innovations at CES First Look 2025, Delivering Personalized, AI-Powered Screens to Enrich Everyday Life

Samsung Electronics America today unveiled Samsung Vision AI1 at its CES First Look 2025 event, showcasing innovative applications for AI to not only power amazing picture quality, but also serve as your adaptive, intelligent companions to simplify and enrich daily living. Samsung Vision AI comes to life across new Samsung AI-powered screens and devices, including flagship Neo QLED 8K, Neo QLED 4K, OLED models, and The Frame. Additionally, Samsung is expanding its Art Store to more models, introducing several visionary display technologies and more. "Samsung sees TVs not as one-directional devices for passive consumption but as interactive, intelligent partners that adapt to your needs," said SW Yong, President and Head of Visual Display Business at Samsung Electronics. "With Samsung Vision AI, we're reimagining what screens can do, connecting entertainment, personalization, and lifestyle solutions into one seamless experience to simplify your life." Samsung Vision AI represents the next step in the Samsung journey to deliver intelligent, intuitive, and seamless screen experiences. With the ability to make your Samsung TV aware of its surroundings, adaptive to your preferences, and autonomous in delivering intuitive features, Samsung Vision AI will help enhance your entertainment, simplify interactions, and seamlessly integrate into your connected lifestyle. At the core of Samsung Vision AI are its personalization features, which redefine how you interact with your Samsung TV. Beyond personalization, Samsung Vision AI positions screens as central hubs for smarter living through improved integration with the SmartThings ecosystem: Samsung Vision AI also delivers exceptional advancements in picture and sound quality, making everything you watch look sharper, sound clearer and feel more real. On-device AI picture and sound technologies analyze content and environmental factors in real time, dynamically adjusting visuals and audio for an optimized experience. Building on its history of recognition for innovation, Samsung Vision AI features, such as Click to Search and Live Translate, along with cutting-edge products like the AI companion Ballie and the Smart Monitor M9 featuring Copilot, have earned the prestigious 2025 CES Innovation Award. Samsung Vision AI also offers limitless potential through collaborations with various AI partners such as Microsoft, paving the way for even more intelligent and personalized experiences and the expansion of our AI screen ecosystem. In collaboration with Microsoft, several 2025 Samsung Smart TVs and Smart Monitors will feature Microsoft Copilot. This partnership allows you to explore a wide range of Copilot services, including personalized content recommendations. Samsung also plans to work closely with leading AI partners such as Google and others to expand what Samsung Vision AI can do. With Samsung Vision AI, Samsung is redefining what screens can do -- delivering personalized, intelligent experiences that adapt to your needs, simplify your routines and enhance your daily lives.

Samsung Vision AI Brings Smartphone AI Features to TVs

Samsung has unveiled a suite of on-device AI features for its smart TVs. The company's Vision AI, unveiled today at CES 2025, introduces some popular smartphone features, such as Click to Search and Live Translate, to Samsung's TVs. It also enables TVs to function as central hubs for devices compatible with the SmartThings platform. SW Yong, head of Samsung's visual display business, says Samsung sees TVs as "interactive, intelligent partners that adapt to your needs." Click to Search functions like Google's Circle to Search, allowing users to learn more about who or what is on screen without interrupting the viewing experience. Live Translate, a feature borrowed from the Galaxy AI experience, provides real-time subtitle translation for video content. According to Samsung, this feature would help viewers "enjoy global content seamlessly." Vision AI also adds features that turn Samsung TVs into a central hub for home security products compatible with the SmartThings ecosystem. With "Home Insights," users will receive real-time safety and household alerts, while the "Pet and Family Care" feature can detect unusual behavior and display real-time updates and recorded events on TV screens. It can also do things like automatically dimming lights when a child falls asleep, Samsung says. Vision AI also includes the generative AI wallpaper feature Samsung introduced for its flagship TVs last year. Samsung's Neo QLED 8K QN990 TV comes with a few more Vision AI tricks. There's 8K AI Upscaling for elevating low-resolution content, Auto HDR Remastering for scene-adaptive color expansion, and an AI Mode for optimal viewing experience in any setting. The flagship TV also has Adaptive Sound Pro and Color Booster Pro for enhanced audio and image processing. Vision AI will also bring Microsoft's Copilot assistant to Samsung TVs. "This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations," Samsung says. Samsung also plans to partner with Google and others "to expand what Vision AI can do."

