Yelp acquires AI lead management startup Hatch for $300M to accelerate transformation
Yelp announced it will acquire Hatch, an AI-powered lead management platform, for up to $300 million. The deal combines Yelp's scale with Hatch's conversational AI agents to help service businesses automate customer communication across SMS, email, and voice channels, marking a significant step in Yelp's AI transformation strategy.