Real Brokerage Unveils AI-Powered Virtual Concierge Leo at RISE 2024 Conference

Real Brokerage Unveils AI-Powered Virtual Concierge Leo at RISE 2024

The Real Brokerage Inc. (NASDAQ: REAX) has unveiled significant advancements in its AI-powered virtual assistant, Leo, at its annual RISE 2024 conference. The company, which operates as a technology platform reshaping the real estate industry, introduced Leo CoPilot and previewed Leo for Clients, showcasing its commitment to leveraging artificial intelligence in real estate transactions 1

Leo CoPilot: Transforming Agent Operations

Leo CoPilot represents a proactive enhancement of Real's AI-powered virtual assistant for agents. This innovative tool serves as an agent command center, anticipating unique needs and providing personalized support. Key features of Leo CoPilot include:

Full integration with Real's marketing and education platforms
Access to President Sharran Srivatsaa's on-demand coaching library
Proactive creation of personalized marketing assets and daily playbooks
Seamless management of Real's proprietary software platform, reZEN 1
1

Since its launch in summer 2023, Leo has handled over 180,000 context-specific inquiries, significantly reducing the company's reliance on support teams 1

Leo for Clients: Redefining Client-Agent Interactions

Scheduled for launch in 2025, Leo for Clients aims to transform how clients interact with real estate agents. This tool will allow direct communication via standard SMS and iMessage, offering:

24/7 access to property information and services
Instant responses to routine inquiries
Automated scheduling of property tours
Real-time market updates and property alerts 1
1

RISE 2024 Conference Highlights

The RISE 2024 conference, held at Virgin Hotels Las Vegas, serves as a platform for Real to position itself as an industry-leading AI-powered real estate company. The event features:

Over 50 agent-led sessions focused on driving connections and boosting productivity
Livestreamed general sessions for remote attendees
Introduction of Real Wallet, an innovative financial management platform 2
2

Impact on Real Estate Industry

Real's Chairman and CEO, Tamir Poleg, emphasized the company's focus on leveraging technology to simplify real estate transactions. The introduction of Leo CoPilot and Leo for Clients represents a significant step towards this goal, potentially transforming how agents operate and interact with clients 1

Real President Sharran Srivatsaa highlighted the importance of these innovations in the current market context, stating, "With everything that has happened over the past year—whether it's interest rate swings, market contractions or changes in business practices—agents are retooling their businesses and their lives" 2

Future Outlook

As Real continues to expand its AI-powered offerings, the company aims to attract more agents to its platform. Currently supporting over 22,000 agents across the U.S. and Canada, Real's innovative approach to real estate technology positions it as a potential disruptor in the industry 1

While the company expresses optimism about its growth and technological advancements, it acknowledges that forward-looking statements are subject to various risks and uncertainties that could impact actual results 1

Real Brokerage Unveils AI-Powered Virtual Concierge Leo at RISE 2024 Conference