Samsung Vision AI: The Next Generation of Display Technology

Samsung Vision AI is a groundbreaking technology that transforms traditional television screens into intelligent, adaptive devices. By leveraging the power of artificial intelligence, Samsung Vision AI offers a suite of personalized features, seamless integration with smart home ecosystems, and enhanced picture and sound quality. This innovative system aims to simplify daily routines, enrich entertainment experiences, and create smarter living environments for users. One of the standout features of Samsung Vision AI is Click to Search, which allows users to access information about the content displayed on their screens instantly. By simply clicking on an object or person of interest, users can obtain relevant details, making it easier to explore and engage with their favorite shows, movies, or documentaries. Another notable feature is Live Translate, which provides real-time subtitle translations in multiple languages, breaking down language barriers and making content accessible to a global audience. Samsung Vision AI also introduces Generative Wallpaper, a feature that enables users to customize their screens with dynamic, personalized artwork. By blending innovative technology with creativity, Generative Wallpaper transforms the television into a canvas for unique, ever-changing visual experiences. This feature not only enhances the aesthetic appeal of the device but also allows users to express their individuality and style through their television screens. Samsung has integrated Vision AI across a wide range of its 2025 TV lineup, ensuring that consumers have access to this innovative technology regardless of their budget or preferences. The Neo QLED 8K QN990F, Samsung's flagship model, features the most advanced features and an ultra-slim design, justifying its premium price point. For those seeking a more affordable option, the OLED, QLED, and Frame Pro models offer compelling alternatives, each with its own unique set of features and benefits. The Frame Pro, in particular, caters to art enthusiasts who desire a television that seamlessly blends with their home decor. With its ability to display curated artwork from the Samsung Art Store when not in use, The Frame Pro transforms the living room into a gallery-like space, making it an attractive choice for those who value both form and function. All Samsung Vision AI-equipped models are readily available for purchase through Samsung's official website and authorized retailers worldwide. This widespread availability ensures that consumers can easily access and experience the benefits of this innovative technology, regardless of their location. The impressive specifications of Samsung Vision AI-equipped televisions demonstrate the company's commitment to delivering unparalleled performance and user experiences. The NQ8 AI Gen3 Processor in the Neo QLED 8K QN990F, for example, enables advanced features such as 8K AI Upscaling Pro, Auto HDR Remastering Pro, and Adaptive Sound Pro, ensuring that users enjoy stunning visuals and immersive audio regardless of the content source. Similarly, The Frame Pro benefits from the NQ4 Gen3 AI Processor, which delivers Neo QLED picture quality and enables seamless access to the expanded Samsung Art Store. With over 3,000 curated works from renowned global partners like MoMA and Art Basel, The Frame Pro offers an unrivaled selection of digital art, allowing users to transform their living spaces into personalized galleries. Samsung's commitment to innovation extends beyond Vision AI, as the company continues to push boundaries in smart home integration and AI-driven technologies. Through strategic partnerships with industry leaders like Microsoft and Google, Samsung is well-positioned to shape the future of connected living. The collaboration with Microsoft, for instance, brings Copilot services to Samsung devices, allowing users to leverage the power of AI to streamline their daily tasks and enhance productivity. Similarly, the partnership with Google expands the AI capabilities of Samsung products, ensuring that users have access to the latest advancements in machine learning and natural language processing. For art enthusiasts, Samsung's expanded Art Store and The Frame lineup offer a unique opportunity to blend technology with culture. By curating an extensive collection of digital artworks from world-renowned institutions and artists, Samsung enables users to create immersive, gallery-like experiences within their own homes. This innovative approach to home decor not only enhances the aesthetic appeal of living spaces but also fosters a deeper appreciation for art and creativity. As Samsung continues to innovate and refine its AI-driven technologies, the company remains committed to delivering products and services that cater to a wide range of interests and preferences. Whether you are a tech enthusiast, an art lover, or simply someone who values convenience and efficiency in your daily life, Samsung's latest advancements in Vision AI and beyond are designed to make everyday experiences smarter, more enjoyable, and more meaningful.

