Asus expands AI PC lineup in India with Vivobook 14 and Vivobook 15 featuring 17 TOPS NPU

Asus Vivobook AI PC Launch Brings Accessible Computing to India

Asus has expanded its AI PC lineup in India with the launch of refreshed Vivobook 14 (X1404MA) and Vivobook 15 (X1504MA) models, marking a strategic push to make AI-powered computing more accessible for everyday users1

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. Both laptops are powered by up to Intel Core 7 Series 3 processors paired with a dedicated Neural Processing Unit capable of delivering up to 17 TOPS (trillion operations per second) for on-device AI workloads2

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. The Vivobook 15 pricing starts at Rs. 75,990, while the Vivobook 14 begins at Rs. 1,07,990, with the latter available from July 26 through Asus Exclusive Stores, the Asus eShop, and authorized retail partners3

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Intel Core Series 3 Processors Drive Performance

The new Asus Vivobook models feature up to Intel Core 7 350 Series 3 processors with integrated graphics, designed to handle modern computing demands efficiently1

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. The 17 TOPS NPU enables faster processing of AI tasks directly on the device, reducing reliance on cloud computing for certain workloads2

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. Both models can be configured with up to 16GB of DDR5 RAM and up to 512GB of PCIe 4.0 NVMe M.2 SSD storage, ensuring faster boot times, quicker application launches, and improved multitasking capabilities3

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. The laptops run Windows 11 Home and ship with lifetime access to Microsoft Office Home 2024, including Word, Excel, and PowerPoint, along with one year of 100GB OneDrive cloud storage1

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Military-Grade Durability Meets Thin-and-Light Design

The Asus AI PC lineup in India emphasizes portability without compromising durability. Both the Vivobook 14 and Vivobook 15 feature a thin-and-light design that meets US MIL-STD-810H military-grade durability standards, making them suitable for users on the move3

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. The Vivobook 14 measures 32.49 x 21.39 x 1.79cm and weighs 1.4kg, while the Vivobook 15 measures 35.97 x 23.25 x 1.79cm and weighs 1.7kg1

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. Both models feature a 180-degree lay-flat hinge for flexible viewing angles and are available in three color options: Terra Cotta, Quiet Blue, and Cool Silver2

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Enhanced Privacy and Display Features

The laptops sport up to a 15-inch Full-HD IPS anti-glare display with a 16:9 aspect ratio, 250 nits of brightness, and an 84 percent screen-to-body ratio1

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. The displays carry TÜV Rheinland certification for eye care, reducing strain during extended use3

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. For video calls, the laptops include a 720p HD webcam with a physical privacy shutter, addressing growing concerns about digital privacy2

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. A fingerprint scanner integrated into the ErgoSense touchpad enables password-free biometric authentication1

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. Audio is handled by ASUS SonicMaster speakers for enhanced sound quality3

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Flexible Financing Options Target Students and Professionals

Asus is offering no-cost EMI options starting at Rs. 5,066 per month for the Vivobook 15 and Rs. 7,199 per month for the Vivobook 14 through offline channels1

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. Buyers can also access flexible financing options of up to 24 months under the Asus Easy Pay program, making the laptops more accessible to students and young professionals2

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. Arnold Su, Vice President of Consumer and Gaming PC at Asus India, stated, "Technology should make everyday life simpler, smarter and more intuitive. With the new Vivobook 14 and Vivobook 15, we've focused on delivering AI-powered experiences, dependable performance, enhanced privacy for everyday communication and a lightweight yet durable design"3

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. The laptops are available through Asus Exclusive Stores, Reliance Digital, Croma, Vijay Sales, the Asus eShop, Amazon, Flipkart, and authorized retail outlets1

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