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Bluesky's new AI tool Attie is already the most blocked account other than J.D. Vance | TechCrunch
Bluesky has launched an AI assistant called Attie that allows users to design their own social media algorithms and create custom feeds within the company's AT Protocol ecosystem. And let's just say the response has been heated. Bluesky's userbase, which skews hostile toward AI, did not embrace
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Bluesky leans into AI with Attie, an app for building custom feeds | TechCrunch
The team from Bluesky has built another app -- and this time, it's not a social network, but an AI assistant that allows you to design your own algorithm, create custom feeds, and, one day, vibe-code your own app. At the Atmosphere conference over the weekend, Bluesky's former CEO, Jay Graber, now
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Bluesky Is Making an AI Feature. Here's Why Everyone Seems to Hate It Already
In its relatively short history as a social media platform, Bluesky has a pretty decent record for listening to its users. The site saw a surge in popularity after the 2024 election, following what many saw as Twitter's collapse after it was purchased, renamed, and dramatically changed by Elon
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Bluesky's new app is an AI for customizing your feed
The latest app from the team behind Bluesky is Attie, an AI assistant that lets you build your own algorithm. At the Atmosphere conference, Bluesky's former CEO, Jay Graber, and CTO Paul Frazee, unveiled Attie, which is powered by Anthropic's Claude and built on top of Bluesky's underlying AT
[5]
Bluesky's Attie AI Will Let You Request Custom Feeds
Bluesky has announced a new AI assistant that helps you personalize your social feed by providing natural-language prompts. The AI assistant, Attie, was built on Bluesky's open-source AT Protocol by the company's chief innovation officer (and former CEO), Jay Graber, and her new Exploration team.
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Bluesky's new Attie app uses AI to give you full control over your social feed
The standalone app, built on the AT Protocol and powered by Anthropic's Claude, was unveiled at the ATmosphere conference by Jay Graber, who stepped back from Bluesky's CEO role specifically to build it. It's currently invite-only, with a waitlist open. Bluesky's best-known differentiator from X
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Bluesky Has a New App, and It’s All About AI
Earlier this month, Jay Graber, at the time the CEO of Bluesky, stepped down and took a role as chief innovation officer of the social media platform. As fake as it may sound, chief innovation officer is a real job title, especially in the tech world, and as such, Graber’s team has already
[8]
Bluesky's new AI app can vibe-code your social feed
Don't want an algorithm determining what you see on social? Instead, just tell Attie what you want on your feed. We've been seeing a lot about how AI tools like Claude Code and Codex can vibe-code apps and web pages, but that's just the tip of the iceberg. What else can you vibe code? Here's an
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New Bluesky AI only slightly less unpopular than JD Vance
Mere days after Bluesky announced its new AI product, Attie, the coding helper has already become the second most blocked account on the platform. The Attie profile was given the cold shoulder by 125,000 users already, TechCrunch reported. With just 1,500 followers, that means 83 times more users
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Bluesky Users Respond With Overwhelming Disgust to Platform's New AI
Can't-miss innovations from the bleeding edge of science and tech In its early days, Twitter alternative Bluesky tried to paint itself as a safe haven from the onslaught of AI, promising in November 2024 that it had "no intention" of scraping user-generated posts to train AI models. It was a shot
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Bluesky built a new AI tool that wants to free you from social algorithms
The Attie app uses natural language to create personalized feeds. No more mystery algorithms. Bluesky just unveiled a new AI app called Attie, and it does something most social platforms refuse to let you do. It hands you the keys to your own algorithm. You build custom feeds by chatting with
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Bluesky Users Revolt Against AI Tool Attie, Blocking It More Than ICE and White House Accounts - Decrypt
Users responding to the announcement raised concerns about automation, AI training, and the platform's direction. A new AI tool launched on Bluesky over the weekend has quickly become one of the most-blocked accounts on the platform, representing a strong anti-AI vibe on the rising social network
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Bluesky announces AI app, Attie, for custom feeds
Bluesky has created another app, Attie, that uses AI to build custom feeds. The Bluesky team announced Attie at the Atmosphere conference over the weekend, TechCrunch reported. The conference is about the AT protocol, which is the underlying protocol Bluesky is built on, according to TechCrunch,
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Bluesky unveils Attie, an AI app for building custom feeds
Bluesky has introduced Attie, an AI assistant app aimed at enabling users to create custom feeds and algorithms, a development presented at the Atmosphere conference by former CEO Jay Graber and CTO Paul Frazee. The app will be beta-tested by conference attendees and operates on Bluesky's AT
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Bluesky's Former CEO Jay Graber Unveils Her First Product in Innovation Chief Role
The former Bluesky CEO's first product as chief innovation officer puts feed control directly in users' hands. Jay Graber, the former Bluesky CEO who recently moved into the role of chief innovation officer, has been in her new position for just a month. Yet her tenure has already produced a major
[16]
Meet Attie: Bluesky's AI assistant can customise your social feed - The Economic Times
Bluesky has introduced Attie, a new AI assistant that lets users easily create personalised feeds and algorithms just by chatting. Built on the decentralised atproto network, it gives users more control over what they see. The app is currently in beta and aims to simplify building social
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Bluesky unveiled Attie, an AI assistant for creating custom feeds using natural language commands, at its Atmosphere conference. But the response was swift and negative—125,000 users have already blocked the account, making it the second-most blocked on the platform after Vice President J.D. Vance. The backlash highlights tensions between AI integration and user expectations on a platform that grew as an alternative to AI-saturated social networks.