Samsung Introduces Vision AI Features for Its 2025 Smart TV Lineup

Another Live Translate feature shows real-time subtitle translations Samsung unveiled its new artificial intelligence (AI) technology dubbed Vision AI on Monday. It is an on-screen AI system that adds several capabilities to the South Korean tech giant's smart TVs, smart monitors, as well as other smart home appliances with a screen. The first look of the AI feature was showcased ahead of the Consumer Electronic Show (CES) 2025 in Las Vegas. The company highlighted that Vision AI will be expanded to the company's 2025 smart TV portfolio including the Neo QLED, OLED and QLED, and The Frame models. In a newsroom post, the tech giant announced Vision AI and the different devices that will support the new AI-powered features. Samsung said the new technology will transform smart TVs from a "one-directional device for passive consumption" to "interactive, intelligent partners" that can adapt to users' needs. Samsung also revealed the new AI-powered features users will get with the Vision AI integration. Click to Search will let users quickly look up information about the content being displayed on the screen. It can identify actors, locations, objects and more. A Live Translate feature is also being added that offers real-time subtitle translations. The company is using an on-device AI translation model for this. Apart from this, Vision AI will also let users generate wallpapers to turn their idle screens into art canvases. The South Korean tech giant has also integrated the AI system with the SmartThings ecosystem letting users use the screens as the central hub for several smart home features. With Home Insights, it will provide real-time updates about various smart home devices as well as safety alerts and daily updates. Further, Pet and Family Care uses Vision AI to keep an eye on family members and pets. The technology can automatically adjust room settings depending on what the loved one is doing. For example, if a child falls asleep, the AI feature can automatically dim the lights and set the AC unit to a comfortable temperature. Additionally, Vision AI will also upscale the picture and sound quality by dynamically analysing each frame. The new smart TVs in the 2025 portfolio will also feature Copilot AI assistant, as a result of a collaboration between Samsung and Microsoft. The tech giant also revealed that it is planning to work with other AI companies such as Google to expand Vision AI's capabilities.

Samsung's 2025 TVs Get All the AI Extras Nobody Asked For

Artificial intelligence can do some amazing things these days. It can create videos from a phrase, write a cover letter or a thank you note and even help train driverless cars. But "amazing" isn't quite the word I'd use to describe the AI features on Samsung's line of 2025 TVs, which are on display at CES 2025. In previous years Samsung used "AI" to describe its picture quality processing features, designed to improve color, upscaling detail and HDR performance, and it continues to do so this year. What's new for 2025 are convenience-related AI features, similar to what it already offers in phones. I haven't tested them yet but from what I've seen, I expect the phone-based versions to be more useful. Something called "Click to Search" can recognize what's playing on-screen and provide real-time info, including being able to identify people, places or products. In one example Samsung showed, the feature "identified" where the scene took place, who the actors were, the outfits they wore and what other TV shows and movies they starred in. At first blush it seems similar to the Circle to Search feature in phones, which CNET's reviewers generally liked, but a lot less useful because it's restricted to what's on TV. I have the same thought about the company's new AI meal planner. Called "Samsung Food," it can replicate recipes from TV shows and let you buy ingredients or order delivery from the TV screen -- two things a phone can do better than a TV. Samsung's TV remote, which I also like a lot for its simplicity and design, will have a dedicated AI button that will lead to shopping, content and discovery recommendations. I'm guessing it will also invoke other AI features down the road, but Samsung didn't confirm that. Remember Bixby? Samsung's voice assistant and answer to Amazon Alexa and Apple's Siri is getting an AI boost in 2025 on TVs with the help of an LLM. The benefit, according to Samsung, is that the assistant can better understand commands chained together, such as changing the channel and raising the volume at the same time. One more throwback feature that's "new" for 2025: gesture control. Unlike the miserably failed feature the company launched 13 years ago, which relied on a camera and hand movements, the 2025 version requires you to wear a Galaxy Watch while you gesture at the TV. Use a middle finger, I won't judge. Two of Samsung's new TV features seem a lot cooler to me. Because I enjoy a good singalong, I'm interested to try out the new AI Karaoke feature on its TVs. It uses your phone as a mic and automatically removes the vocals from existing songs, leaving your voice and the music. And potentially useful to folks who read different languages, the company is offering an AI Live Translate service on its TVs (like it already does with phones). The TV can instantly translate closed captions on live broadcasts in up to seven languages. My take? None of these new AI features seems worth buying a Samsung over another TV, with the possible exception of subtitle translations (or Karaoke, if you love Karaoke). Of course I'll reserve final judgement on these smart TV features, as well as the new picture quality enhancements, for when we can get these new Samsung TVs in to test later this year.

