Asana bets $75M on Stack AI acquisition to transform into AI agents operating system

Asana acquires no-code agent-builder Stack AI

Asana has acquired the workflow automation company Stack AI, the company announced on Thursday after market closed, part of a larger effort to position itself as an AI-native workplace platform. Stack AI's founders, Tony Rosinol and Bernard Aceituno, will join Asana as part of the acquisition. The company declined to share financial terms of the deal. Asana framed the acquisition as part of its broader AI pivot, in which it tries to transform its platform into "the operating system for human-agent teams." The announcement was timed to coincide with Asana's earnings and investor call. Built as an AI workflow-automation system, Stack AI designs agents to operate within existing business systems, pulling in data from Salesforce, Slack, Goggle Workspace, and other systems. The startup, which was part of Y Combinator's Winter '23 cohort, has faced fierce competition from automation tools like Zapier as well as AI labs like OpenAI and Anthropic. Stack AI had raised just under $20 million, according to Pitchbook data, with most of it coming in a recent $16 million Series A round. That round included funding from Gradient, Epaklon Capital, Lobby VC, LifeX Ventures, and Vercel CEO Guillermo Rauch. While users are likely most familiar with Asana's work management system, the company has released a number of AI-oriented products in recent years, most notably the AI Studio agent builder and AI Teammates series of pre-built automations. While equivalent tools are available from major labs, Asana sees its deep integration into existing corporate workflows as a key advantage, allowing it to distill context and training data that would otherwise be unavailable. Asana has struggled in the public markets during the AI era, losing more than half its market cap value since the introduction of ChatGPT -- a spiral that grew worse with the departure of founder Dustin Moskovitz as CEO last March. But revenues have continued to grow steadily, and the new leadership is confident that its new human-agent products will enable it to rebound. "This acquisition accelerates our roadmap and takes us into the next phase of human-agent work," said CEO Dan Rogers in a statement. "We're already seeing real momentum with AI Teammates and AI Studio... StackAI now lets them go further, agentifying the most complex business processes end-to-end."

Asana acquires Stack AI for $75M to build AI agent platform

Asana has acquired no-code AI agent builder Stack AI for a reported $75 million, adding cross-system workflow execution to its AI platform. The deal was announced alongside a Q1 earnings beat, with revenue up 9.5% to $205.1 million, as the stock trades 53% below its January level. Asana has acquired Stack AI, a no-code platform for building AI agents that operate across enterprise systems like Salesforce, Slack, and Google Workspace. The deal, reported at $75 million, was announced on 28 May after market close, timed to coincide with Asana's first-quarter earnings call. Stack AI founders Tony Rosinol and Bernard Aceituno will join Asana. The companies did not officially disclose financial terms. Stack AI was part of Y Combinator's Winter 2023 cohort and had raised just under $20 million in total funding, including a $16 million Series A backed by Gradient, Epaklon Capital, Lobby VC, LifeX Ventures, and Vercel CEO Guillermo Rauch. The platform allows companies to design, test, deploy, and govern custom AI agents that automate business-critical workflows without writing code. What Asana gets Stack AI adds a cross-system execution layer that Asana currently lacks. While Asana's existing AI products, AI Studio and AI Teammates, operate within Asana's own work management environment, Stack AI's agents can reach into ERP, CRM, and IT service management systems to automate processes like customer support, compliance workflows, and cross-functional operations. CEO Dan Rogers framed the acquisition as a step toward making Asana the "operating system for human-agent teams," a phrase the company has used repeatedly since launching AI Teammates as a generally available product in April 2026. AI Teammates is priced at $15 per user per month and provides pre-built agents for roles in marketing, IT, and operations. The earnings behind the deal Asana reported first-quarter revenue of $205.1 million, up 9.5% year on year, beating the consensus estimate. Earnings per share came in at $0.10 against a $0.07 consensus, and the company posted record GAAP and non-GAAP operating margins. It raised full-year revenue guidance to $855 million to $863.5 million, up from a prior range of $850 million to $858 million. The numbers were good enough to lift the stock 3.3% in after-hours trading to $6.88, but the broader trajectory has been painful. The SaaSpocalypse, a market-wide repricing of per-seat software companies in early 2026, hit Asana hard. The stock has lost more than 53% of its value since the start of the year and trades at roughly $1.5 billion in market capitalisation, down from a peak of nearly $20 billion in 2021. A company in transition The acquisition lands during a period of deep change at Asana. Co-founder Dustin Moskovitz announced in March 2025 that he would step down as CEO, and Dan Rogers, formerly of LaunchDarkly and ServiceNow, took over in July 2025. Moskovitz moved to the role of Chair, where he contributes to product vision and AI strategy. Rogers has leaned hard into the AI pivot. The argument is that Asana's Work Graph, a data model that maps projects, tasks, ownership, and dependencies across an organisation, provides the context and governance layer that AI agents need to operate reliably. Stack AI adds the execution capability, letting those agents carry workflows into systems outside Asana's walls. The competitive pressure Asana is not the only work management company buying its way into AI agents. Zendesk acquired Forethought in its largest deal in two decades, betting that 2026 will be the year AI agents handle more customer service interactions than human agents. Google launched a suite of enterprise AI agent tools at Cloud Next 2026. Salesforce has positioned Agentforce as its core product strategy. Monday.com and Notion have both shipped agent features of their own. Stack AI itself faced fierce competition from automation platforms like Zapier and from AI labs like OpenAI and Anthropic, which have built their own agent-building tools. The no-code agent-builder market has grown crowded fast, and Stack AI's decision to sell rather than raise another round suggests the standalone path was becoming harder. For Asana, the question is whether $75 million buys enough technology to change the company's trajectory. Software companies are restructuring around AI agents across the industry, and competitors are cutting staff to fund the same transition Asana is trying to make through acquisition. A stock that has lost half its value in five months needs more than a narrative shift. It needs the agents to work, the customers to pay for them, and the revenue to accelerate fast enough to justify the bet.

