AI Search Reliability Under Scrutiny as Over 50% of Web Traffic Turns to Bots and Sites Fight Back
AI-powered web search tools are transforming information retrieval, but new studies reveal serious concerns. While AI chatbots outperform traditional search engines in debunking foreign propaganda, over 11% of AI-generated search summaries lack proper citation support. Meanwhile, AI crawlers now account for over 50% of all web traffic, forcing major sites to block access and threatening the quality of future AI search results.