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Universal Music inks major licensing deal expansion with Meta to include WhatsApp
Universal Music Group has signed a major expansion of its licensing deal with social media giant Meta, parent of Facebook and Instagram, which for the first time will allow users to share licensed tunes from the label's artists on messaging service WhatsApp. The companies Monday said the renewed
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New Meta Licensing Deal Lets People Use UMG Songs on Threads, WhatsApp
Meta and Universal Music Group (UMG) have extended their music licensing deal. The renewed deal will let people on Facebook, Instagram, Messenger, Horizon, Threads, and -- for the first time -- WhatsApp use songs from UMG artists and Universal Music Publishing Group (UPMG) songwriters in their
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Universal Music Group and Meta announce expanded license agreement covering AI, music revenue and more - SiliconANGLE
Universal Music Group and Meta announce expanded license agreement covering AI, music revenue and more Universal Music Group and Facebook parent company Meta Platforms Inc. signed an expanded, global, multi-year agreement today that will bring more opportunities for monetization to UMG artists and
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Meta, Universal Music Group Take Aim at AI Content in Expanded Licensing Deal
Since the Meta-UMG partnership was formed in 2017, it has amplified artists and their music on platforms including virtual reality. Meta Platforms (META) and Universal Music Group (UMGNF) announced a multi-year deal designed to create business opportunities for artists and songwriters on Facebook,
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Meta and Universal Music strike deal around AI and monetisation
Universal Music has had a partnership with Meta and its family of apps dating back to 2017. Meta and Universal Music Group (UMG) have struck a deal that will see the Facebook parent crack down on unauthorised AI-generated content that violates the copyright of the group's musicians. The new
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Meta, Universal Music Group Extend Licensing Deal To Include WhatsApp, Covering Artists Like Taylor Swift, Coldplay - Meta Platforms (NASDAQ:META), Sony Gr (NYSE:SONY)
Its deal with Meta extends the possibility for users to add songs from UMG's catalog in their content creation. A new agreement between Meta Platforms Inc META and Universal Music Group is reconfirming the substantial role of social media in increasing the revenue stream of major artists like
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Meta Platforms and Universal Music Group have announced an expanded licensing agreement that addresses AI-generated content and introduces new monetization opportunities across Meta's social media platforms.

Meta Platforms, the parent company of Facebook, Instagram, and WhatsApp, has entered into a groundbreaking licensing deal with Universal Music Group (UMG), one of the world's largest music companies. This expanded agreement not only continues their existing partnership but also introduces new elements that address the rapidly evolving landscape of artificial intelligence in music creation and distribution
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.The new licensing agreement allows users across Meta's platforms, including the recently launched Threads app, to utilize UMG's vast catalog of songs in their content creation
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. This move significantly enhances the creative possibilities for users on these platforms, providing them with access to a wide array of popular music.A key aspect of this deal is its focus on artificial intelligence. Both companies have agreed to work together to develop AI safeguards, ensuring that AI-generated music and content do not infringe on the rights of artists and songwriters
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. This proactive approach aims to protect intellectual property while still allowing for innovation in AI-driven music creation.The agreement introduces new avenues for monetization, benefiting both the music industry and content creators. It includes provisions for revenue sharing from user-generated content featuring UMG's music catalog
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. This model could potentially set a new standard for how music is licensed and monetized in the digital age.Related Stories
This deal represents a significant step forward in the relationship between tech giants and the music industry. It acknowledges the changing dynamics of content creation and consumption in the digital era, particularly with the rise of short-form video content on platforms like Instagram Reels
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.The Meta-UMG agreement could serve as a template for future deals between tech companies and music rights holders. It demonstrates a collaborative approach to addressing the challenges and opportunities presented by AI in the music industry, potentially influencing how other platforms and music companies negotiate their partnerships in the future.
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