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Friday essay: despite the AI hype, some experts warn of a bubble - what happens if it pops?
In the last few years, the hype around artificial intelligence has become stratospheric. Riding a wave of venture capital, tech leaders promised us AI would revolutionise work, boost productivity and lead to incredible new breakthroughs. OpenAI, the creator of ChatGPT, set a new record when it
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The CEOs are No Longer (Publicly) Threatening to Replace Humans With AI
Since ChatGPT came onto the scene in late 2022, there has been a singular message from tech executives to the broader workforce regarding the new technology: it is coming for your job. They have insisted, sometimes in the language of a flowery, futuristic utopia and sometimes as a straight-up
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'I'm delighted to be wrong about this' -- Sam Altman says one of his biggest fears about AI hasn't come true
The OpenAI CEO now believes people may be harder to replace with AI than expected OpenAI CEO Sam Altman has done something few Silicon Valley bosses ever do, admit he is wrong. Speaking virtually at a Commonwealth Bank of Australia conference in Sydney in May, Altman confessed that one of his
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AI absolutism is breaking our brains. The apocalyptic future we're being sold isn't inevitable
Nor is the dreamy promise that this tech will unlock boundless potential and productivity Everything we hear about artificial intelligence is conflicting, and hearing about it feels inescapable. AI is terrible. AI is wonderful. It will break the world. It will transform the future. It's essential
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Silicon Valley's most vocal AI advocates are changing their tune on job displacement. Sam Altman admits he was wrong about AI eliminating entry-level white-collar jobs, while Jensen Huang warns against scaring people away from careers like software engineering. The shift comes as questions mount about AI's actual business value, with 90% of firms reporting no productivity gains and 95% of AI pilots failing to deliver financial returns.
The narrative around AI's impact on jobs has undergone a dramatic transformation. Sam Altman, CEO of OpenAI, recently made a rare admission at a Commonwealth Bank of Australia conference: "I'm delighted to be wrong about this. I thought there would have been more impact on entry-level white-collar jobs being eliminated by now than has actually happened"
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. This marks a significant shift from the threatening rhetoric that dominated since ChatGPT's 2022 launch, when tech industry leaders insisted AI replacing jobs was inevitable.
Source: TechRadar
Mustafa Suleyman, CEO of Microsoft AI, has similarly walked back his earlier statements. In 2024, he told the Davos crowd that AI models "are fundamentally labor-replacing tools" and predicted that "most of those tasks will be fully automated by an AI within the next 12 to 18 months" for white-collar jobs
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. Now, he emphasizes that he meant "tasks" not "jobs," claiming AI will merely automate sub-tasks like sending emails or creating PowerPoints2
.Jensen Huang, Nvidia CEO, has also reversed course. After declaring in 2025 that "every job will be affected, and immediately" and positioning AI as a replacement for entire worker classes, he now warns against "doomers describing the end of work and killing of jobs"
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. He points to radiologists as an example, noting that predictions about AI eliminating that profession led to shortages rather than obsolescence.The shift in messaging coincides with mounting evidence that AI's promised capabilities haven't materialized into concrete business value. A recent survey of 6,000 senior business executives across the United States, United Kingdom, Germany, and Australia found that around 90% of firms said AI has had no impact on employment or productivity gains over the past three years
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. Even more striking, a MIT study revealed that 95% of generative AI pilots failed to deliver tangible financial value to organizations and were subsequently abandoned1
.The financial costs remain astronomical while lucrative profits stay out of reach. OpenAI achieved a record US$110 billion in investments, yet the fundamental business model remains unclear
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. As tech critic Ed Zitron has documented, major players are burning billions to keep models running. Some enterprises now spend more on rapidly rising token costs than on human workers, and "even by cynical economic standards, the numbers don't add up"1
.Altman's reversal on job displacement stems from personal experience. He experimented with letting AI handle his Slack messages and emails, labeling responses as coming from "Sam's AI." He pulled back almost immediately, not because of quality issues, but because he didn't want to outsource human interaction. "We really do care about our interactions with people and this thing, which is a huge amount of my time, is not something that I can imagine myself outsourcing to an AI anytime soon," Altman explained
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. This realization led him to conclude that "the jobs picture is likely to be very different than we thought" and that there won't be "the kind of jobs apocalypse that some of the companies in our space advocate or talk about"3
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The contradictory messaging reflects what critics call AI absolutism—a polarized view of AI as either humanity's savior or doom
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. In the last quarter of 2025, AI represented nearly 60% of growth in the US economy, yet more than half a million tech workers have lost their jobs since ChatGPT's release4
. Whether these layoffs result from automation or other factors remains disputed. Martin Beraja, a professor at UC Berkeley Haas School of Business, suggests the tech industry simply overhired during the pandemic, and consumption patterns shifted away from online services4
. Venture capitalist Marc Andreessen has even proclaimed that overstaffed companies are using AI as a "silver-bullet excuse" for workforce reductions4
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Source: The Conversation
Public sentiment increasingly diverges from tech industry enthusiasm. Australia ranked equal lowest on global AI sentiment scales, with 81% supporting stronger AI regulations and 68% worried about losing control over AI-driven decisions
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. Grassroots movements like StopAI and PauseAI are challenging data centre development, questioning AI's role in the workforce and examining environmental impacts. Students have booed speakers like former Google chief executive Eric Schmidt at commencement ceremonies when they discuss AI's transformative potential1
.The societal and economic implications of AI extend beyond employment. AI-generated misinformation has become a political weapon, making it increasingly difficult to distinguish truth from fabrication. Environmentally, data centres demand massive power and water resources—if 41 planned data centres in Sydney are built, they will directly use 15-20% of Sydney's water supply within a decade, according to environmental accounting associate professor Michael Vardon
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. These facilities will generate hundreds of millions of tonnes of CO² emissions as AI requires far higher computation than previous technologies.Suresh Naidu, a Columbia University economics professor, offers context for understanding AI's role in the workforce: "If you want to justify this enormous valuation in your IPO, you need to point to the revenue stream that you're going to generate in the future. You just need to make it look like you have something that can eat all the work on the planet"
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. The messaging—whether enthusiastic or terrifying—serves the same purpose: convincing investors and the public that AI's dominance is inevitable. As tech leaders moderate their predictions about job displacement, the question remains whether this represents genuine insight into AI's limitations or simply a strategic pivot to manage growing skepticism about the AI bubble and its sustainability.Summarized by
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