Asana was battered by the AI age. Now it's betting its future on a pivot to AI agents. | Fortune

Workplace management company Asana has lost roughly half of its market value since the AI boom began. Now, it's trying to find its way back by betting on a future where AI agents are fully immersed in the workplace. On Thursday, Asana announced that it had acquired Stack AI, a no-code AI agent builder, for $75 million -- its first acquisition in 18 years -- timed to land alongside a first-quarter earnings beat that sent the company's shares up more than 13%. The acquisition is aimed at repositioning Asana as a platform for managing AI agents alongside human workers, at a moment when the company's core business model is under intense pressure to adapt for the AI age. Asana has fallen victim to deep market anxiety regarding the future of seat-based SaaS models in an era of agentic AI. AI can increasingly do the work that the SaaS product itself was built to do, sparking investor concerns about the future need of such services. Companies like Asana have also historically grown by charging per employee seat, where more headcount meant more revenue. AI agents, which can handle work that previously required multiple human users, upend that business model. Fears around a potential SaaSpocalypse erased more than $1 trillion in SaaS market capitalization in February alone, as investors began pricing in a structural contraction across the sector. Over a tumultuous year, Asana's stock has fallen from $19 at its 52-week high to a low of $5.38. Thursday's deal was partly meant to answer the question of what Asana actually is in a world where AI does a lot of what work-management software was built for. Asana CEO Dan Rogers, who is less than a year into the role following co-founder Dustin Moskovitz's departure, is pitching Asana's future as the coordination layer that makes human-agent collaboration actually work at enterprise scale. He told Fortune that as AI agents proliferate across enterprises, the coordination problem just gets harder. In two or three years, he said, most workers will have agents augmenting and supercharging the way they work, making the question of how humans and agents stay aligned more urgent. "The coordination and collaboration challenge moves from human to human to human to agent," he said. "Asana is becoming the operating system for human-agent teams." The Stack AI acquisition is aimed at accelerating the company's shift to managing these enterprise agents. Built as a no-code platform for deploying agents across enterprise systems, the startup runs AI agents that can complete complex workflows end-to-end across multiple systems -- such as employee onboarding or taking in marketing content, performing quality control checks and then publishing it using CMS software. Rogers said this was also the eventual plan for Asana's own AI products, and the acquisition is a way to accelerate that development. "If you looked at the roadmap of the things they were building and the roadmap of the things we were planning on building, it's a perfect overlap," he said, adding that he expects full integration within two to three months. Stack AI's co-founders, Toni Rosinol and Bernard Aceituno, will join Asana along with the company's full team of around 55 people. Stack AI had raised just under $20 million prior to the acquisition, including a $16 million Series A from investors including Gradient, Epakon Capital, and Vercel CEO Guillermo Rauch. Asana also announced its earnings on Thursday. Revenue for Q1 came in at $205.1 million, up 9.5% year over year and above the high end of guidance. The company is still loss-making on a net basis, but new AI products like AI Studio and AI Teammates, both launched within the past year, now account for more than 17% of new ARR, according to Rogers, and the number of customers spending more than $100,000 annually on AI Studio nearly doubled during the quarter. While Asana's AI tools appear to be popular with users, the same cross-system agent orchestration that Stack AI brings is also being built by companies like Salesforce and ServiceNow. Rogers argues that Asana's horizontal footprint within companies -- where it is already embedded across marketing, IT, operations, and planning in large enterprises -- gives it a natural coordination role that larger rivals cannot easily replicate. Still, the road back will not be without tough competition.