Samsung Brings On-Device AI to TVs

Partners with Microsoft and plans to do so with Google as well. Samsung Electronics unveiled Samsung Vision AI at the Consumer Electronics Show (CES) in Las Vegas, United States. Vision AI offers instant information about what is on the screen, live translation, and a 'Generative Wallpaper' that transforms the screen into a dynamic art canvas. Moreover, AI can upscale lower-resolution content up to 8K quality, separate and optimise sound components, and enhance the display's colours. The company also said that Vision AI features are now integrated across Neo QLED, OLED, QLED and The Frame models. The Neo QLED 8K QN990F television leverages the NQ8 AI Gen3 Processor to run AI features locally. Samsung has collaborated with Microsoft, among other AI partners, to deliver these experiences.The new Smart TVs and Smart Monitors will feature Microsoft Copilot. "This partnership will enable users to explore a wide range of Copilot services, including personalised content recommendations," read the announcement. Samsung also said that it plans to work closely with other leading AI companies, including Google, to 'expand what Vision AI can do'. Furthermore, Vision AI also positions screens as the 'central hub' for the SmartThings, home automation ecosystem. This provides real-time updates about your household environment, keeps an eye on loved ones, and monitors 'unusual behaviour' in family members and pets. "With Samsung Vision AI, we're reimagining what screens can do, connecting entertainment, personalisation and lifestyle solutions into one seamless experience to simplify your life," said SW Yong, President and Head of Visual Display Business at Samsung Electronics. Besides televisions, Samsung also unveiled an array of new display technologies at CES. The company unveiled Premiere 5, an industry's first 'triple-laster ultra short-throw' projector, essentially a high-quality projector that uses three lasers to project large displays from a short distance. Samsung also announced a 'MICRO LED Beauty Mirror', which uses advanced display and sensor technology to reflect your image while analysing your skin. Samsung isn't the only company in this game. LG also announced its lineup of AI TVs at CES 2025. The company unveiled the 2025 OLED EVO lineup, which includes the evo M5 and evo G5 models and features the second-generation Alpha 11 AI processor. "The 2025 OLED evo models provide enhanced picture and sound quality. Deep learning algorithms meticulously analyse and refine low-resolution and low-quality images, enhancing them to a higher definition with pixel-level precision for natural and sharper visuals," said LG in the announcement. Like Samsung, LG has also collaborated with Microsoft and provides access to Copilot. AI in LG TVs will also help recognise individual voices, automatically switch profiles, drive more relevant suggestions, and use a large language model to help converse with the interface.

