Swiggy Launches Guru AI Assistant for 2.7 Lakh Restaurant Partners Across 720+ Cities

Swiggy launches 24x7 AI assistant Guru for restaurant partners

Swiggy has introduced Guru, an AI-powered business assistant for its restaurant partners. This platform offers 24x7 support and data-driven decision-making capabilities. Guru helps manage operations and improve sales through a conversational interface. It analyzes sales funnels and provides actionable performance insights. The assistant supports over 20 vernacular languages for wider accessibility. Swiggy has launched Guru, a 24x7 AI-powered business assistant for its restaurant partners, aimed at helping them make data-driven decisions, manage operations and improve sales through a single conversational interface. The platform is being rolled out in over 720 cities and will be available to more than 2.7 lakh restaurants, ranging from neighbourhood kitchens to multi-outlet chains. Guru is said to allow restaurant partners to manage their advertising and discount campaigns, analyse sales performance and resolve operational queries through chat. The interface supports more than 20 vernacular languages, including Hindi, Kannada and Telugu. According to Swiggy, the AI assistant can analyse a restaurant's full sales funnel, including GMV, orders and average order value (AOV), along with more than 30 other metrics tracked over time. It can identify areas where a restaurant's performance is falling short and provide recommendations on how to improve them. Restaurant partners can also use Guru to start, review and modify advertising campaigns through chat prompts, as well as access detailed payout information, including tax reports and payout summaries. Guru also provides menu-level insights by analysing category performance and identifying what is working for individual restaurants. Partners can use the assistant to add menu items, generate descriptions and identify top-selling dishes, helping them optimise their menus based on performance data. "Having partnered with restaurants for over 12 years, we understand the operational demands and constant multi-tasking that our partners navigate every single day," said Rohit Kapoor, CEO, Swiggy Food Marketplace. "With Guru, we are introducing an intuitive, AI-first assistant that redefines daily restaurant management, providing 24x7 support, faster query resolution, and actionable performance insights that help grow their business," he added. Swiggy added that Guru is part of its broader effort to give restaurant partners access to real-time business insights and tools aimed at streamlining operations and improving profitability.

Swiggy Guru AI-powered partner assistant launched across 720+ cities

Swiggy has introduced Guru, an artificial intelligence-driven business assistant aimed at streamlining operations for its restaurant partners. Designed to function as a 24×7 operational advisor, the conversational tool delivers real-time analytics, automated campaign management, and financial reporting across more than 720 cities. The rollout is set to cover over 2.7 lakh restaurant partners, spanning independent neighbourhood eateries to large multi-outlet chains. Key Capabilities and Features Guru consolidates multiple administrative and analytical workflows into a single conversational chat interface: * Multilingual Accessibility: The assistant supports over 20 regional languages, including Hindi, Kannada, and Telugu, lowering the barrier for non-English-speaking operators. * Performance and Funnel Analytics: The platform evaluates gross merchandise value (GMV), order volume, average order value (AOV), and over 30 other operational metrics over time, identifying underperforming areas and offering actionable recommendations. * Campaign & Ad Management: Partners can launch, monitor, and adjust advertising campaigns and promotional discounts directly via text prompts. * Financial Administration: The tool provides on-demand access to detailed payout annexures, tax documentation, and payout summaries. * Menu Optimization: Guru assists operators with updating menu items, generating item descriptions, and highlighting top-performing dishes based on category-level performance data. Operational Impact The integration of generative and analytical AI into Swiggy's partner infrastructure reflects a broader industry shift toward automating vendor-side operations. By democratizing access to business intelligence that previously required manual data collation, the platform aims to reduce turnaround times for query resolution and support data-driven decision-making across diverse restaurant formats.