Asana launches AI-powered products to help organizations manage human and agent work

Asana launches AI-powered products to help organizations manage human and agent work Asana Inc. announced today during the company's Work Innovation Summit in London the launch of a new product suite that helps organizations manage work by humans and artificial intelligence agents using the same plan. Calling the suite an operating system for human-agent teams, Asana unveiled Agentic Work Management. This new set of tools includes three key parts: a chief of AI staff for every Asana user, three new applications for teams and a new generation of AI teammates. Rounding out the management and coordination side of the equation, Asana rolled out Dash. This AI agent acts as a layer-shared system for employees that understands goals, priorities and what work needs attention across teams and tools. With this kind of broad view, it can help work move along in a shared system where teams operate by letting humans manage what they do best and tracking what falls through the cracks. This means picking up meetings, Slack threads, emails and other unstructured messaging through the Work Graph automatically. Decisions and follow-ups become normalized, instead of something that disappears into the back of inboxes. That way, digital teams act together, instead of falling behind. The Asana Work Graph is a data model created by the company that maps an organization's tasks, projects, goals and relationships. Unlike traditional tools, which are "task-based," where only one task can live in a static folder, the Work Graph allows for one-to-many relationships, meaning that any single task or project can be tracked across multiple networks simultaneously. Dash will also learn to route particular alerts and actions to the correct employee or AI agent so that they stay in the know about specific tasks that need managing, so that projects stay on track. A new generation of AI teammates As every new generation of AI models rolls out, so do the harnesses for AI agents. Asana has also refined the personalities, intelligence and capabilities of its AI teammates. Initially launched in 2024, the company debuted AI teammates as generative AI-enabled bots that could automate tasks for human employees. Today, the company is updating them with enhanced capabilities. There's a new skills library of repeatable patterns, integrations and a new chat-based front-door that can surface the right teammate to handle the job at hand. More than 10 new integrations have been added, including Gmail, Outlook, Slack, HubSpot, Figma and Canva. These allow teammates to handle multistep work across the tools that teams already use day-to-day to get their jobs done. That means AI teammates can operate alongside them just like other employees, allowing them to watch work and help automate tedious activities such as report compilation and data collection. The company also said it's expanding its portfolio with industry-specific AI teammates, which are prebuilt with domain knowledge. These include agents that are fine-tuned to support work in high-value industries such as manufacturing and retail. For teams who work in specific coordinated environments, such as service management, product development and client management, Asana is packaging this new agentic operating system into specialized systems. Asana Service Management provides a self-learning knowledge base for information technology, human resources, facilities and other service teams by unifying ticketing and project execution. Asana can move from ticket to project without losing context, allowing for rapid request resolution. Command helps reduce developer frustration by freeing up their time for more impactful work through automatically generating tickets, grounded from the codebase, specs and past decisions. It orchestrates work across agents that do more than just coordinate on a single platform. They look ahead to uncover potential risks proactively and recommend next steps for review to avoid them. Asana Client Management assists with coordination when adding new clients using a branded portal for client intake, staging projects, producing deliverables and communicating status updates. It uses the Work Graph to provide a deep understanding of where a team stands, helping agencies work faster, take on more clients and maintain trust.

Asana acquires StackAI to run AI agent workflows across enterprise systems

Asana acquires StackAI to run AI agent workflows across enterprise systems Work management software company Asana Inc. today said it has completed the acquisition of StackAI Inc., a no-code platform for building artificial intelligence agents, in a deal that adds the ability to run automated workflows across the separate enterprise systems where companies keep their data. Terms were not disclosed. Based in San Francisco, StackAI sells software that lets companies design, test, deploy and govern custom AI agents without writing code. The platform connects to enterprise applications such as those from Salesforce Inc., Oracle Corp., DocuSign Inc. and Amazon Web Services Inc., then reads and writes data across them so a single workflow can move through multiple systems on its own. StackAI says customers in financial services, healthcare and professional services use it to automate processes including customer support, IT service requests and compliance reviews. Asana plans to use StackAI's technology to extend its own push into agent-driven work. The company has spent the past year positioning its platform as what it calls the operating system for human-agent teams, built around AI Studio for automating repetitive processes and AI Teammates, agents that can be assigned tasks the way a manager assigns work to staff. StackAI adds the execution layer that carries those workflows into outside systems, with Asana supplying the project context, ownership records and approvals that govern them. The acquisition pairs cross-system execution with the place teams already plan and track work, Asana said. AI Teammates act as the connection, pulling context from Asana into StackAI workflows and sending the resulting actions back. "This acquisition accelerates our roadmap and marks the next phase of human-agent work," Chief Executive Dan Rogers said in a statement. "StackAI now lets them go further, agentifying the most complex business processes end-to-end, across every system and tool their business runs on." StackAI was founded by Tony Rosinol and Bernard Aceituno, both of whom hold doctorates from the Massachusetts Institute of Technology. Both join Asana as part of the deal. The product will continue to operate under its own brand. "General-purpose agents talk; specialized agents act," Rosinol said. "Joining Asana is the moment our offering scales. We bring the cross-system workflow engine, Asana brings a company's entire business context, memory, team workflows and governance." Asana disclosed the acquisition alongside its fiscal 2027 first-quarter results. Adjusted earnings came in at 10 cents per share, up from five cents a year in the same quarter of the previous year and revenue was up 9.5% year-over-year to $205.1 million, topping the high end of the company's own guidance. Analysts were expecting seven cents per share on revenue of $203.9 million. The company narrowed its reported losses, posting a net loss of $14.4 million, or six cents per share, against a $40 million loss in the same quarter of the previous fiscal year. Adjusted operating margin reached a record 11.5%, up from 4.3%. Asana ended the quarter with 26,103 customers spending $5,000 or more a year, up 7% year-over-year and 817 spending at least $100,000, up 12%. For its fiscal second quarter, Asana expects revenue of $213 million to $215 million. The company also lifted its full-year revenue guidance to a range of $855.5 million to $863.5 million, with the StackAI deal expected to add about 50 basis points of growth. Asana's share price was up more than 3% in late trading.