Samsung unveils Vision AI, Neo QLED TVs and more at CES 2025

Samsung Electronics today introduced Samsung Vision AI at the CES 2025 First Look event, showcasing its latest technologies aimed at smarter living. In addition, the company revealed its new flagship Neo QLED 8K QN990F, along with updates to its Lifestyle TVs and future display technologies. Samsung Vision AI is designed to create more personalized, intuitive, and seamless screen experiences. By making Samsung TVs aware of their environment and user preferences, Vision AI integrates a range of smart features that enhance entertainment, simplify interactions, and improve integration with smart home ecosystems. Samsung Vision AI also turns screens into central hubs for smarter living by integrating with the SmartThings ecosystem: Furthermore, Vision AI optimizes picture and sound quality through on-device AI technologies that analyze content and environmental factors in real time, adjusting visuals and audio for an immersive experience. Samsung Vision AI is designed to evolve with planned collaborations with major AI companies like Microsoft. The company introduced new Smart TVs and Smart Monitors featuring Microsoft Copilot, which will provide personalized content recommendations and more. Additionally, Samsung is exploring partnerships with other AI leaders, including Google, to expand Vision AI's capabilities. These collaborations are aimed at creating more intelligent, personalized experiences while strengthening the AI-powered screen ecosystem. Samsung's flagship Neo QLED 8K QN990F is designed with AI-driven enhancements for superior picture and sound quality. Powered by the new NQ8 AI Gen3 Processor, the QN990F features: The QN990F comes with a minimalist design and a Wireless One Connect Box, enabling a clutter-free installation with a wireless connection of up to 10 meters. Other Neo QLED models include the QN900F (8K), QN90F (4K), QN80F, and QN70F, all equipped with glare-free technology and AI features powered by Vision AI. For 2025, Samsung's Vision AI features will be integrated across all its new TVs, offering additional personalization and optimization tools, such as: Samsung's OLED lineup introduces models like the S95F, featuring the NQ4 AI Gen3 Processor for improved glare-free technology, a 165Hz refresh rate, and a brighter display. The Frame lineup expands with The Frame Pro, offering advanced Neo QLED picture quality, enhanced local dimming, and a sleeker installation via the Wireless One Connect Box. Samsung continues to blend art and technology with the Samsung Art Store, now featuring over 3,000 curated works from renowned global partners. Art enthusiasts can access these collections across various Samsung TV models, including The Frame, Neo QLED, and MICRO LED series. At CES 2025, Samsung unveiled The Premiere 5, the industry's first interactive triple-laser ultra-short-throw projector. It includes an interactive touch feature, allowing users to engage directly with projected images. Samsung also showcased the MICRO LED Beauty Mirror, combining advanced technology with personalized beauty insights for daily routines. Samsung will showcase these innovations at CES 2025 in Las Vegas from January 6-10. Further details on pricing and availability are expected to be shared during the event. Speaking about Samsung Vision AI, SW Yong, President and Head of the Visual Display Business at Samsung Electronics, said,

Samsung reveals AI TVs at CES 2025 to transform home entertainment

SW Yong, President and Head of Visual Display Business at Samsung Electronics. Samsung is showcasing its latest technologies at its annual First Look event on the CES 2025 show floor in Las Vegas. Unsurprisingly, the focus is on AI transforming the home entertainment experience. The South Korean electronics giant is looking to turn your home TV into an AI assistant. In doing so, it presents its vision for the smart home of the future. With Samsung Vision AI, your TV won't only be a passive entertainment center, the company claims. Instead, you will be able to interact with it, allowing you to better experience, and learn from, the myriad worlds on screen.

Samsung Electronics Unveils Samsung Vision AI and New Innovations at First Look 2025, Delivering Personalized, AI-Powered Screens To Enrich Everyday Life

