Anthropic and OpenAI launch rival joint ventures to deploy AI models at scale for businesses

Reviewed byNidhi Govil

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Anthropic announced a $1.5 billion joint venture with Blackstone, Goldman Sachs, and Hellman & Friedman to deploy enterprise AI services across mid-sized companies. Hours earlier, OpenAI revealed plans for a similar venture called The Development Company, raising $4 billion at a $10 billion valuation. Both AI labs are racing to solve the bottleneck in enterprise AI adoption by embedding engineers directly into businesses.

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Anthropic and OpenAI Launch Competing Joint Ventures for Enterprise AI

In a striking display of parallel strategy, Anthropic and OpenAI have both announced joint ventures aimed at accelerating enterprise AI adoption, marking a new front in their ongoing rivalry. On Monday, Anthropic unveiled a $1.5 billion partnership with Blackstone, Hellman & Friedman, and Goldman Sachs to deploy enterprise AI services across mid-sized companies

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. The announcement came mere hours after Bloomberg reported that OpenAI was raising funds for The Development Company, a similar venture operating at larger scale with $4 billion from 19 investors against a $10 billion valuation

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Both AI labs are pursuing the same fundamental logic: partnering with private equity firms and asset managers to create new channels for enterprise AI deals while addressing what executives describe as one of the most significant bottlenecks to enterprise AI adoption

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. The ventures will embed engineers and consultants inside companies to redesign workflows and integrate AI into core processes, mirroring the forward-deployed engineer model popularized by Palantir.

Targeting Mid-Sized Companies and Portfolio Companies

Anthropic is focusing squarely on mid-sized companies that lack in-house resources to build and run frontier AI deployments. "Companies from community banks to mid-sized manufacturers and regional health systems stand to gain from AI, but lack the in-house resources," Anthropic stated

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. The company's Applied AI engineers will work alongside the new firm's engineers to build custom AI systems powered by Claude for core business operations

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The strategic advantage lies in the investor network. Anthropic's founding partners—Blackstone, Goldman Sachs, and Hellman & Friedman—each committed $300 million, while Goldman Sachs and General Atlantic added $150 million apiece

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. These investors control sprawling portfolios spanning healthcare, manufacturing, financial services, retail, and real estate sectors, providing immediate access to hundreds of potential clients

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. "If you're a portfolio company owned by Goldman Sachs, you will not be running on OpenAI's platform. It's as simple as that," said Gary McConnell, CEO of VirtuIT

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Acquisitions to Scale Engineering Capacity

Both ventures are in talks to acquire AI services firms to rapidly expand their deployment capabilities. OpenAI's The Development Company is in advanced stages on three acquisition deals, according to sources familiar with the matter

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. Most of the capital raised through the joint ventures is expected to fund acquisitions of engineering services and consulting firms, incorporating hundreds of engineers and consultants to help companies deploy AI models at scale

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The acquisitions reflect a fundamental tension in the enterprise AI industry: what appears to be a high-margin software business still depends on labor-intensive, highly skilled services. Companies need engineers to tailor AI models to their specific data, systems, and workflows, and to adapt the software as business needs change

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. Jon Gray, Blackstone's president and COO, emphasized that hiring highly skilled workers will "break down one of the most significant bottlenecks to enterprise AI adoption"

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Race Toward IPOs and Revenue Generation

The timing of these ventures coincides with both AI labs fundraising at unprecedented pace while circling possible IPOs as early as this year. OpenAI announced $122 billion in new funding at the end of March against a valuation of $852 billion, while Anthropic is in final stages of seeking $50 billion of new funding against a $900 billion valuation

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. The partnerships aim to generate new revenues that can help justify heavy spending on data center infrastructure ahead of expected public listings

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Marc Nachmann, Goldman's global head of asset and wealth management, told CNBC there's "a big shortage of people who know how to apply these tools into businesses and then transform them"

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. The ventures will function differently from traditional consulting firms by embedding engineers inside companies rather than providing external advice. "Having the model alone doesn't change your workflows or how you operate," Nachmann explained

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Implications for the Software Market

Industry analysts see potential disruption ahead for legacy software vendors. Shari Lava, IDC's group vice president of AI, data, and automation, noted that midmarket companies offer faster sales cycles and higher willingness to pay for custom integration than fragmented SMBs, while being less locked into big vendor ecosystems than enterprises

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. The approach could put pressure on small to mid-size SaaS vendors, particularly for applications outside core enterprise systems like ERP or CRM

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. McConnell suggested that over time, Anthropic could demonstrate business value by replacing legacy systems that haven't been updated in decades, building custom solutions cheaply with tools companies already use

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