Asana completes acquisition of workflow platform StackAI By Investing.com

SAN FRANCISCO - Asana, Inc. (NYSE:ASAN)(LTSE:ASAN) announced today it has completed the acquisition of StackAI, a no-code AI workflow platform, according to a press release statement. The $1.6 billion market cap company generated $791 million in revenue over the last twelve months despite posting a loss of $0.80 per share. StackAI enables companies to design, test, deploy and govern AI agents and automation for business workflows. The San Francisco-based platform connects workflows and data across enterprise systems including ERP, CRM and ITSM to automate processes such as customer support, IT service requests and compliance workflows. The company serves customers in financial services, healthcare and professional services. The platform executes processes across enterprise tools including Salesforce, AWS, Docusign, Oracle and document systems through bi-directional sync. StackAI will continue to operate as its own product and brand following the acquisition. The StackAI team is led by co-founders Tony Rosinol and Bernard Aceituno, both MIT PhDs, who are joining Asana as part of the acquisition. "This acquisition accelerates our roadmap and marks the next phase of human-agent work," said Dan Rogers, CEO of Asana. "StackAI now lets them go further, agentifying the most complex business processes end-to-end, across every system and tool their business runs on."The acquisition comes as Asana's stock has declined 65% over the past year. Yet InvestingPro analysis suggests the company is undervalued, with analysts predicting profitability this year. The platform offers detailed analysis on ASAN and over 1,400 US equities through comprehensive Pro Research Reports. Rogers described a proof of concept where StackAI agents pulled data across five marketing systems and worked with Asana's AI Teammates to complete a search engine optimization spend process. "StackAI was built on a simple conviction: AI creates ROI for enterprises when agents can specialize and reach into the systems where business actually runs," said Tony Rosinol from StackAI. Financial terms of the acquisition were not disclosed. Asana describes itself as an operating system for human-agent teams, built on the Enterprise Work Graph. In other recent news, Asana reported mixed fourth-quarter results, with revenue slightly surpassing consensus estimates by approximately 0.2%. The company's billings, non-GAAP operating margin, and non-GAAP earnings per share also exceeded expectations. However, RBC Capital responded by lowering its price target for Asana to $7.00 from $11.00, maintaining an Underperform rating. In contrast, RBC Capital upgraded Asana to Sector Perform from Underperform, following investor meetings that highlighted AI SKU adoption and go-to-market strategy. Piper Sandler downgraded Asana to Neutral from Overweight, citing concerns about growth in the collaboration software space and potential seat constraints. Hedge fund founder Eric Jackson announced short positions in Asana and other software companies, pointing to research suggesting that frequent discussions of AI on earnings calls could lead to underperformance. These developments reflect ongoing shifts in investor sentiment and market strategies surrounding Asana. This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.

Asana Launches AI Platform for Human-Agent Teamwork

Asana, Inc. is an enterprise work management software platform. It enables organizations to align work to goals, coordinate cross-functional work, gain visibility into progress, automate workflows across departments, and scale work securely. It offers two products within the Asana platform to meet the needs of diverse organizations. The Asana platform maintains an application programming interface that enables developers to build apps on Asana and integrate with hundreds of third-party applications like Microsoft Teams, Slack, Jira, Salesforce, Google Workspace, Adobe Creative Cloud and many more. Its flagship product, Asana Work Graph, provides a map of how all work gets done inside an organization. It is built for scale and captures the relationship between the work that teams undertake, the information about that work, the people doing the work, and the outcomes of that work. It provides interactive dynamic views list, calendar, board, timeline, goals, portfolio, reports and more.