Bluesky has introduced Attie, an AI assistant designed to let users build their own social media algorithms and create custom feeds using natural language commands
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. Former CEO and now chief innovation officer Jay Graber unveiled the tool alongside CTO Paul Frazee at the company's Atmosphere conference over the weekend2
. Built on Bluesky's AT Protocol and powered by Anthropic's Claude, Attie operates as a standalone app separate from the main Bluesky platform4
.The AI assistant allows users to describe the content they want to see through conversational prompts, such as "posts about folklore, mythology, and traditional music, especially Celtic traditions" or "poetry, long-form fiction craft, and writing process from people I follow"
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. Users sign in with their Atmosphere credentials, which work across any app built on the AT Protocol, and Attie immediately understands their preferences because the ecosystem operates as an open system that shares data across apps2
.The launch triggered immediate resistance from Bluesky's userbase. About 125,000 users have already blocked Attie's Bluesky account, making it the second-most blocked account on the network behind only Vice President J.D. Vance, who has approximately 180,000 blocks
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. Attie has surpassed even the White House account with 122,000 blocks and the ICE account with 112,460 blocks1
. With only 1,500 followers, roughly 83 times more users have blocked the account than followed it1
.Many users expressed anger about their posts being shared in AI-compiled feeds and criticized the company's investment in advanced agentic AI while basic features like editing posts, sending images via DM, and following hashtags remain missing
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. Users described Attie as Bluesky's version of AI slop—low-quality AI-generated content that nobody requested3
.Bluesky grew much of its userbase—now sitting at 43 million accounts—as an alternative to Elon Musk's overhaul of Twitter into X, a platform now plagued by issues including AI-generated content
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. For many users, the platform serves as a reprieve from mainstream social networks where AI search, AI chatbots, and AI-generated video feeds are omnipresent, making the launch of Attie feel like a betrayal1
.Jay Graber defended the approach in a blog post, arguing that "AI should serve people, not platforms"
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. She explained that major platforms currently use AI to control what users see, maximize time spent in apps, and harvest data for advertisers, whereas Attie is designed to enhance user agency3
. Graber told CNET that "Attie is specifically designed against the kind of AI people are rightly frustrated with" and that the company will "look into ways to take into account the preferences expressed by people who've blocked Attie"3
.Related Stories
Interim CEO Toni Schneider emphasized that Attie represents the first standalone product built by Graber's new Exploration team, which she began working on a few months ago when she transitioned from the CEO role
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. The company announced $100 million in additional funding from a round that closed last year, providing three-plus years of runway2
.At launch, Attie can build and view custom social feeds, which will later become available within Bluesky or any other atproto app
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. The long-term vision includes allowing users to vibe-code their own social apps and build tools for others4
. Graber wrote that agentic coding tools mean "for the first time, an open protocol can be genuinely open to everyone" without requiring coding experience4
.For users watching closely, the anger isn't solely about Attie itself but what it symbolizes: a potential surrender to the idea that AI's encroachment into everything is inevitable
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. Whether Bluesky can balance innovation with user trust will determine if this experiment in user-controlled AI succeeds or becomes another cautionary tale about misreading your audience.Summarized by
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