LinkedIn introduces 'seems like AI slop' button to fight flood of automated content

Reviewed byNidhi Govil

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LinkedIn is fighting back against the proliferation of AI-written posts with a new reporting feature. Users can now flag posts as 'seems like AI slop' while the platform removes its AI enhancement tools in favor of basic proofreading. The move comes as research shows 81% of long-form LinkedIn posts may be AI-generated.

LinkedIn Takes Direct Aim at AI Slop Crisis

LinkedIn has launched a direct response to the flood of AI-generated content overwhelming its platform, introducing a 'seems like AI slop' button that allows users to report AI-generated slop they encounter in their feeds

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. The Microsoft-owned professional network announced the feature Thursday as part of a broader initiative to restore authenticity to a platform increasingly criticized for low-quality artificially generated content

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Source: The Verge

Source: The Verge

Chief Product Officer Hari Srinivasan acknowledged the severity of the problem in a post on the platform. "AI slop is a top priority for all of us. We really care about this. People come to LinkedIn to connect with real people and share their real perspectives, ideas, and expertise," he stated

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. The new reporting button appears in the three-dots menu on all posts and comments, allowing users to flag content they suspect was created by generative AI

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The Scale of Automated Posting Attempts

The timing reflects an urgent need for intervention. Recent research from AI detection firm Pangram found that 41 percent of long-form LinkedIn posts were flagged as fully AI-generated, with LinkedIn proving to be the most AI-saturated social media platform

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. More alarmingly, an updated scan released Thursday by Originality.ai classified 81 percent of 5,000 posts examined this month as likely AI-generated

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LinkedIn is now blocking hundreds of thousands of automated comment attempts daily and has prevented billions of automated posting attempts in recent months alone

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. The automation defenses represent a significant technical investment as the platform battles both individual users employing AI tools and sophisticated bot networks operating at scale

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How Detection Models Will Evolve

The seems like AI slop button serves a dual purpose beyond immediate user experience improvements. User reports will provide critical signal data that LinkedIn's AI classifiers can use to better identify inauthentic content

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. "Slop is hard to define and the definition changes; this lets us tune our models and make better feeds," Srinivasan explained

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Source: Fast Company

Source: Fast Company

LinkedIn is also deploying improved classifiers to identify AI slop and generally low-quality content, which will reduce the visibility of such posts in suggested content recommendations from outside users' networks

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. Posts flagged through the new reporting tool will see reduced algorithmic reach similar to content marked as "not interested"

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LinkedIn Removes Its Own AI Enhancement Tools

In a notable reversal, LinkedIn is removing the enhance your post feature that previously used AI to rewrite user content

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. The company is replacing it with an AI proofreading tool that corrects errors without substantially altering the writer's voice or style

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. This shift acknowledges LinkedIn's own role in perpetuating the proliferation of AI-written posts by actively encouraging users to let algorithms rewrite their thoughts

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The platform will also begin privately flagging in users' analytics dashboards when other members believe their content comes across as inauthentic due to heavy AI use

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. "AI and slop are not the same thing," Srinivasan noted. "Many people refine thoughts with AI, and we believe they want to know when they sound inauthentic"

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Broader Industry Battle Against Content Quality Decline

Source: Gizmodo

Source: Gizmodo

LinkedIn's actions mirror a wider industry reckoning with AI-generated material. Newsletter platform Substack recently partnered with Pangram to help users identify AI-written content, while Pangram secured $9 million in funding to address the internet's AI content crisis

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. The startup Digg shut down its Reddit competitor in March after failing to control bot infiltration

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Cloudflare reports that bot traffic now exceeds human-generated requests on the web, reaching this milestone faster than predicted

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. Whether LinkedIn's combination of user reporting, improved detection models, and feature removals can reverse the tide remains uncertain, particularly given the scale of automation the platform faces and the economic incentives driving AI content creation.

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