"Samsung sees TVs not as one-directional devices for passive consumption but as interactive, intelligent partners that adapt to your needs," said SW Yong, President and Head of Visual Display Business at Samsung Electronics. "With Samsung Vision AI, we're reimagining what screens can do, connecting entertainment, personalization and lifestyle solutions into one seamless experience to simplify your life." Samsung Vision AI represents the next step in Samsung's journey to deliver intelligent, intuitive and seamless screen experiences. With the ability to make your Samsung TV aware of its surroundings, adaptive to user preferences and autonomous in delivering intuitive features, Samsung Vision AI transforms screens into smart companions that enhance entertainment, simplify interactions and seamlessly integrate into connected lifestyles. At the core of Samsung Vision AI are its personalized features, which redefine how users interact with their screens. Beyond personalization, Samsung Vision AI positions screens as central hubs for smarter living through integration with the SmartThings ecosystem: Samsung Vision AI also delivers exceptional advancements in picture and sound quality, making every on-screen moment captivating. On-device AI picture and sound technologies analyze content and environmental factors in real time, dynamically adjusting visuals and audio for an optimized experience. Building on its history of recognition for innovation, Samsung's latest Vision AI features, such as Click to Search and Live Translate, along with cutting-edge products like the AI companion Ballie and the Smart Monitor M9 featuring Copilot, have earned the prestigious 2025 CES Innovation Award. Samsung Vision AI also offers limitless potential by collaborating with various AI partners such as Microsoft, paving the way for even more intelligent and personalized experiences and AI screen ecosystem expansion. In collaboration with Microsoft, Samsung announced the new Smart TVs and Smart Monitors featuring Microsoft Copilot. This partnership will enable users to explore a wide range of Copilot services, including personalized content recommendations. Samsung also plans to work closely with leading AI partners such as Google and others to expand what Vision AI can do. With Samsung Vision AI, Samsung is redefining what screens can do -- delivering personalized, intelligent experiences that adapt to users' needs, simplify their routines and enhance their daily lives. Samsung is ushering in a new era of AI-driven screen technology, with Samsung Vision AI features now integrated across its most comprehensive lineup ever -- including Neo QLED, OLED and QLED, and The Frame models. This expansion underscores Samsung's commitment to bringing intelligent, adaptive screens to more users, redefining what's possible in home entertainment and smart living. At the forefront of this innovation is the Neo QLED 8K QN990F, Samsung's most advanced TV to date, designed to deliver unparalleled performance, sleek design and smarter AI-driven experiences. Powered by the latest NQ8 AI Gen3 Processor, the TV leverages a suite of on-device AI features to enhance picture quality, sound clarity and overall viewing experience: Encased in an ultra-slim, minimalist design, the QN990F is a premium home entertainment device that combines cutting-edge technology with elegant aesthetics. With its advanced features and refined design, it elevates both the performance and style of any living space, offering a truly sophisticated entertainment experience. Samsung is continuing its commitment to blending art and technology with the expansion of Samsung Art Store and the launch of The Frame Pro, a new addition to the iconic Frame lineup. Together, these innovations reinforce Samsung's mission to make art more accessible, personal and seamlessly integrated into daily life. Samsung Art Store now features over 3,000 curated works from prestigious global partners, including MoMA and the estates of Magritte and Basquiat. For 2025, this expanded collection is available not only on The Frame and MICRO LED series but also on Neo QLED and QLED models, giving users more ways than ever to transform their screens into personalized art galleries. This marks another milestone in Samsung's commitment to enriching homes with dynamic art experiences. Complementing The Frame, Samsung unveiled The Frame Pro, the latest model of the lineup, which enhances the art and entertainment experience with advanced Neo QLED picture quality -- delivering brighter colors, sharper contrasts and improved local dimming for deeper blacks. Powered by the NQ4 Gen3 AI Processor, The Frame Pro offers unparalleled picture quality for both artwork and video content. It also comes with the innovative Wireless One Connect, allowing for more flexible installations that blend in seamlessly with their environment. Further strengthening its connection to the art world, Samsung has partnered with Art Basel, making The Frame the official art display of the globally celebrated event. "As our mission is to power the world of art, having Samsung as our official global display partner is helping us break down physical and digital barriers, allowing more people to experience art in innovative and meaningful ways," said Hayley Romer, Chief Growth Officer at Art Basel. "Through The Frame and the Samsung Art Store, art lovers can bring world-class works into their homes, transforming how they engage with and appreciate art." As Samsung continues to lead the way in reimagining the role of screens, its advancements deliver more than just technology -- they create meaningful, personalized experiences that elevate everyday life. At First Look 2025, Samsung unveiled The Premiere 5, the industry's first interactive triple-laser ultra-short-throw (UST) projector. Designed to redefine home entertainment, The Premiere 5 introduces an interactive touch feature, allowing users to engage directly with the screen. This innovation seamlessly combines high-quality projection with versatile functionality, featuring Samsung LightWARP technology to project images onto everyday objects for creative and immersive experiences. Samsung also showcased its commitment to shaping the future of display technology with the MICRO LED Beauty Mirror. This innovative mirror display combines advanced reflectance and transmittance capabilities with personalized beauty insights, demonstrating how cutting-edge technology can enhance daily routines. By analyzing individual skin types, the mirror provides tailored product recommendations to make self-care more intuitive and effective, leveraging innovative beauty solutions developed by Amorepacific, Korea's leading cosmetics company.

