Serve Robotics partners with NoScrubs to expand autonomous delivery beyond food

Serve Robotics Expands Beyond Food with NoScrubs Partnership

Serve Robotics has announced a partnership with NoScrubs to deliver laundry orders using its autonomous sidewalk robots, marking a significant shift for the company as it ventures beyond its core food delivery business 1

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. The pilot program launches this week in select Los Angeles neighborhoods, where Serve's AI-powered robots will handle on-demand laundry service alongside their existing food delivery operations 1

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. This collaboration represents the first time the company has deployed its robotic fleet for commercial verticals outside prepared food, signaling an ambitious expansion strategy.

How the Last-Mile Delivery Service Will Work

Serve Robotics operates approximately 2,000 robots across the United States, with 500 deployed in Los Angeles alone 1

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. The company's existing fleet will now fulfill NoScrubs orders alongside their ongoing food delivery operations, with laundry pickups and returns strategically scheduled outside mealtime peaks to maximize efficiency. Users select their preferred delivery window in the NoScrubs app, and NoScrubs assigns each order to a Serve robot based on availability and storage requirements 1

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. NoScrubs operates across seven major U.S. metros—Austin, Dallas-Fort Worth, Houston, Los Angeles, Miami, Phoenix, and the San Francisco Bay area—offering 3-4 hour laundry pickup and delivery 1

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AI-Powered Technology Behind the Robots

Serve Robotics develops next generation robots on its AI-powered robotics mobility platform designed to serve people in public spaces 2

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. The company uses AI methodologies to design, train and deploy models that perform tasks including identification of sidewalk surfaces, intersections, traffic signals, obstacles, pedestrians and vehicles 2

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. The robots feature automatic emergency braking, vehicle collision avoidance, and fail-safe mechanical braking capabilities 2

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. Serve has platform-level integrations with Uber Eats, allowing robots to provide real-time presence and status updates and receive delivery requests for customer orders 2

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Financial Performance and Growth Trajectory

The $728 million market cap company has posted revenue growth of nearly 300% over the last twelve months, though it remains unprofitable as it scales operations 1

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. In its first-quarter 2026 earnings, Serve Robotics achieved revenue of $3 million, marking a substantial 578% increase year-over-year and a 238% rise sequentially, though the company reported a non-GAAP earnings per share of -$0.50, indicating ongoing financial challenges 1

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. The company is quickly burning through cash as it expands—a common challenge for growth-stage robotics firms 1

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Future Expansion Plans and Market Implications

"The same Serve robots that bring you dinner will soon bring you your laundry and more," said Ali Kashani, CEO and Co-Founder of Serve Robotics 1

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. The company views laundry delivery as a step toward expansion into additional verticals, including dry cleaning, retail, pharmacy, and grocery 1

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. Serve Robotics has deployed robots that reach a population of approximately 3 million and support delivery for more than 4,000 restaurants 1

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. The company acquired Diligent Robotics in January, expanding its operations into indoor service robots used in hospitals 1

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. Matt O'Connor, Co-founder and CEO of NoScrubs, noted that "Partnering with Serve allows us to explore innovative ways to serve customers while improving operational efficiency" 1

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