Samsung Launches 2026 Bespoke AI Appliances in India with Gemini Integration and Smart Home Features

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Samsung India unveiled its 2026 Bespoke AI appliances lineup at The Brief Gurugram, integrating Google Gemini into its Family Hub Refrigerator and expanding its smart home ecosystem with AI-powered WindFree ACs. The company reports 30% growth in SmartThings users as AI appliances now account for every second Samsung appliance sold in India.

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Samsung Bespoke AI Appliances Arrive with Gemini and SmartThings Integration

Samsung India launched its 2026 Bespoke AI appliances lineup at The Brief Gurugram, positioning artificial intelligence as the connective thread across its smart home ecosystem

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. The launch centers on three flagship products: the Family Hub Refrigerator with AI Vision built with Google Gemini starting at Rs. 4,00,690, the Bespoke AI WindFree Pro Air Conditioner priced at Rs. 69,990, and the Infinite 1-Way Cassette AC beginning at Rs. 1,60,000

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. Samsung's SmartThings platform serves as the central nervous system, linking climate control, laundry, kitchen, and living room devices into an interconnected AI-driven home ecosystem capable of learning habits, automating tasks, and optimizing energy consumption

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JB Park, President and CEO of Samsung Southwest Asia, emphasized the company's vision: "Our 2026 Bespoke AI range is designed to understand diverse lifestyles so that they become your AI Home Companion to deliver real-world convenience"

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. The strategy appears to be working—every second Samsung appliance sold in India today is a Bespoke AI appliance, and the company's SmartThings monthly active user base in India has grown 30% over the past year to 6.9 million users

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. With 33.15 million registered SmartThings users, India now ranks as Samsung's third-largest market globally for the platform

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Google Gemini Powers Contextual AI Experiences in Family Hub Refrigerator

The Family Hub Refrigerator with AI Vision represents Samsung's most ambitious integration of AI-powered home devices yet

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. Built with Google Gemini, the 32-inch touchscreen refrigerator uses contextual AI experiences to identify food items through its built-in camera, manage use-by dates, and recommend recipes based on available ingredients

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. The Video-to-Recipe feature allows users to watch cooking instructions directly on the refrigerator's display after selecting a dish recommendation

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The AI Food Manager works continuously, tracking groceries as they enter and exit the refrigerator while the AI Vision camera monitors inventory

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. Samsung has localized the experience with Family Care and Pet Care features that display activity metrics from connected devices, showing how many steps family members or pets have taken throughout the day

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. The Now Brief feature provides personalized daily updates including schedules, weather information, and family care alerts, while integration between SmartThings and Samsung Health enables calorie-aware meal planning

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AI Energy Mode Promises 30% Power Reduction Across Cooling Solutions

Both the Bespoke AI WindFree Pro Air Conditioner and Infinite 1-Way Cassette AC feature AI Energy Mode, which Samsung claims can reduce energy consumption by up to 30%

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. The Infinite 1-Way Cassette AC delivers draft-free cooling through 23,000 micro-holes and comes in 3.5kW, 5.2kW, and 7.1kW cooling capacities

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. The cassette model includes a customizable light bar offering three lighting modes—warm or cool—controlled via the SmartThings platform, with an ambient light sensor that automatically adjusts mood lighting intensity based on room conditions

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The Bespoke AI WindFree Pro Air Conditioner adds PM1.0 purification for superior air quality alongside AI-enabled controls and scalable climate management through SmartThings and Home Appliance Remote Management

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. The Wearable Good Sleep feature integrates with Galaxy Wearables to adjust AC settings based on individual sleep patterns tracked by wearable devices, while Triple Motion Wings provide precise airflow control

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. According to Samsung, its SmartThings AI Energy Mode contributed to more than 3,213 MWh of energy savings across Southwest Asia over the past year

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SmartThings Platform Becomes Central Hub for AI Appliances

The SmartThings platform has evolved from a simple connectivity app into a comprehensive management system for Samsung's AI appliances

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. Ghufran Alam, Vice President and Head of Digital Appliances at Samsung India, told ET AI: "It is not just a feel-good kind of factor that we are having AI on a refrigerator. They are using it now"

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. The AI Home screen, built into select devices, provides a central interface for managing appliances, viewing real-time insights, and accessing entertainment and family communication features

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The upgraded Bixby voice assistant now supports Voice ID, which recognizes individual users and personalizes their experience through voice commands

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. Samsung Knox security provides multi-layered protection across connected devices, while the company's software update service via SmartThings now offers 7 years of updates through OTA updates, ensuring long-term value and device longevity

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. The number of newly connected appliances in 2025 was nine times higher than in 2022, while the share of connected devices in South Asia has risen from 2% in 2022 to 13% in 2026

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Premiumization Drives AI Adoption in Indian Market

Samsung's AI push coincides with premiumization trends in India's appliance market

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. Consumers are increasingly moving from high-capacity top-mounted refrigerators to side-by-side models, with the premium segment growing faster than entry-level categories

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. AI Energy currently ranks among the biggest use cases for connected appliances in India, with consumers actively using AI-enabled features in refrigerators, ACs, and washing machines to manage power consumption

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. Elderly care alerts are emerging as another significant application, with SmartThings Family Care sending notifications when unusual inactivity is detected at scheduled times

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The Bespoke AI Laundry Combo uses AI Wash & Dry to detect fabric types and adjust washing and drying cycles accordingly, with a specialized Pet Care Wash Cycle for cleaning pet accessories

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. Across Southwest Asia, up to two million Samsung appliances now deliver connected experiences

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. The company structures its offering around four pillars: AI Understands You, AI Adapts to You, AI Connects Your Home, and AI Cares for You—emphasizing that technology should adapt to lifestyles rather than forcing users to change their habits

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. All products are available through authorized channel partners nationwide

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