Samsung smart TVs gain one of Android's best search features

Samsung Galaxy Fit 3 finally arrives in the US -- nearly a year after its global debut Summary Samsung has introduced Vision AI for its smart TVs at CES 2025. It brings Click to Search and Live Translate features for a better user experience. Vision AI also includes deeper SmartThings ecosystem integration. ✕ Remove Ads Samsung was among the first companies to introduce AI to its smart TVs, adding generative AI wallpaper capabilities to its 2024 flagship models in October 2024. At CES 2025, the company is doubling down on AI for TVs and unveiled Vision AI. Among other things, the platform brings Click to Search and Live Translation to Samsung's smart TVs for a better search and viewing experience. Related What is Samsung TV Plus? Enjoy hundreds of live TV channels for free Posts Click to Search is Samsung's take on Android's popular Circle to Search feature for its TVs. It provides a quick and easy way to search for an on-screen subject or content without forcing you to navigate to another page or interrupting your viewing experience. ✕ Remove Ads Live Translate is another notable feature of Vision AI, which brings on-device AI translation to Samsung TVs. This feature is part of Galaxy AI on Samsung phones and enables real-time translation on voice calls. Live Translate will function similarly on TVs, providing real-time subtitle translations so you can enjoy any content regardless of its language. The feature will initially support seven languages, with more to be added in the future. Generative wallpaper is also a part of Vision AI, though this feature is already available on select flagship Samsung TVs since late 2024. Samsung says it will work closely with Google to expand Vision AI's capabilities further. Interestingly, it is already collaborating with Microsoft to bring Copilot to its smart TVs and monitors alongside personalized content recommendations. Samsung will integrate Vision AI across its smart TV lineup, including Neo QLED, OLED, and The Frame. Samsung Smart TVs get deeper SmartThings ecosystem integration ✕ Remove Ads Vision AI will bring deeper SmartThings ecosystem integration to Samsung TVs. With Home Insights, you can get real-time updates and safety alerts on your TV. Pet and Family Care will provide real-time updates and show recorded events of any unusual activity while automatically adjusting your smart home settings. The TV will also use its built-in microphone to detect any unusual activity. Samsung's 2025 TV lineup will use AI to deliver an even better viewing experience. This includes using AI to upscale content to 8K resolution, analyzing content frame-by-frame for HDR remastering, and Color Booster Pro to provide richer colors. ✕ Remove Ads

Samsung Vision AI: Smart Screens, Smarter Living - CES 2025 Highlights

Samsung Vision AI: Transforming Screens into Smart Companions The company revealed further features and details on Vision AI in a post on Samsung Newsroom. Vision AI adapts and responds to its surroundings, making screens more interactive and intuitive. Its personalized features include 'Click to Search' as well as 'Live Translate'. Click to Search offers real-time information about what's on the screen. Live Translate provides on-device AI translation for seamless subtitle generation. The Generative Wallpaper feature allows users to customize their screens with dynamic artwork, enhancing both functionality and aesthetics.

Samsung Adds Generative AI to World's Best-Selling TV Lineup

Samsung Electronics Co. is expanding its artificial intelligence push with a new suite of enhancements for its premium TV lineup under the branding of Vision AI. The company's AI-powered screens will be able to search online for information about what's being displayed -- such as identifying an actor or product -- translate in real time and generate personalized background images, it said in a statement from CES in Las Vegas Sunday. A built-in AI processor on the top TV models will also analyze content, boost colors and contrast and optimize audio.

Samsung goes big on anti-glare screens and AI with 2025 TV lineup

The company's 115-inch 4K Neo QLED TV uses a "Supersize Picture Enhancer" to boost clarity at this enormous size. For 2025, Samsung is pulling all of its AI-powered TV features under new branding called Vision AI. These include the usual suspects like AI Upscaling, Auto HDR Remastering, and Adaptive Sound Pro. But there's a new Click to Search feature that can identify actors on-screen, the location of a shot, or what clothes are featured in a scene "with just one click of the new AI button on your SolarCell remote." Yes, there's now a dedicated AI remote button.

Samsung to Add AI Features to TV Lineup

Samsung Electronics, the world's top memory-chip and television manufacturer, is adding new, enhanced artificial-intelligence features to its TV screens. The South Korean technology giant's AI-powered TV screens will allow viewers to search online for information about what's being displayed without disrupting viewing experiences, Samsung said in a statement Monday. The screens, powered by on-device AI translation models, will also allow viewers to enjoy global content seamlessly by translating different languages in real time, Samsung said. Under the "Samsung Vision AI" branding, the screens will also generate dynamic and personalized background images that match users' taste or occasion, the company said. These features are being integrated across Samsung's most comprehensive TV screen lineup--including Neo QLED, OLED, QLED and The Frame models, it said.

[Video] [CES 2025] Samsung Unveils Vision AI at First Look

Samsung Electronics held its First Look 2025 event on January 5 in Las Vegas ahead of the opening of the exhibition. The company unveiled an array of innovative technologies and introduced Vision AI, a new path for AI screens and the display industry. At the event, Samsung showcased its latest lineup of ultra-large TVs, including the 2025 Neo QLED 8K, the 85-inch Neo QLED 4K and the 83-inch OLED. Other highlights from the First Look 2025 showroom included The Premiere 5, an interactive display with triple laser technology designed for intuitive operation, and the MICRO LED Beauty Mirror, a display that analyzes users' skin conditions to offer personalized beauty solutions. "TVs in the AI era will become life companions and provide new user experiences," said SW Yong, President and Head of Video Display (VD) Business at Samsung Electronics, during his opening speech. Watch the video below to explore Samsung's latest advancements in display technology at the First Look 2025.

This Samsung TV from CES 2025 can go completely wireless up to 10 meters

Samsung unveiled its 2025 lineup of AI-enhanced televisions at CES 2025, showcasing models like the Neo QLED 8K QN990F, QN900F, and the Neo QLED 4K QN90F, QN80F, and QN70F. The new TVs include glare-free technology and various AI features powered by Samsung Vision AI. The Neo QLED 8K QN990F is Samsung's flagship model, featuring a slim design and an NQ8 AI Gen3 processor. Its AI capabilities include proprietary 8K upscaling, frame-by-frame HDR remastering, adaptive sound, color boosting, and an AI Mode that optimizes picture and sound based on screen content. Samsung is also offering a Wireless One Connect Box for the QN990F, which allows for a clutter-free setup by working wirelessly up to 10 meters away, even through obstacles. The QLED 4K series utilizes an NQ4 AI Gen3 processor, offering 4K AI Upscaling Pro, enhanced picture quality, and a refresh rate of 165Hz. Notably, the QN80F will have a 100-inch variant, while the QN90F will be available in 115 inches. Samsung's AI-driven features extend across its 2025 television lineup, including a Click to Search function that can identify on-screen people, places, and products, providing real-time information. The new Samsung Food feature can recognize food items and suggest relevant recipes, while also being able to analyze contents in a connected Samsung fridge to create shopping lists or prompt grocery orders through third-party apps. Samsung AI Home Security allows the TV to serve as a monitoring hub, detecting unusual sounds and movements via built-in microphones and connected cameras. It sends alerts to users' phones or directly displays them on the TV. Other features include Live Translate for real-time subtitle translation and Generative Wallpaper, enabling users to create dynamic art displays. In the OLED segment, Samsung introduced three models: the S95F, S90F, and S85F. The S95F, as the flagship, includes an NQ4 AI Gen3 processor, improved anti-glare technology, a 165Hz variable refresh rate, and higher brightness levels. The model aims for peak brightness of 2,000 nits. The Frame Pro also makes an appearance as a premium lifestyle model, combining an elegant QLED panel with a 144Hz refresh rate. Utilizing the Wireless One Connect box, it allows for a nearly wireless setup aside from its power cord. The Frame TV will also return with the Premiere 8K model, which boasts 8K resolution and sizes from 120-inch to 150-inch while using a Gen3 chipset with triple laser technology. Samsung plans to roll out further details regarding pricing and availability for its new television models during CES 2025.

Samsung presents its "most advanced TV to date" at CES 2025

The Neo QLED 8K QN990F claims to offer "unparalleled performance, sleek design, and smarter AI-driven experiences." The CES madness is beginning to take shape as the Las Vegas convention starts to ramp-up its announcements and reveals ahead of the action and conferences this week. As part of this effort, Samsung has now followed up to its prior announcement relating to new monitors with the reveal of a new television, which claims to be the technology titan's "most advanced TV to date". It's called the Neo QLED 8K QN990F, and is a model that is "designed to deliver unparalleled performance, sleek design and smarter AI-driven experiences." The TV is powered by an NQ8 AI Gen3 Processor that will use AI elements to improve picture quality and sound clarity, and all of this means that TV can deliver an upscaled 8K picture, enhanced HDR, boosted colours, and all in an ultra-slim and minimalist design. Samsung comments on the TV by adding, "the QN990F is a premium home entertainment device that combines cutting-edge technology with elegant aesthetics. With its advanced features and refined design, it elevates both the performance and style of any living space, offering a truly sophisticated entertainment experience." There is no word on when the Neo QLED 8K QN990F will debut or for what price point as of yet. One thing we can assume is that it won't be cheap.